The Cut engagement report
@TheCut - 1.6M followers on X
Measured over 165 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 7 interactions against 1.6M followers, an engagement rate of 0%. Measured over 165 original posts, its engagement rate beats 11% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 7.6K times each, and 0.092% of those impressions turn into an interaction. That is about 0.485% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 165 posts sampled, 9% carry an image or video, 7% are part of a thread and 92% link out. The account's strongest tracked post pulled 3.0K interactions, about 434x its own typical post. Recurring topics include #dollyparton, #asktefi, #cutcover.
Measured over 165 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #dollyparton, #asktefi, #cutcover.
Compared with accounts its own size
The Cut's engagement rate beats 11% of the tracked X accounts closest to it in follower count (3,809 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 8% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, The Cut sits below the 10th percentile of the 36,960 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.435% |
| 90th percentile | 2.10% |
| 99th percentile | 159.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 79K |
| 12:00 UTC | -2% | 87K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 102K |
| 16:00 UTC | -3% | 99K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -2% | 80K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -2% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 233K |
| Monday | 0% | 292K |
| Tuesday | -3% | 284K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 246K |
| Friday | -3% | 255K |
| Saturday | +3% | 229K |
Best tweets
- Aug 16, 2026434x their median
we’re so back in ways you couldn’t even fathom 📸 @/dmcharg #HeatedRivalry https://t.co/ujrdMpxitU
- Aug 17, 2026203x their median
The exes, who met on ‘Love Island USA’, were spotted at Jordyn Woods and Karl-Anthony Towns’s wedding less than a month after their breakup. https://t.co/b99sGrhZeC
- Aug 14, 2026132x their median
Connor Storrie is the star of Saint Laurent’s fall 2026 video campaign, and it’s just what we need to tide us over until ‘Heated Rivalry’ season two. https://t.co/d0SxXoDJyv
- Aug 24, 202678x their median
A photo appearing to show Connor Storrie dining with co-star Christina Chang sent ‘Heated Rivalry’ fans into severe distress, because Storrie — brace yourself — had a buzzcut. https://t.co/XlLdShj4vh
- Aug 20, 202662x their median
Wishing a VERY happy 43rd birthday to Mr. Andrew Garfield 🎂‼️ Throughout his decades-long career, the actor has played plenty of nice guys and done the whole superhero thing, but in his #CutCover story last year, he talked about the excitement of entering his villain era. Revisit the full interview at the link below.
- Aug 28, 202648x their median
“It’s artists like the ones playing tomorrow, and activists like the ones sitting next to me today, that give me so much hope.” 💗 @oliviarodrigo announces that $10 million will be donated to the nonprofit partners of her inaugural music festival, Daisy Chain Fields. https://t.co/EdvM48VqKM
- Aug 16, 202642x their median
Happy 68th birthday to legend herself #MADONNA 👑 🐐 On top of being an industry pioneer with a bottomless archive of iconic looks, Madge has NEVER missed an opportunity to whip out an excellent statement tee; it's a never-ending love affair! Hope you're celebrating in style today, queen ⭐
- Aug 15, 202635x their median
In the new hit teen drama #SterlingPoint, Ella Rubin plays Annie, a Type-A, Brooklyn-bred overachiever whose life is turned around upon learning she’s inherited an island in Canada from her estranged grandfather. Series creator Megan Park tells The Cut that she saw plenty of similarities between Rubin and her character: “Ella is definitely type-A and hard on herself, but I think she is trying to break free of that a little bit. It was really fun to watch her explore that and loosen up as Annie does.” In a new interview with The Cut, Rubin sits down with @brookelamantia to discuss her journey to the show, developing her role, and how playing Annie Jacobson taught her to relax a little. Read the full story at the link below.
- Aug 25, 202634x their median
THIS ONE HURTS 💔 Rest in peace to the Queen of Country, #DollyParton. The legendary singer-songwriter and global icon has died, her nephew announced today. She was 80 years old. 🕊️ https://t.co/Wnan8GkeJp
- Jul 20, 202628x their median
IT’S A WET, HOT HANNAH EINBINDER SUMMER ❤️🔥‘Hacks’ made #HannahEinbinder an Emmy winner. Next, she’ll take on sexual shame in the bloody, lusty slasher comedy ‘Teenage Sex and Death at Camp Miasma.’ Read our July/August #CutCover story: https://t.co/NEVkBYScAK https://t.co/t2dFHOpzHA
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell X accounts - escrow-protected
PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 7 interactions against 1.6M followers, an engagement rate of 0%. Measured over 165 original posts, its engagement rate beats 11% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 7.6K times each, and 0.092% of those impressions turn into an interaction. That is about 0.485% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 165 posts sampled, 9% carry an image or video, 7% are part of a thread and 92% link out. The account's strongest tracked post pulled 3.0K interactions, about 434x its own typical post. Recurring topics include #dollyparton, #asktefi, #cutcover.
- What is The Cut's engagement rate on X?
- The Cut (@TheCut) has an engagement rate of 0%, based on the median interactions across 165 original posts from the last 30 days against 1,559,753 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, The Cut sits below the 10th percentile of the 36,960 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TheCut have real engagement?
- Its engagement rate beats 11% of the tracked X accounts closest to it in follower count (3,809 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @TheCut post?
- Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 5.97 posts per day across the measured window.