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The Babylon Bee engagement report

@TheBabylonBee - 5.3M followers on X

Measured over 255 original posts from a 30-day window, last computed on September 2, 2026.

Engagement

Top quarter for its size
Per follower
0.059%
of 5.3M followers
Per impression
1.88%
164K views on a typical post
Reach
3.12%
of its followers see a post
Typical post
3.1K
interactions (median)
Saved
0.024%
39 bookmarks on a typical post
Posting rate
8.53/day
active 70% of days
Peak time
21:00 UTC
Tuesday

A typical post picks up 3.1K interactions against 5.3M followers, an engagement rate of 0.059%. Measured over 255 original posts, its engagement rate beats 76% of 4,142 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 164K times each, and 1.88% of those impressions turn into an interaction. That is about 3.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.5 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 21:00 UTC, and Tuesday is the busiest day of the week. Of the 255 posts sampled, 7% carry an image or video and 94% link out. The account's strongest tracked post pulled 66K interactions, about 21x its own typical post.

Measured over 255 original posts from a 30-day window, last computed on September 2, 2026.

Compared with accounts its own size

The Babylon Bee's engagement rate beats 76% of the tracked X accounts closest to it in follower count (4,142 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 74% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.059%, The Babylon Bee sits above the 25th percentile of the 40,086 accounts in this comparison. That places it in the below the median band, which runs 0.013% to 0.082%.

p100.002%
p250.013%
p50 (median)0.082%
p750.441%
p902.07%
p99149.1%
Engagement rate as a share of followers, across the 40,086 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 93,180 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.013%
50th percentile0.082%
75th percentile0.441%
90th percentile2.07%
99th percentile149.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%56K
01:00 UTC-2%57K
02:00 UTC-3%55K
03:00 UTC-4%59K
04:00 UTC-6%47K
05:00 UTC-4%46K
06:00 UTC-5%53K
07:00 UTC-5%57K
08:00 UTC-4%67K
09:00 UTC-4%77K
10:00 UTC-3%80K
11:00 UTC-3%87K
12:00 UTC-2%95K
13:00 UTC-2%104K
14:00 UTC-3%107K
15:00 UTC-2%111K
16:00 UTC-3%108K
17:00 UTC-3%100K
18:00 UTC-2%93K
19:00 UTC-2%88K
20:00 UTC-1%82K
21:00 UTC-1%73K
22:00 UTC-1%63K
23:00 UTC-1%57K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%247K
Monday+1%317K
Tuesday-3%335K
Wednesday-3%285K
Thursday-2%257K
Friday-3%268K
Saturday+3%242K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 13, 202621x their median

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  • Aug 26, 202614x their median

    Girl Scouts To Award Muslim Badge To Any Girl Who Gets Married Before Age 8 https://t.co/uySG5ctO5W

    34K7.3K438343479K viewsView on X
  • Aug 25, 202613x their median

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    37K3.3K421177498K viewsView on X
  • Aug 31, 202613x their median

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    35K3.3K662326906K viewsView on X
  • Aug 26, 202612x their median

    Hasan Piker Says Anyone Trying To Twist His Words As Antisemitic Is A Dirty Lying Jew https://t.co/w7gGHdDljK

    32K3.9K295149446K viewsView on X
  • Aug 14, 202612x their median

    Study Finds Most Americans Trust Dr Pepper Over Dr. Fauci https://t.co/yY5rU1wlUF

    31K3.6K481265401K viewsView on X
  • Aug 14, 202611x their median

    Candace: 'If You Don't Count The Video, DNA, Murder Weapon, Ballistics, Motive, Text Messages, And Multiple Confessions, There Is ZERO Evidence Against Tyler Robinson' https://t.co/LOIZPT03GV

    28K3.7K721236583K viewsView on X
  • Aug 28, 202610x their median

    Billie Eilish Introduces New Fragrance Socialism' On Sale Now For $72,000 https://t.co/3SjZuk9SNk

    28K2.3K511132569K viewsView on X
  • Aug 13, 20268.8x their median

    Stephen King Estate Reveals He Died Years Ago And His Twitter Account Is Being Run By A Mentally Ill, Glue-Sniffing Parrot With Tourette's https://t.co/l79rTygqLA

    24K2.4K454200222K viewsView on X
  • Sep 1, 20268.8x their median

    Lindsay Clancy Surges To Commanding Lead As 2028 Democrat Front-Runner https://t.co/D7WtMLfyb2

    23K3.4K376223430K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 3.1K interactions against 5.3M followers, an engagement rate of 0.059%. Measured over 255 original posts, its engagement rate beats 76% of 4,142 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 164K times each, and 1.88% of those impressions turn into an interaction. That is about 3.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.5 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 21:00 UTC, and Tuesday is the busiest day of the week. Of the 255 posts sampled, 7% carry an image or video and 94% link out. The account's strongest tracked post pulled 66K interactions, about 21x its own typical post.

What is The Babylon Bee's engagement rate on X?
The Babylon Bee (@TheBabylonBee) has an engagement rate of 0.059%, based on the median interactions across 255 original posts from the last 30 days against 5,266,517 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.059%, The Babylon Bee sits above the 25th percentile of the 40,086 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @TheBabylonBee have real engagement?
Its engagement rate beats 76% of the tracked X accounts closest to it in follower count (4,142 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @TheBabylonBee post?
Most posts go out around 21:00 UTC, and Tuesday is its busiest day, at roughly 8.53 posts per day across the measured window.

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