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SPIEGEL EIL engagement report

@SPIEGEL_EIL - 1.5M followers on X

Measured over 13 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.003%
of 1.5M followers
Per impression
0.195%
23K views on a typical post
Reach
1.49%
of its followers see a post
Typical post
45
interactions (median)
Saved
0.009%
2 bookmarks on a typical post
Posting rate
0.43/day
active 33% of days
Peak time
09:00 UTC
Thursday

A typical post picks up 45 interactions against 1.5M followers, an engagement rate of 0.003%. Measured over 13 original posts, its engagement rate beats 29% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 23K times each, and 0.195% of those impressions turn into an interaction. That is about 1.49% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 100% link out. The account's strongest tracked post pulled 2.7K interactions, about 60x its own typical post.

Measured over 13 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

SPIEGEL EIL's engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 19% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, SPIEGEL EIL sits above the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 17, 202660x their median

    Jens Spahn: CDU Mecklenburg-Vorpommern fordert nach umstrittener Leihmutterschaft Rücktritt https://t.co/mly80aoIlq

    2.3K2051824793K viewsView on X
  • Jul 18, 20268.9x their median

    Jetzt geht es Schlag auf Schlag: Jens Spahn tritt zurück. Auch der Kanzler hatte den Unionsfraktionschef offenbar aufgefordert, sich von seinem Posten zurückzuziehen. https://t.co/vNFFsgKSf2

    2163713613224K viewsView on X
  • Aug 16, 20268.1x their median

    Leichtathletik-EM: Amanal Petros gewinnt Marathon-Gold in Birmingham https://t.co/8o6ZsTW2ID

    336215229K viewsView on X
  • Aug 27, 20264.5x their median

    Sachsen-Anhalt: Durchsuchungen bei mutmaßlichen Anhängern der Rassistensekte »Artgemeinschaft« https://t.co/OMnDQXnFkh

    1503612422K viewsView on X
  • Jun 26, 20263.4x their median

    Volkswagen will offenbar bis zu 100.000 Stellen streichen https://t.co/OwrhCWEchW

    6725501336K viewsView on X
  • Jul 5, 20263.3x their median

    Fußball-WM 2026: Donald Trump rief wegen Rotsperre offenbar bei Gianni Infantino an https://t.co/91uaossopl

    881835942K viewsView on X
  • Jun 23, 20263.2x their median

    Deutsche Bahn: Bundesweiter Ausfall des Zugfunks legt Bahnverkehr lahm https://t.co/brpK7L3a4B

    843020922K viewsView on X
  • Jul 25, 20262.9x their median

    CSD in Berlin abgebrochen – Berichte über mehrere Verletzte https://t.co/JrHVQJEYve

    832123354K viewsView on X
  • Aug 27, 20262.8x their median

    Ratko Mladić ist tot: Bosnisch-serbischer Ex-General, verurteilt wegen Kriegsbrechen ist gestorben https://t.co/T8Gw1BKIej

    90926326K viewsView on X
  • Jul 31, 20262.4x their median

    Fifa: Investorenpläne von Gianni Infantino haben keine Mehrheit mehr https://t.co/YAui2C67KH

    10153020K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 45 interactions against 1.5M followers, an engagement rate of 0.003%. Measured over 13 original posts, its engagement rate beats 29% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 23K times each, and 0.195% of those impressions turn into an interaction. That is about 1.49% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 100% link out. The account's strongest tracked post pulled 2.7K interactions, about 60x its own typical post.

What is SPIEGEL EIL's engagement rate on X?
SPIEGEL EIL (@SPIEGEL_EIL) has an engagement rate of 0.003%, based on the median interactions across 13 original posts from the last 30 days against 1,548,829 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, SPIEGEL EIL sits above the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SPIEGEL_EIL have real engagement?
Its engagement rate beats 29% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @SPIEGEL_EIL post?
Most posts go out around 09:00 UTC, and Thursday is its busiest day, at roughly 0.43 posts per day across the measured window.

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