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Toshiba engagement report

@ToshibaUSA - 98K followers on X

Measured over 5 original posts from a 30-day window, last computed on August 23, 2026.

Engagement

Per follower
0.001%
of 98K followers
Per impression
0.222%
451 views on a typical post
Reach
0.46%
of its followers see a post
Typical post
1
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.17/day
active 17% of days
Peak time
20:00 UTC
Wednesday

Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 1 interaction against 98K followers, an engagement rate of 0.001%. Posts are seen about 451 times each, and 0.222% of those impressions turn into an interaction. That is about 0.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 20:00 UTC, and Wednesday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video and 80% link out. The account's strongest tracked post pulled 5 interactions, about 5.0x its own typical post. Recurring topics include #toshiba, #ai, #aiappreciationday. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 5 original posts from a 30-day window, last computed on August 23, 2026. Recurring tags: #toshiba, #ai, #aiappreciationday.

Where this sits in the catalog

At 0.001%, Toshiba sits below the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Mar 4, 20265.0x their median

    More data. Higher workload demands. Trusted by leading OEMs and cloud service providers, Toshiba’s MG Series Enterprise Hard Drive supports reliable data center operations at scale. https://t.co/whINPxvMfc #Toshiba #DigitalTransformation #DigitalStorage #EnterpriseSolutions https://t.co/fpBNTmzUbi

    4100332 viewsView on X
  • Jul 22, 20264.0x their median

    A full day of RAW photo files can easily run into hundreds of gigabytes. For professional photographers, reliable high-capacity local storage isn't optional — it's part of the job. How do you manage your photo library? #Toshiba #Photography #DataStorage https://t.co/1gnDuMTnhA

    4000616 viewsView on X
  • Jul 3, 20264.0x their median

    Wishing everyone a safe and happy Fourth of July weekend! 🇺🇸 #Toshiba #IndependenceDay #July4th https://t.co/6ZejM8yjED

    3100376 viewsView on X
  • Apr 3, 20264.0x their median

    Wishing those who celebrate a joyful Easter and a season of renewal. #Toshiba #Easter #SpringSeason #technology https://t.co/6g5O29ZeYU

    4000293 viewsView on X
  • Mar 17, 20264.0x their median

    Wishing a happy St. Patrick’s Day to our teams, partners, and communities around the world. Today is a moment to celebrate connection, tradition, and the people behind the work we do, wherever they’re based. #Toshiba #StPatricksDay #CompanyCulture #GlobalCommunity https://t.co/SnKciwHBaH

    2110205 viewsView on X
  • Feb 26, 20264.0x their median

    Security never stops. Toshiba S300 Pro: 10TB capacity, 64-camera support, RV sensors for multi-bay environments, 24/7 operation. https://t.co/wQdlx8bbSe #Toshiba #S300Pro #surveillance #CyberSecurity #SmallBusiness https://t.co/o3anKuM829

    2110365 viewsView on X
  • Feb 24, 20264.0x their median

    What’s in your bag when you travel? Laptop, charger, and Toshiba Canvio Flex - up to 4TB of storage with multi-device compatibility. https://t.co/To9IcF2O2R #Toshiba #Canvio #technology #FileTransfer #agency https://t.co/sztXpX9Y16

    2110259 viewsView on X
  • Feb 18, 20264.0x their median

    Did you know? Toshiba Canvio Gaming's Always-On mode helps keep your drive ready for faster gameplay - no waiting for spin-up. Up to 4TB storage. https://t.co/Xpg1Q7WFis #Toshiba #Canvio #gaming #gamer #GamingPC https://t.co/9hpMeg6emo

    2110271 viewsView on X
  • Feb 13, 20264.0x their median

    Valentine's Day is tomorrow - have a plan to protect your memories. ❤️ Toshiba Canvio Advance: up to 4TB storage, auto backup & password protection. https://t.co/B1elLLqoHD #Toshiba #Canvio #DataSecurity #technology #BusinessOwner https://t.co/dmwESn0DHF

    3100278 viewsView on X
  • Aug 19, 20263.0x their median

    Happy World Photography Day. One RAW file can top 100MB. Multiply that across a full shoot and the storage demands behind the lens are bigger than ever. #WorldPhotographyDay #Photography https://t.co/8LVrxdUI0W

    2100296 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#toshiba#ai#aiappreciationday#cad#contentcreation

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1 interaction against 98K followers, an engagement rate of 0.001%. Posts are seen about 451 times each, and 0.222% of those impressions turn into an interaction. That is about 0.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 20:00 UTC, and Wednesday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video and 80% link out. The account's strongest tracked post pulled 5 interactions, about 5.0x its own typical post. Recurring topics include #toshiba, #ai, #aiappreciationday. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Toshiba's engagement rate on X?
Toshiba (@ToshibaUSA) has an engagement rate of 0.001%, based on the median interactions across 5 original posts from the last 30 days against 98,004 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Toshiba sits below the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ToshibaUSA have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @ToshibaUSA post?
Most posts go out around 20:00 UTC, and Wednesday is its busiest day, at roughly 0.17 posts per day across the measured window.

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