The Times of Israel engagement report
@TimesofIsrael - 660K followers on X
Measured over 37 original posts from a 30-day window, last computed on August 25, 2026.
Engagement
A typical post picks up 17 interactions against 660K followers, an engagement rate of 0.003%. Measured over 37 original posts, its engagement rate beats 18% of 3,848 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 7.4K times each, and 0.231% of those impressions turn into an interaction. That is about 1.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 37 posts sampled, 46% carry an image or video and 89% link out. The account's strongest tracked post pulled 91 interactions, about 5.4x its own typical post.
Measured over 37 original posts from a 30-day window, last computed on August 25, 2026.
Compared with accounts its own size
The Times of Israel's engagement rate beats 18% of the tracked X accounts closest to it in follower count (3,848 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 19% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.003%, The Times of Israel sits above the 10th percentile of the 37,320 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.436% |
| 90th percentile | 2.10% |
| 99th percentile | 160.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 52K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 62K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 74K |
| 11:00 UTC | -3% | 80K |
| 12:00 UTC | -2% | 88K |
| 13:00 UTC | -2% | 97K |
| 14:00 UTC | -4% | 100K |
| 15:00 UTC | -2% | 103K |
| 16:00 UTC | -3% | 100K |
| 17:00 UTC | -3% | 93K |
| 18:00 UTC | -2% | 87K |
| 19:00 UTC | -2% | 82K |
| 20:00 UTC | -1% | 76K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -1% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 235K |
| Monday | 0% | 296K |
| Tuesday | -3% | 292K |
| Wednesday | -1% | 254K |
| Thursday | -2% | 248K |
| Friday | -3% | 256K |
| Saturday | +3% | 230K |
Best tweets
- Aug 24, 20265.4x their median
Netanyahu claims ‘Iran tried to murder one of my sons,’ doesn’t say which or give more details https://t.co/8E5RjqR0iz
- Aug 24, 20265.3x their median
What Matters Now: Author Yossi Klein Halevi discusses why Jewish extremism is so seductive and dangerous. Klein Halevi is the author of the 1995 “Memoirs of a Jewish Extremist,” based on his time spent as a disciple of far-right racist firebrand Meir Kahane. He is uniquely poised to delve into the psyche of the violent fringe terrorizing West Bank Palestinian and shaking members of the settler movement. Stream anywhere you get your podcasts.
- Aug 23, 20264.2x their median
Israelis across political and religious lines are worried about the weakening connection with younger Jewish Americans — who, according to a recent AP-NORC poll, tend to consider support for Israel less crucial to their Jewish identity than older adults. “It’s extremely important to us,” said Itai Nixon, who leads the diaspora department for Israel’s Diaspora Affairs Ministry. “We’re the state of the Jewish people, not just Israelis.” Lesley Sachs, who has protested the current Israeli government and chairs the Israel Movement for Reform and Progressive Judaism, also considers a close relationship with diaspora Jews a “strategic asset” for both Israel and Jews worldwide. So she’s greatly concerned about diaspora Jews losing the sense that Israel can be a homeland for them, especially as rising antisemitism targets them regardless of political and religious affiliations. Read more on The Times of Israel.
- Aug 23, 20262.9x their median
An Israeli man was moderately hurt in a stabbing attack Sunday morning near a Palestinian village in the West Bank’s Jordan Valley, security forces said, adding that the terror suspect was still at large with a major IDF manhunt underway. The stabbing occurred along a highway used by both Israelis and Palestinians in the village of al-Auja, some eight kilometers (five miles) north of Jericho. Footage of the attack showed an assailant jumping the Israeli man from behind and repeatedly stabbing him as he returned to his car after visiting a shop on the side of the West Bank highway. Read more on The Times of Israel.
- Aug 24, 20262.6x their median
A Dutch public broadcaster announced Monday that it would not be returning to the Eurovision next year, citing Israel’s ongoing participation in the competition. However, the decision does not fully rule out the Netherlands participating in the contest, since officials have indicated in recent weeks that a different Dutch broadcaster could instead represent the country. Read more: https://t.co/wkrXSz7tKF
- Aug 22, 20262.1x their median
In September 1932, Israel Joshua Singer boarded a ship bound for New York, where he had been invited to report on the United States for Yiddish-speaking Jews like himself. “Americans are a difficult people to understand,” the famed novelist wrote in one of his first articles from the US. “They have tried at all costs to be, in every aspect, the opposite of Europeans.” In a series of articles commissioned by Abraham Cahan, the famed editor of the Yiddish Forverts, Singer sought to help his readers understand this mirror world. On the eve of the Nazis’ rise in Europe, he marveled at the landscapes, the Jewish strivers and dreamers and the Christians who lent a sympathetic ear to the challenges facing Jews back home. Nearly a century later, Singer’s astonished first encounters with America have appeared together in translation for the first time — not in English, but in Italian. “Viaggi in America” (Travels in America), published by the historic Italian Jewish publishing house Giuntina and translated from Yiddish by Enrico Benella, brings together I.J. Singer’s witty American dispatches for the Forverts. Read more on The Times of Israel. https://t.co/PILIdJpMLk
- Aug 23, 20262.1x their median
Mick Davis: "Bibi didn’t create Palestinian rejectionism or October 7. But he spent years obstructing a two-state solution – and telling Israelis that hope itself was naive." Sir Mick Davis is the co-founder of The London Initiative, a former CEO of the British Conservative Party, and past chairman of the UK Jewish Leadership Council. Read the full post on The Blogs. *The posts on The Blogs are contributed by third parties, and don’t necessarily reflect the views of The Times of Israel. https://t.co/BGDpdZWslT
- Aug 24, 20261.9x their median
US Treasury chief Bessent warns countries to halt Iran economic activity until regime ‘stands alone’ https://t.co/j7Zl2MewD0
- Aug 24, 20261.8x their median
Along Tel Aviv’s coastline lies a unique stretch of sand, a gender segregated kosher beach separated from the neighboring shores by a modesty fence. For ultra-Orthodox women from Bnei Brak, this quiet haven is a rare sanctuary of freedom, joy, and sisterhood away from their strict daily routines. Warm, insightful, and often humorous, ‘Kosher Beach’ offers a tender look at faith, womanhood, and the unexpected bonds formed where the waves meet the shore. The next film in @Docu.Nation x The Times of Israel Community is ‘Kosher Beach,’ directed by Karin Kainer. Watch between August 27 to September 3. Live Q&A on August 30 at 8 PM Israel time. Join The Times of Israel Community to watch at the link in our bio or at https://t.co/ql04gblFXU.
- Aug 22, 20261.6x their median
15-year-old Palestinian boy said injured in settler attack; Palestinian car crashes, overturns after settler stone throwing; no arrests made https://t.co/YuGYK8pK5j
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 17 interactions against 660K followers, an engagement rate of 0.003%. Measured over 37 original posts, its engagement rate beats 18% of 3,848 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 7.4K times each, and 0.231% of those impressions turn into an interaction. That is about 1.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 37 posts sampled, 46% carry an image or video and 89% link out. The account's strongest tracked post pulled 91 interactions, about 5.4x its own typical post.
- What is The Times of Israel's engagement rate on X?
- The Times of Israel (@TimesofIsrael) has an engagement rate of 0.003%, based on the median interactions across 37 original posts from the last 30 days against 660,261 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, The Times of Israel sits above the 10th percentile of the 37,320 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TimesofIsrael have real engagement?
- Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (3,848 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @TimesofIsrael post?
- Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 1.33 posts per day across the measured window.