WalesOnline ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ engagement report
@WalesOnline - 466K followers on X
Measured over 40 original posts from a 30-day window, last computed on August 29, 2026.
Engagement
A typical post picks up 8 interactions against 466K followers, an engagement rate of 0.002%. Measured over 40 original posts, its engagement rate beats 12% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 15K times each, and 0.055% of those impressions turn into an interaction. That is about 3.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 40 posts sampled, 5% carry an image or video and 100% link out. The account's strongest tracked post pulled 216 interactions, about 27x its own typical post.
Measured over 40 original posts from a 30-day window, last computed on August 29, 2026.
Compared with accounts its own size
WalesOnline ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ's engagement rate beats 12% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 3% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.002%, WalesOnline ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ sits above the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.439% |
| 90th percentile | 2.10% |
| 99th percentile | 156.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 53K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 52K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 50K |
| 07:00 UTC | -5% | 54K |
| 08:00 UTC | -4% | 63K |
| 09:00 UTC | -3% | 72K |
| 10:00 UTC | -2% | 75K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 90K |
| 13:00 UTC | -2% | 98K |
| 14:00 UTC | -3% | 101K |
| 15:00 UTC | -2% | 105K |
| 16:00 UTC | -4% | 102K |
| 17:00 UTC | -3% | 95K |
| 18:00 UTC | -1% | 88K |
| 19:00 UTC | -2% | 83K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 69K |
| 22:00 UTC | -2% | 60K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 238K |
| Monday | 0% | 302K |
| Tuesday | -3% | 302K |
| Wednesday | -1% | 257K |
| Thursday | -2% | 250K |
| Friday | -3% | 259K |
| Saturday | +3% | 233K |
Best tweets
- Aug 19, 202627x their median
Wales sets target of hitting net zero 10 years before UK https://t.co/gaVReMa4su
- Aug 23, 202615x their median
Ryan Reynolds flies in for Wrexham transfer talks as club-record deal lined up https://t.co/WCaq2vvCGw
- Aug 26, 20267.0x their median
โAfter decades of complacency, Wales has a government of actionโ @DafyddTrystan writes for WalesOnline to lay out what the new @Plaid_Cymru government has achieved in its first 100 days in power https://t.co/LUB1MQ4MUS
- Aug 19, 20266.5x their median
Newport leader accuses Drakeford of reneging on ยฃ1bn promise and calls for new black route M4 plan https://t.co/LgSJybFX6i
- Aug 27, 20264.5x their median
Jamie Carragher faces bankruptcy as HMRC file petition and release statement https://t.co/whdyR5hyNI
- Aug 25, 20263.9x their median
Ryan Reynolds blows German club out of water as Wrexham reach transfer agreement https://t.co/FQizE4CV4r
- Aug 21, 20263.5x their median
Fin Tarling's mum issues statement as brother makes brave decision after tragedy https://t.co/vOd4kfZ0Sw
- Aug 20, 20262.9x their median
Gareth Bale says 'this one felt right' as he addresses club takeover plans https://t.co/JxoTDFxNyP
- Aug 27, 20262.8x their median
Cymru Premier club sign ex-Premier League striker at 27 as fans left stunned https://t.co/RIVdgk6wPb
- Aug 23, 20262.4x their median
The new life of Jade Jones, the Welsh hero using her diagnosis to become the best https://t.co/VyjJIp0osg
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 8 interactions against 466K followers, an engagement rate of 0.002%. Measured over 40 original posts, its engagement rate beats 12% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 15K times each, and 0.055% of those impressions turn into an interaction. That is about 3.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 40 posts sampled, 5% carry an image or video and 100% link out. The account's strongest tracked post pulled 216 interactions, about 27x its own typical post.
- What is WalesOnline ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ's engagement rate on X?
- WalesOnline ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ (@WalesOnline) has an engagement rate of 0.002%, based on the median interactions across 40 original posts from the last 30 days against 465,933 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, WalesOnline ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ sits above the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @WalesOnline have real engagement?
- Its engagement rate beats 12% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @WalesOnline post?
- Most posts go out around 14:00 UTC, and Thursday is its busiest day, at roughly 1.33 posts per day across the measured window.