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Volkswagen México engagement report

@Volkswagen_MX - 838K followers on X

Measured over 3 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Per follower
0.002%
of 838K followers
Per impression
0.298%
4.4K views on a typical post
Reach
0.52%
of its followers see a post
Typical post
13
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.1/day
active 7% of days
Peak time
01:00 UTC
Wednesday

Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 13 interactions against 838K followers, an engagement rate of 0.002%. Posts are seen about 4.4K times each, and 0.298% of those impressions turn into an interaction. That is about 0.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 01:00 UTC, and Wednesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 356 interactions, about 27x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 3 original posts from a 30-day window, last computed on August 30, 2026.

Where this sits in the catalog

At 0.002%, Volkswagen México sits above the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jun 14, 202327x their median

    VW Lover, mantengámonos alertas frente a páginas, o perfiles falsos. Recuerda que el único teléfono de asesoría autorizado es 800 SERVI VW (737 84 89) y nuestro sitio oficial es: https://t.co/hQsSnULrSB Tu seguridad y confianza son fundamentales para nosotros. https://t.co/P2yS2LC4o4

    8612255364K viewsView on X
  • Jun 22, 20265.5x their median

    Es de mi agrado informarles que hoy estamos celebrando al ícono más grande de la industria automotriz. ¡Feliz #DíaDelVocho a todos los Volkswagen Lovers que lo celebran! 🎉 https://t.co/8hLG7NhRjo

    5212525.8K viewsView on X
  • Aug 21, 20255.0x their median

    A todos nos llega el momento: “¿Y si ya me lanzo por mi primer auto?” Volkswagen Tera ya llegó. Conócelo. ✨🚗 https://t.co/fOvcVBhnD7

    566305.1K viewsView on X
  • Jan 1, 20264.8x their median

    Si creías que los Reyes solo entregaban regalos, es porque nunca los has visto armando tu próximo GTI. 👑✨ #FelizAnoNuevo2026 #ReyesMagos https://t.co/vE0agf2x2e

    4511607.7K viewsView on X
  • Jun 23, 20254.4x their median

    ¡Feliz #VochoFest a todos los que lo celebran! 🥳 Miles de vocheros se reunieron en todas las concesionarias del país para festejar otro año de vida del auto más querido. 🎂 #DíaDelVocho https://t.co/Jx3I3sA9hd

    534003.5K viewsView on X
  • Jul 17, 20253.9x their median

    Gracias por acompañarnos en el lanzamiento de Nuevo Transporter, un vehículo comercial que lleva en su diseño la evolución de Combi y, en su desempeño, todo lo necesario para seguir conduciendo el legado. https://t.co/QD2VT87HBJ

    389404.5K viewsView on X
  • Aug 9, 20253.8x their median

    Gracias a ti, ¡el 3er Croquetatón Volkswagen fue un éxito! 🐾 Recaudamos 34.5 toneladas de alimento y 164 perritos fueron adoptados. Nos vemos en nuestra próxima edición. https://t.co/VpzOmYCxOJ

    437003.1K viewsView on X
  • Aug 22, 20253.3x their median

    ¿Doble premio? 😬 Cualquiera de los 2; recuerda revisar tu auto antes de encenderlo, puede que un gatito esté durmiendo. https://t.co/WcRhMeWDKy

    393102.6K viewsView on X
  • Jun 20, 20253.2x their median

    Si conduces un Nuevo GTI (o un Volkswagen), para ti, todos los días son los más felices del año. #YellowDay https://t.co/WtGe7yN6XN

    374012.9K viewsView on X
  • Sep 5, 20252.8x their median

    Si puedes entender la referencia, tú ya ganaste en la vida como Volkswagen Lover y conocedor de buenas series.🍿 #DíaDelHermano https://t.co/wXEYEKyJGt

    310602.8K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 13 interactions against 838K followers, an engagement rate of 0.002%. Posts are seen about 4.4K times each, and 0.298% of those impressions turn into an interaction. That is about 0.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 01:00 UTC, and Wednesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 356 interactions, about 27x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Volkswagen México's engagement rate on X?
Volkswagen México (@Volkswagen_MX) has an engagement rate of 0.002%, based on the median interactions across 3 original posts from the last 30 days against 837,663 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, Volkswagen México sits above the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Volkswagen_MX have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Volkswagen_MX post?
Most posts go out around 01:00 UTC, and Wednesday is its busiest day, at roughly 0.1 posts per day across the measured window.

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