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The ODM Party engagement report

@TheODMparty - 947K followers on X

Measured over 27 original posts from a 30-day window, last computed on August 27, 2026.

Engagement

Middle of its size range
Per follower
0.024%
of 947K followers
Per impression
1.28%
18K views on a typical post
Reach
1.88%
of its followers see a post
Typical post
227
interactions (median)
Saved
0.006%
1 bookmarks on a typical post
Posting rate
1/day
active 43% of days
Peak time
07:00 UTC
Monday

A typical post picks up 227 interactions against 947K followers, an engagement rate of 0.024%. Measured over 27 original posts, its engagement rate beats 48% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 1.28% of those impressions turn into an interaction. That is about 1.88% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 07:00 UTC, and Monday is the busiest day of the week. Of the 27 posts sampled, 67% carry an image or video. The account's strongest tracked post pulled 913 interactions, about 4.0x its own typical post. Recurring topics include #odmudapg, #tukotayari, #happybirthday.

Measured over 27 original posts from a 30-day window, last computed on August 27, 2026. Recurring tags: #odmudapg, #tukotayari, #happybirthday.

Compared with accounts its own size

The ODM Party's engagement rate beats 48% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 57% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.024%, The ODM Party sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 6, 20264.0x their median

    We want POWER…

    44259311101303K viewsView on X
  • Jun 18, 20262.9x their median

    NEWS BIT: The Political Parties Disputes Tribunal (PPDT) this afternoon dismissed a case filed by Senator Edwin Sifuna seeking to stop the ODM Party from taking disciplinary action against him. The Tribunal directed the Party to proceed and conclude any disciplinary proceedings lawfully initiated against the Senator.

    440871131455K viewsView on X
  • Jun 22, 20262.8x their median

    Statement of the National Executive Committee (NEC) of the ODM party. https://t.co/i4ePwWJUc9

    33710017824134K viewsView on X
  • Jul 9, 20262.8x their median

    Message from the ORPP https://t.co/bnrJVHegNT

    339721892768K viewsView on X
  • Aug 9, 20262.6x their median

    Ready for tomorrow… https://t.co/tC7MWLyGHb

    4524483939K viewsView on X
  • Aug 8, 20262.2x their median

    Party Leader @DrOburu_O at Ms. Charlene Ruto’s traditional wedding (Koito) at their home in Kilgoris, Narok County. Congratulations Charlene. https://t.co/QYRNZ8IrIP

    4102658522K viewsView on X
  • Jul 21, 20261.9x their median

    We are saddened by the news of the passing of Mr. Elvis Otieno aka The BEAST, a member of the ODM Youth League’s Comrades Chapter and a former student leader at the Technical University of Mombasa, which occurred yesterday in Mombasa. The BEAST as he was popularly known was outgoing, cheerful and a good mobilizer who dedicated his life to championing for the rights of the youth. We condole with the family, friends and relatives of Mr. Elvis Otieno and pray for God’s comfort and peace during this difficult time of mourning. May his soul RIP.

    3524735435K viewsView on X
  • Aug 23, 20261.9x their median

    Happy Birthday to a true trailblazer Amb. Mama (Dr) Ida Betty Odinga. Your strength, vision, and unwavering spirit inspire everyone around you. You lead with purpose, uplift with compassion, and stand as a rock for so many. We love you Min Piny… #HappyBirthday https://t.co/JJXG6AtmiR

    3615114221K viewsView on X
  • Aug 25, 20261.9x their median

    Kilgoris tunakuja… Chama kiko imara #TukoTayari https://t.co/wvwjjHHFpY

    24346129818K viewsView on X
  • Aug 13, 20261.8x their median

    In Nairobi… Chama kiko imara #TukoTayari https://t.co/ihHmyFKKZ6

    27925931229K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#odmudapg#tukotayari#happybirthday

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 227 interactions against 947K followers, an engagement rate of 0.024%. Measured over 27 original posts, its engagement rate beats 48% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 1.28% of those impressions turn into an interaction. That is about 1.88% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 07:00 UTC, and Monday is the busiest day of the week. Of the 27 posts sampled, 67% carry an image or video. The account's strongest tracked post pulled 913 interactions, about 4.0x its own typical post. Recurring topics include #odmudapg, #tukotayari, #happybirthday.

What is The ODM Party's engagement rate on X?
The ODM Party (@TheODMparty) has an engagement rate of 0.024%, based on the median interactions across 27 original posts from the last 30 days against 947,060 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.024%, The ODM Party sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @TheODMparty have real engagement?
Its engagement rate beats 48% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @TheODMparty post?
Most posts go out around 07:00 UTC, and Monday is its busiest day, at roughly 1 posts per day across the measured window.

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