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Telkomsel engagement report

@Telkomsel - 1.6M followers on X

Measured over 136 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom 10% for its size
Per follower
0%
of 1.6M followers
Per impression
0.097%
5.2K views on a typical post
Reach
0.33%
of its followers see a post
Typical post
5
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
4.67/day
active 60% of days
Peak time
10:00 UTC
Friday

A typical post picks up 5 interactions against 1.6M followers, an engagement rate of 0%. Measured over 136 original posts, its engagement rate beats 9% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.2K times each, and 0.097% of those impressions turn into an interaction. That is about 0.326% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 10:00 UTC, and Friday is the busiest day of the week. Of the 136 posts sampled, 100% carry an image or video and 65% link out. The account's strongest tracked post pulled 55 interactions, about 11x its own typical post. Recurring topics include #autopuas, #dekatnyanyatapintarnyaterasa, #telkomsel5g.

Measured over 136 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #autopuas, #dekatnyanyatapintarnyaterasa, #telkomsel5g.

Compared with accounts its own size

Telkomsel's engagement rate beats 9% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 8% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At under 0.001%, Telkomsel sits below the 10th percentile of the 36,759 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.4%
Engagement rate as a share of followers, across the 36,759 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,964 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 14, 202611x their median

    Kemerdekaan punya makna yang berbeda bagi setiap orang. Di HUT ke-81 RI, mari kita #SepenuhHatiMemaknai kemerdekaan Indonesia melalui kontribusi yang membawa dampak baik bagi masyarakat. Ikuti perjalanan Telkomsel dalam menghadirkan dampak baik bagi Indonesia di https://t.co/d7DyxEAATm #HUTRI81 #TelkomselMelayaniSepenuhHati

    4425436K viewsView on X
  • Aug 18, 20264.8x their median

    💸 #CashbackNampol buat pengguna baru ShopeePay! Saatnya beli paket favoritmu lebih hemat di MyTelkomsel. Nikmati cashback hingga Rp25.000 dengan minimal transaksi Rp10.000, khusus buat kamu yang baru menggunakan ShopeePay. 📅 Periode promo: 4–24 Agustus 2026 Yuk, aktifkan ShopeePay dan beli paketmu sekarang lewat MyTelkomsel! T&C berlaku.

    411905.6K viewsView on X
  • Aug 15, 20264.8x their median

    Telkomsel menyampaikan keprihatinan mendalam atas gempa bumi yang berdampak pada masyarakat di Nusa Tenggara Timur dan sekitarnya. Sebagai bagian dari upaya pemulihan, kami telah mengaktifkan penanganan darurat dan terus berkoordinasi dengan pihak terkait untuk mempercepat pemulihan layanan. Kami akan terus memantau kondisi di lapangan dan menghadirkan informasi terbaru melalui kanal resmi Telkomsel. #TelkomselMelayaniSepenuhHati

    153607.8K viewsView on X
  • Aug 19, 20263.8x their median

    💸 Cashback Nampol sampai Rp10.000! Beli paket favoritmu di MyTelkomsel pakai ShopeePay dan nikmati cashback hingga Rp10.000 dengan minimal transaksi Rp10.000. 📅 Periode promo: 4–24 Agustus 2026 Yuk, isi paket sekarang dan hemat lebih banyak hanya di MyTelkomsel! S&K berlaku. https://t.co/lInbE7Es1k

    411405.7K viewsView on X
  • Aug 29, 20263.4x their median

    Data pribadi bisa jadi celah. Saatnya beri perlindungan. 🔒 Aktifkan Proteksi Privasi powered by Mastercard dari Telkomsel dan dapatkan 1GB/30 hari + proteksi pencurian identitas hanya Rp32 ribu*. Aktivasi melalui MyTelkomsel. *S&K berlaku. https://t.co/HVh1nXblnW

    70916.1K viewsView on X
  • Aug 21, 20263.0x their median

    Kata siapa pindah ke 5G harus ganti nomor? Itu mitos, ya~ 👀 Cukup swipe & ikuti langkahnya, lalu nikmati Telkomsel 5G powered by AI yang tersebar luas di Indonesia. Gampang, kan? ✨ Yuk, bikin pengalaman digitalmu lebih #DekatnyaNyataPintarnyaTerasa dengan #Telkomsel5G! https://t.co/3yCvq5WVDH

    501005.1K viewsView on X
  • Aug 14, 20262.8x their median

    Gak perlu jadi orang have buat nonton drama favorit tanpa iklan 👀 Mulai dari drama sekolah penuh perjuangan sampai kisah romansa yang bikin penasaran, semua bisa kamu nikmati di WeTV  🍿 Gas, aktifkan paket WeTV di MyTelkomsel atau https://t.co/NNKwz0RL5G hanya Rp44.000, sudah termasuk kuota 3GB/30 hari lho! *S&K berlaku

    60806.2K viewsView on X
  • Aug 27, 20262.6x their median

    Aksi penyelamatan putri sang mantan agen rahasia yang diculik sudah bisa kamu saksikan dalam Agent Kim Reactivated dengan aktifkan paket Netflix Basic: 🎬 SIMPATI Rp65 ribu | 2GB 🎬 Halo Rp57 ribu | 50MB 🎬 Orbit Rp77 ribu | 6GB Beli sekarang di MyTelkomsel atau https://t.co/0e1vdym91m dan https://t.co/lqFqpShHm0 khusus pelanggan Orbit. *S&K berlaku

    301007.0K viewsView on X
  • Aug 22, 20262.6x their median

    Petualangan Aang masih berlanjut dalam Avatar: The Last Airbender Season 2! Aktifkan paket Netflix Basic di MyTelkomsel https://t.co/0e1vdym91m dan https://t.co/lqFqpShHm0 khusus pelanggan Orbit. 🎬 SIMPATI Rp65 ribu | 2GB 🎬 Halo Rp57 ribu | 50MB 🎬 Orbit Rp77 ribu | 6GB *S&K berlaku

    101205.9K viewsView on X
  • Aug 23, 20262.4x their median

    Satu langkah aman untuk perubahan besar. 📲 Pengguna baru Telkomsel, registrasi biometrik dengan verifikasi wajah membantu menjaga data dan mencegah penyalahgunaan nomor. Ikuti tutorialnya dan registrasikan nomormu di https://t.co/FT0TUbJz9o. https://t.co/K9JTEOrjNk

    91206.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#autopuas#dekatnyanyatapintarnyaterasa#telkomsel5g#cashbacknampol#ekstragembira

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5 interactions against 1.6M followers, an engagement rate of 0%. Measured over 136 original posts, its engagement rate beats 9% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.2K times each, and 0.097% of those impressions turn into an interaction. That is about 0.326% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 10:00 UTC, and Friday is the busiest day of the week. Of the 136 posts sampled, 100% carry an image or video and 65% link out. The account's strongest tracked post pulled 55 interactions, about 11x its own typical post. Recurring topics include #autopuas, #dekatnyanyatapintarnyaterasa, #telkomsel5g.

What is Telkomsel's engagement rate on X?
Telkomsel (@Telkomsel) has an engagement rate of 0%, based on the median interactions across 136 original posts from the last 30 days against 1,584,382 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Telkomsel sits below the 10th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Telkomsel have real engagement?
Its engagement rate beats 9% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Telkomsel post?
Most posts go out around 10:00 UTC, and Friday is its busiest day, at roughly 4.67 posts per day across the measured window.

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