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The Hindu Explains engagement report

@THexplains - 633K followers on X

Measured over 28 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 633K followers
Per impression
0.149%
2.3K views on a typical post
Reach
0.37%
of its followers see a post
Typical post
4
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.8/day
active 47% of days
Peak time
06:00 UTC
Friday

A typical post picks up 4 interactions against 633K followers, an engagement rate of 0.001%. Measured over 28 original posts, its engagement rate beats 7% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.3K times each, and 0.149% of those impressions turn into an interaction. That is about 0.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 28 posts sampled, 100% carry an image or video, 93% are part of a thread and 7% link out. The account's strongest tracked post pulled 850 interactions, about 213x its own typical post.

Measured over 28 original posts from a 30-day window, last computed on August 26, 2026.

Compared with accounts its own size

The Hindu Explains's engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 12% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, The Hindu Explains sits below the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Apr 11, 2017213x their median

    Let @THexplains be your destination for a far richer news experience. https://t.co/Xp6orVPFby

    50421911710View on X
  • Aug 11, 202640x their median

    The work that won Deepak Dhar the Dirac Medal ✍️@1amnerd Read more by clicking the link in the comment https://t.co/OzT4DupIG2

    13720309.2K viewsView on X
  • Jul 31, 20263.0x their median

    How Meta’s AI glass puts civilian privacy at risk and what drives these smart glasses? ✍️ @khanhaider Read more by clicking the link in the comment. https://t.co/vZ1uBjN9tQ

    72301.8K viewsView on X
  • Aug 11, 20262.8x their median

    India’s LPG dependence on U.S. ✍️Santosh V. Perumal Read more by clicking the link in the comment https://t.co/KX0LQ0lQuC

    73104.1K viewsView on X
  • Jul 26, 20262.8x their median

    Explained | Protests over the Ken-Betwa project arise from displacement concerns, inadequate compensation, and environmental impacts on local communities and wildlife. ✍️@MehulMalpani https://t.co/VL1rticvbK

    83003.2K viewsView on X
  • Aug 17, 20262.5x their median

    Explained | Why is Kaziranga’s Eco-Sensitive Zone in focus? ✍️@rahconteur Read more by clicking the link in the comment https://t.co/x9QKkfXkgH

    72102.4K viewsView on X
  • Jun 29, 20262.5x their median

    🔖 A senior MEA official says the Indian passport is not a citizenship document. So what is? Meanwhile, crores went missing at the Ram Mandir in Ayodhya. All this and more in this week's The Hindu Explains. Read here: https://t.co/bY7n5pGnNu

    73003.5K viewsView on X
  • Jun 23, 20262.5x their median

    🔖 What ammonia is and how poisoning occurs, what the U.S.-Iran memorandum of understanding means, why students are protesting Google's Project Nimbus, and more. This week's The Hindu Explains has it all. https://t.co/XIh9t8FQTZ https://t.co/SpGIU7EBuG

    64003.7K viewsView on X
  • Aug 7, 20262.0x their median

    RBI gives Urban Cooperative Banks new lease of life ✍️Santosh V. Perumal Read more by clicking the link in the comment. https://t.co/akRgzxnZ3T

    25101.8K viewsView on X
  • Aug 4, 20261.8x their median

    Why has Parliament increased the number of Supreme Court judges? ✍️@fewcan Read more by clicking the link in the comment. https://t.co/pvPGklONTn

    51102.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 4 interactions against 633K followers, an engagement rate of 0.001%. Measured over 28 original posts, its engagement rate beats 7% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.3K times each, and 0.149% of those impressions turn into an interaction. That is about 0.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 28 posts sampled, 100% carry an image or video, 93% are part of a thread and 7% link out. The account's strongest tracked post pulled 850 interactions, about 213x its own typical post.

What is The Hindu Explains's engagement rate on X?
The Hindu Explains (@THexplains) has an engagement rate of 0.001%, based on the median interactions across 28 original posts from the last 30 days against 633,030 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, The Hindu Explains sits below the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @THexplains have real engagement?
Its engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @THexplains post?
Most posts go out around 06:00 UTC, and Friday is its busiest day, at roughly 1.8 posts per day across the measured window.

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