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Sunburn Festival engagement report

@SunburnFestival - 1.8M followers on X

Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.002%
of 1.8M followers
Per impression
0.775%
5.1K views on a typical post
Reach
0.29%
of its followers see a post
Typical post
40
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.17/day
active 17% of days
Peak time
11:00 UTC
Monday

Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 40 interactions against 1.8M followers, an engagement rate of 0.002%. Posts are seen about 5.1K times each, and 0.775% of those impressions turn into an interaction. That is about 0.285% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 4 posts sampled, 50% carry an image or video. The account's strongest tracked post pulled 3.7K interactions, about 82x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.

Where this sits in the catalog

At 0.002%, Sunburn Festival sits above the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Mar 10, 202582x their median

    Angels For Each Other will be yours this thursday.. ❤️❤️ https://t.co/U1m6WX6MX3 https://t.co/ksEmLbITeZ

    3.2K352655791K viewsView on X
  • Feb 27, 202539x their median

    MUMBAI!! I’m counting down the days to my first stadium show.. two weeks left & last tickets available NOWW!! 🇮🇳❤️ Tickets: https://t.co/2n9f8uFNlp https://t.co/meLij0n2TK

    1.5K142432845K viewsView on X
  • Feb 19, 202617x their median

    ÆDEN World Tour on sale NOW! https://t.co/7jVj1AtEns A whole new show: NEW MUSIC, NEW VISUALS, and a NEW PRODUCTION concept, with state-of-the-art stage design and very special curated lineups and guest performers. Æden giveaway on my Instagram https://t.co/jxFGvhJkJE

    575154221153K viewsView on X
  • Jul 24, 20254.3x their median

    🇮🇳 The wait is over! @djsnake is coming to India after 3 long years! This September - October! 💥 Sep 26: Kolkata Sep 27: Hyderabad Sep 28: Bangalore Oct 3: Pune Oct 4: Mumbai Oct 5: Delhi NCR From Middle to Magenta Riddim, his tracks cross borders, cultures, and genres — and now, it’s YOUR turn to experience them LIVE 🫶🏻 You’ve always shown DJ Snake mad love — and he’s bringing it right back! 💫 Get ready for the MASSIVE PRODUCTION of the year! With his signature beats! Set your alarms! Tickets go live on Saturday at 12 noon IST ⏰

    1312514415K viewsView on X
  • Jul 30, 20253.2x their median

    🚨 DJ SNAKE IS BACK! TICKETS ARE NOW LIVE 🚨 The wait is finally over! 🔥 Sunburn Arena x DJ SNAKE – India Tour After 3 long years, he's back to take over 6 cities with the biggest arena show of the year! 🐍🎶 🎟 Tickets are now LIVE – grab yours before they vanish! 📍Kolkata | Hyderabad | Bangalore | Pune | Mumbai | Delhi 📆 Sept 26 – Oct 5, 2025 Don’t miss the madness. 💥 Book your tickets now before it's too late!

    822024116K viewsView on X
  • May 26, 20262.5x their median

    Anyma is bringing the future to life! 21st Nov. Mumbai steps into the universe of Anyma 🚀 Limited tickets only on @bookmyshow https://t.co/FFUme4a37q

    1483014.8K viewsView on X
  • Aug 6, 20251.9x their median

    The announcement you have been waiting for! This December, Sunburn invites you into a world BEYOND REALITY — a festival shaped by light, colour, and rhythm For the very first time, MUMBAI becomes the home of Sunburn Festival — larger in scale, elevated in experience, and alive with infinite possibilities🪩 📅 Dec 19 • 20 • 21, 2025 🎟 Exclusive RuPay Pre-Sale - 12th Aug for 48 Hours! Get your RuPay Credit Card TODAY! 🎟 Public Sale - Aug 14 onwards A prism of sound. A reflection of you. India, welcome to the future of Dance Music ☀️

    607915.1K viewsView on X
  • Mar 30, 20261.6x their median

    Mumbai ♥️ Melbourne and Hong Kong next … wya? https://t.co/jQ04NNPDeU

    633422.2K viewsView on X
  • Aug 13, 20261.7x their median

    If you could bring back one artist for another Sunburn show, who would it be? 🎵

    2383519.7K viewsView on X
  • Apr 3, 20251.6x their median

    ☀️The biggest Summer Festival of the season is here, and we’ve got an insane line-up for you!😎 Dimitri Vegas, Vini Vici, DubVision B2B ThirdParty Siana Catherine + many more surprises!🫶🏻 Catch the biggest DJs and most epic sets this May in Shillong- May 10th & Bengaluru- May 11th🎶 Grab your tickets now @bookmyshow

    524803.4K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 40 interactions against 1.8M followers, an engagement rate of 0.002%. Posts are seen about 5.1K times each, and 0.775% of those impressions turn into an interaction. That is about 0.285% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 4 posts sampled, 50% carry an image or video. The account's strongest tracked post pulled 3.7K interactions, about 82x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Sunburn Festival's engagement rate on X?
Sunburn Festival (@SunburnFestival) has an engagement rate of 0.002%, based on the median interactions across 4 original posts from the last 30 days against 1,788,013 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, Sunburn Festival sits above the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SunburnFestival have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @SunburnFestival post?
Most posts go out around 11:00 UTC, and Monday is its busiest day, at roughly 0.17 posts per day across the measured window.

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