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Telcel engagement report

@Telcel - 913K followers on X

Measured over 59 original posts from a 30-day window, last computed on August 28, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 913K followers
Per impression
0.092%
6.5K views on a typical post
Reach
0.72%
of its followers see a post
Typical post
6
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2/day
active 100% of days
Peak time
00:00 UTC
Thursday

A typical post picks up 6 interactions against 913K followers, an engagement rate of 0.001%. Measured over 59 original posts, its engagement rate beats 10% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.5K times each, and 0.092% of those impressions turn into an interaction. That is about 0.717% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 59 posts sampled, 100% carry an image or video and 93% link out. The account's strongest tracked post pulled 139 interactions, about 23x its own typical post. Recurring topics include #holatelcel, #empresastrabajandoxti, #amigo.

Measured over 59 original posts from a 30-day window, last computed on August 28, 2026. Recurring tags: #holatelcel, #empresastrabajandoxti, #amigo.

Compared with accounts its own size

Telcel's engagement rate beats 10% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 7% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Telcel sits below the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 4, 202623x their median

    ¡Que no se te pase la fecha! 🗓️ Si tu línea termina en 0, tienes hasta el 15 de agosto para vincularla por disposición oficial. Hazlo ahora 👉🏻 https://t.co/Wclt9cwqbz https://t.co/UG7mGL5YXT

    100127220K viewsView on X
  • Aug 22, 202620x their median

    https://t.co/UDF5u5iDRK

    31979116K viewsView on X
  • Aug 17, 202619x their median

    Siguiente parada: Países Bajos. 🇳🇱 A darlo todo en la pista. #DutchGP #TeamCheco 🇲🇽⚡ https://t.co/ORkEbJXsol

    17197024K viewsView on X
  • Aug 17, 202619x their median

    Adquiere un Paquete Más Datos y sigue platicando con tu persona favorita: https://t.co/UMA3ARAOsy 📱💙 https://t.co/UgoDoQIb7w

    30109127K viewsView on X
  • Aug 17, 20266.7x their median

    Consulta las fichas de búsqueda emitidas por la CNB. https://t.co/9yyBRcf4UA https://t.co/IlaEqJMnce

    4135024K viewsView on X
  • Aug 17, 20266.0x their median

    ¿Te imaginas vivir Juan Gabriel: Mi Primer Bellas Artes en vivo? 🎶❤️ @soyjuangabriel @Telcel Participa por un pase doble y disfruta de la música de uno de los grandes íconos de México. 👉 Entra, participa y gana con Contestone: https://t.co/7LSPrJwQdE https://t.co/ltTjQ4pwfF

    284404.2K viewsView on X
  • Aug 18, 20265.0x their median

    Consulta las fichas de búsqueda emitidas por la CNB. https://t.co/9yyBRcf4UA https://t.co/U5mC5VhCvP

    4125012K viewsView on X
  • Aug 21, 20263.5x their median

    📢 ¡El 31 de agosto es la fecha límite! Si tu línea termina en 1, realiza tu vinculación por disposición oficial. Hazlo ahora 👉🏻 https://t.co/Wclt9cwqbz https://t.co/EeaUBOeO54

    521404.2K viewsView on X
  • Aug 19, 20262.8x their median

    Consulta las fichas de búsqueda emitidas por la CNB. https://t.co/9yyBRcfCK8 https://t.co/xzgb6s2MW2

    101608.3K viewsView on X
  • Aug 20, 20262.7x their median

    .@Fund_CarlosSlim creo https://t.co/lMyi5eMsgG, para ayudar a los estudiantes a repasar y obtener conocimientos en diversas áreas. ¿Ya la conocías? Entra ahora desde tu Telcel 📘📲 #EmpresasTrabajandoXTi https://t.co/GbBEdaWccA

    81703.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#holatelcel#empresastrabajandoxti#amigo#bts#dutchgp

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 6 interactions against 913K followers, an engagement rate of 0.001%. Measured over 59 original posts, its engagement rate beats 10% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.5K times each, and 0.092% of those impressions turn into an interaction. That is about 0.717% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 59 posts sampled, 100% carry an image or video and 93% link out. The account's strongest tracked post pulled 139 interactions, about 23x its own typical post. Recurring topics include #holatelcel, #empresastrabajandoxti, #amigo.

What is Telcel's engagement rate on X?
Telcel (@Telcel) has an engagement rate of 0.001%, based on the median interactions across 59 original posts from the last 30 days against 912,685 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Telcel sits below the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Telcel have real engagement?
Its engagement rate beats 10% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Telcel post?
Most posts go out around 00:00 UTC, and Thursday is its busiest day, at roughly 2 posts per day across the measured window.

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