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Willis Raburu engagement report

@WillisRaburu - 979K followers on X

Measured over 10 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Middle of its size range
Per follower
0.009%
of 979K followers
Per impression
0.357%
25K views on a typical post
Reach
2.57%
of its followers see a post
Typical post
90
interactions (median)
Saved
0.012%
3 bookmarks on a typical post
Posting rate
0.63/day
active 23% of days
Peak time
06:00 UTC
Monday

A typical post picks up 90 interactions against 979K followers, an engagement rate of 0.009%. Measured over 10 original posts, its engagement rate beats 33% of 3,862 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 25K times each, and 0.357% of those impressions turn into an interaction. That is about 2.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 10 posts sampled, 60% carry an image or video and 50% link out. The account's strongest tracked post pulled 39K interactions, about 432x its own typical post.

Measured over 10 original posts from a 30-day window, last computed on August 26, 2026. Recurring tag: #citizenexplainer.

Compared with accounts its own size

Willis Raburu's engagement rate beats 33% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 26% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.009%, Willis Raburu sits above the 10th percentile of the 37,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99158.1%
Engagement rate as a share of followers, across the 37,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,409 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile158.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%62K
09:00 UTC-3%72K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%98K
14:00 UTC-4%101K
15:00 UTC-2%104K
16:00 UTC-3%102K
17:00 UTC-3%94K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-2%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%237K
Monday0%300K
Tuesday-3%299K
Wednesday-1%256K
Thursday-1%249K
Friday-3%258K
Saturday+3%232K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 27, 2026432x their median

    Senje ameniita tena nijiexplain😁😁… https://t.co/vaLK3cQfuL

    31K6.1K1.9K3821.9M viewsView on X
  • Jul 17, 2026300x their median

    Hats off to the people of Ol Kalou. Everything was thrown at you; bribery, violence, intimidation, state power, but you stood firm. Congratulations to Sammy Kamau and the entire DCP team for that resounding victory.

    22K4.5K47562381K viewsView on X
  • Jul 16, 2026127x their median

    I've been arrested. Niko Ol Kalau DCI

    8.2K2.4K617204585K viewsView on X
  • Jul 28, 202653x their median

    Edwin Sifuna: If I was going to run for President, do you really think I would announce it at night on a show like this? That is something that you do in broad daylight and say, “Now I’m ready.” #CitizenExplainer https://t.co/azN9XtaZOE

    4.2K473549150K viewsView on X
  • Jul 28, 202650x their median

    Yvonne: Are you interested in running for Presidency? Edwin Sifuna: I don’t make unilateral decisions. That decision has to made together with the people so that it is a decision that is owned by everyone and not just Sifuna. However, I am not one to run away from responsibility. If the people feel that this is the best way for us to proceed, we will not say no #CitizenExplainer

    4.0K43010212286K viewsView on X
  • Jul 17, 202650x their median

    An extremely short program tomorrow…tupatane! https://t.co/1inqVuJXyP

    3.5K78913313134K viewsView on X
  • Jul 16, 202644x their median

    #FreeAdemba that’s the tweet !! https://t.co/sXEBfgHois

    2.5K1.4K152556K viewsView on X
  • Jun 17, 202634x their median

    Senator @edwinsifuna’s removal from the Energy Committee is a blatant attempt to protect selfish political and business interests. This is a temporary and a futile exercise. An act against Kenyans national interest.

    2.3K565194863K viewsView on X
  • Jul 18, 202625x their median

    Who Told You ? Taita Taveta tunasija! https://t.co/gjxSsw2U7c

    1.9K32053844K viewsView on X
  • Jul 16, 202625x their median

    "I don't mix family with politics."- Sen. Edwin Sifuna! https://t.co/ZeNYus3bss

    2.0K2425270K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#citizenexplainer

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 90 interactions against 979K followers, an engagement rate of 0.009%. Measured over 10 original posts, its engagement rate beats 33% of 3,862 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 25K times each, and 0.357% of those impressions turn into an interaction. That is about 2.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 10 posts sampled, 60% carry an image or video and 50% link out. The account's strongest tracked post pulled 39K interactions, about 432x its own typical post.

What is Willis Raburu's engagement rate on X?
Willis Raburu (@WillisRaburu) has an engagement rate of 0.009%, based on the median interactions across 10 original posts from the last 30 days against 979,343 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, Willis Raburu sits above the 10th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @WillisRaburu have real engagement?
Its engagement rate beats 33% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @WillisRaburu post?
Most posts go out around 06:00 UTC, and Monday is its busiest day, at roughly 0.63 posts per day across the measured window.

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