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Joe Scarborough engagement report

@ScarboroughNow - 2.5M followers on X

Measured over 48 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Top quarter for its size
Per follower
0.065%
of 2.5M followers
Per impression
0.904%
180K views on a typical post
Reach
7.17%
of its followers see a post
Typical post
1.6K
interactions (median)
Saved
0.039%
70 bookmarks on a typical post
Posting rate
4.53/day
active 90% of days
Peak time
11:00 UTC
Monday

A typical post picks up 1.6K interactions against 2.5M followers, an engagement rate of 0.065%. Measured over 48 original posts, its engagement rate beats 78% of 3,774 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 180K times each, and 0.904% of those impressions turn into an interaction. That is about 7.17% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 48 posts sampled, 42% carry an image or video and 35% link out. The account's strongest tracked post pulled 26K interactions, about 16x its own typical post. Recurring topics include #nationaldebt, #kindofblue, #lindaronstadt.

Measured over 48 original posts from a 30-day window, last computed on August 30, 2026. Recurring tags: #nationaldebt, #kindofblue, #lindaronstadt.

Compared with accounts its own size

Joe Scarborough's engagement rate beats 78% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.065%, Joe Scarborough sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 17, 202616x their median

    By threatening to bomb Oman — a longtime U.S. ally with nearly 200 years of diplomatic ties and active military cooperation — Trump just became the first American president in history to openly threaten to bomb one of our own partners. This is fucking insane. Treating a friendly Gulf nation the same way you'd threaten an actual enemy isn't tough leadership; it's the deranged, reality-detached ranting of a man who has completely lost the plot. There are no grown-ups in this regime, only loyalists unwilling to put the brakes on a president who is obviously in the depths of a psychological breakdown.

    20K5.3K530156505K viewsView on X
  • Aug 9, 202612x their median

    All year long we heard “we’ll get to the SAVE America Act when we have time,” realizing it would likely take a few weeks. We waited patiently while fully funding DHS and addressing other priorities, expecting to return to it when time allowed. It’s now August, and we’ve already taken more recess weeks this year than I can count. There are 21 weeks remaining in 2026, and approximately 14 of them will be spent with the Senate in recess. Why? These few weeks in August offer what could be the perfect chance to return to the SAVE America Act and debate the bill until it passes. We should be doing precisely that. Frankly, we should have done it months ago. That’s why I objected to recess and voted against it. Unfortunately, I and those who joined me in opposing it were far outnumbered—with all Democrats and most Republicans preferring to take yet another lengthy recess, this time until September 14th. Lost opportunity.

    13K3.2K2.5K2811.1M viewsView on X
  • Aug 29, 202611x their median

    Eight members of an NBC News Team were attacked and beaten by Israeli settlers wielding clubs earlier today in the West Bank, while the team was covering the recent wave of attacks, riots and unrest in the territories by said settlers, which has led hundreds of Palestinians to flee from their homes in towns and villages across the West Bank.

    12K3.9K7694271.5M viewsView on X
  • Aug 7, 20267.6x their median

    The game of the year, without a doubt, and one of the greatest regular-season games ever. The Chicago White Sox held a lead within every inning from the third inning through the 12th on Thursday night -- 10 straight innings of leads. And lost in the 13th. What a win for the Red Sox.

    11K93413977579K viewsView on X
  • Aug 16, 20267.3x their median

    NEWS: Trump says he has ordered Pete Hegseth to “substantially reduce” joint U.S.-South Korea military exercises, citing his relationship with North Korean leader Kim Jong Un and calling the drills “hostile.” Trump says he is helping North Korea because South Korea refused to join his failed war against Iran.

    7.5K2.5K1.2K8161.6M viewsView on X
  • Aug 10, 20266.6x their median

    We spend so much time looking for God that we miss God in the person sitting next to us. In the face of a neighbor, we glimpse the face of God. We love God by loving our neighbors. https://t.co/gswz9as2VZ

    8.4K1.3K86299207K viewsView on X
  • Aug 14, 20266.5x their median

    New - US July budget deficit 🔵 2024: $244 billion 🔴 2025: $291 billion 🔴 2026: $432 billion Up 77% in two years.

    8.3K1.8K228283532K viewsView on X
  • Aug 14, 20265.7x their median

    Treasury announced this week that it would destroy the government’s registry of shell-company ownership. This is an anti-corruption database that Treasury is by law required to maintain. Even worse, the Trump administration will also destroy all the data it has already collected, so that no future presidential administration or local police department can use it, either. “It’s like Trump ordering the deletion of the FBI’s entire fingerprint database" They’re effectively salting the earth, so that sex traffickers, scam artists, drug lords, money-launderers, and tax cheats can roam free not only through the end of Trump’s time in office but long after he’s out, too.

    6.0K2.9K207152207K viewsView on X
  • Aug 13, 20265.4x their median

    Why would Trump remove federal reporting requirements this week mandated in a law authored by Marco Rubio in 2020 to identify domestic and international sex traffickers, money launderers and terrorists, and will Rubio comment on it? https://t.co/aSTO2FL0tv

    6.1K2.5K162106348K viewsView on X
  • Aug 19, 20265.3x their median

    Breaking News: The U.S. national debt hit $40 trillion after decades of borrowing. President Trump has promised to restore fiscal order, yet many of his policies have only exacerbated the debt burden. https://t.co/2CtyNIS3TS

    5.9K1.9K540270718K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#nationaldebt#kindofblue#lindaronstadt#milesdavis

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.6K interactions against 2.5M followers, an engagement rate of 0.065%. Measured over 48 original posts, its engagement rate beats 78% of 3,774 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 180K times each, and 0.904% of those impressions turn into an interaction. That is about 7.17% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 48 posts sampled, 42% carry an image or video and 35% link out. The account's strongest tracked post pulled 26K interactions, about 16x its own typical post. Recurring topics include #nationaldebt, #kindofblue, #lindaronstadt.

What is Joe Scarborough's engagement rate on X?
Joe Scarborough (@ScarboroughNow) has an engagement rate of 0.065%, based on the median interactions across 48 original posts from the last 30 days against 2,503,990 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.065%, Joe Scarborough sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ScarboroughNow have real engagement?
Its engagement rate beats 78% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @ScarboroughNow post?
Most posts go out around 11:00 UTC, and Monday is its busiest day, at roughly 4.53 posts per day across the measured window.

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