VEJA São Paulo engagement report
@VejaSP - 1.7M followers on X
Measured over 262 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 4 interactions against 1.7M followers, an engagement rate of 0%. Measured over 262 original posts, its engagement rate beats 6% of 3,758 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.2K times each, and 0.333% of those impressions turn into an interaction. That is about 0.071% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 262 posts sampled, 98% carry an image or video and 97% link out. The account's strongest tracked post pulled 65 interactions, about 16x its own typical post.
Measured over 262 original posts from a 30-day window, last computed on September 1, 2026. Recurring tag: #vejasp.
Compared with accounts its own size
VEJA São Paulo's engagement rate beats 6% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 30% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, VEJA São Paulo sits below the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.434% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 17:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Aug 23, 202616x their median
O criador de conteúdo, referência em aviação no Brasil, busca inclusão em estudos clínicos nos EUA para combater a Doença de Creutzfeldt-Jakob; entenda o quadro 🔗 https://t.co/ECdpnFDwGb https://t.co/J7faWuDrzH
- Aug 18, 202611x their median
Atriz morreu em sua casa, no Rio de Janeiro 🔗 https://t.co/q3YylQ8mOG https://t.co/stzyRmUK9q
- Aug 23, 20267.8x their median
Bom dia, São Paulo! Neste domingo (23), a previsão é de sol com muitas nuvens, períodos de céu nublado e chuva à noite. Os termômetros ficam entre 22ºC e 12°C. A foto do Parque Burle é do Pedro Ricci e foi enviada com a hashtag #vejasp. Mande a sua para a gente também! https://t.co/CuY7MHNbIF
- Aug 31, 20267.3x their median
Com uma trajetória de quase 40 anos na TV Globo, trabalhou em telejornais como Fantástico, Jornal Nacional e Bom dia São Paulo 🔗 https://t.co/jhEAX1ZMl8 https://t.co/7jJxqIFTPo
- Aug 22, 20266.8x their median
Bom dia, São Paulo! Neste sábado (22), a previsão é de muitas nuvens o dia todo, com aberturas de sol. Os termômetros ficam entre 22ºC e 12°C. A foto da região dos Jardins é do Sérgio de Souza e foi enviada com a hashtag #vejasp. Mande a sua para a gente também! https://t.co/tDs9HFXxnu
- Aug 29, 20265.8x their median
Vítima parou o carro para checar pneu quando foi surpreendida por três criminosos; arma do agente foi roubada 🔗 https://t.co/7pbMsQ6Ub6 https://t.co/p5h2DU5BjJ
- Aug 21, 20265.8x their median
CAPA | A atriz Isabel Teixeira, 52, nunca foi morna. Ou ferve de paixão, como Maria Bruaca, de “Pantanal”, ou estala de frieza, como Pilar Brandão, de “Quem Ama Cuida”. Em qualquer que seja o papel — ou ofício, já que ela também é escritora, dramaturga e diretora teatral —, Isabel coloca para jogo o prazer de ser o que é. Filha do músico Renato Teixeira e da atriz Alexandra Corrêa, cresceu cercada de arte. Hoje, divide-se entre os palcos, a televisão e a própria editora, a Fora de Esquadro, onde publica e confecciona livros em pequenas tiragens. Na TV, defende a novela como parte importante da cultura brasileira — e abraça sem medo a vilã Pilar, personagem que, segundo ela, existe para “canalizar a raiva nacional”. Confira um perfil completo de Isabel Teixeira escrito por Vanessa Barone na edição dessa semana, nas bancas, no app GoRead e no site da Vejinha! As fotos são de Roberto Setton, que é pai dos dois filhos da atriz, Diego, 22, e Flora, 15. 📍 Nas Amarelinhas, Bruno Safadi, diretor da série 'Jogada de Risco', do Globoplay, e de 'Antártida', avalia o cenário atual do audiovisual; 📍Evandro Mesquita, da banda Blitz, fala sobre o rock, os anos 80 e sua participação no festival C6 no Rock; 📍Cirque du Soleil retorna a São Paulo com a estreia de ‘Alegria – In a New Light’; 📍Baladas nostálgicas revivem clima dos anos 2000 em São Paulo; 📍Casal de arquitetos reúne mais de 10 mil livros em biblioteca no coração de Pinheiros; 📍Com filas na porta, Udon Jinbei faz macarrão em vitrine voltada para a rua; 📍Cortina reabre no centro com videoarte, DJs e drinques autorais; 📍Com duas unidades, Na Fila do Pão é padaria com sotaque mineiro em SP. #isabelteixeira #quemamacuida #perfil
- Aug 24, 20265.3x their median
Bom dia, São Paulo! Nesta segunda-feira (24), a previsão é de sol com muitas nuvens com possibilidade de chuva à noite. Os termômetros ficam entre 19ºC e 14°C. A foto da Marginal Pinheiros é do @drone.leo e foi enviada com a hashtag #vejasp. Mande a sua para a gente também! https://t.co/i62VlKxFOI
- Aug 19, 20264.8x their median
Atriz de 98 anos gravou um vídeo em homenagem às colegas de profissão 🔗 https://t.co/QYorsdKg3u https://t.co/2Dcf3G7LHc
- Aug 31, 20264.0x their median
Bom dia, São Paulo! Nesta segunda-feira (31), a previsão é de sol e aumento de nuvens com pancadas de chuva à tarde. Os termômetros ficam entre 32ºC e 19°C. A foto da República é do Pedro Barros e foi enviada com a hashtag #vejasp. Mande a sua para a gente também! https://t.co/vARxIBAuir
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 4 interactions against 1.7M followers, an engagement rate of 0%. Measured over 262 original posts, its engagement rate beats 6% of 3,758 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.2K times each, and 0.333% of those impressions turn into an interaction. That is about 0.071% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 262 posts sampled, 98% carry an image or video and 97% link out. The account's strongest tracked post pulled 65 interactions, about 16x its own typical post.
- What is VEJA São Paulo's engagement rate on X?
- VEJA São Paulo (@VejaSP) has an engagement rate of 0%, based on the median interactions across 262 original posts from the last 30 days against 1,684,305 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, VEJA São Paulo sits below the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @VejaSP have real engagement?
- Its engagement rate beats 6% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @VejaSP post?
- Most posts go out around 17:00 UTC, and Monday is its busiest day, at roughly 8.73 posts per day across the measured window.