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Creators engagement report

@XCreators - 11M followers on X

Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.066%
of 11M followers
Per impression
0.979%
731K views on a typical post
Reach
6.74%
of its followers see a post
Typical post
7.2K
interactions (median)
Saved
0.038%
280 bookmarks on a typical post
Posting rate
0.27/day
active 20% of days
Peak time
21:00 UTC
Friday

Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 7.2K interactions against 11M followers, an engagement rate of 0.066%. Posts are seen about 731K times each, and 0.979% of those impressions turn into an interaction. That is about 6.74% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 4 posts sampled, 50% carry an image or video and 50% link out. The account's strongest tracked post pulled 95K interactions, about 15x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.

Where this sits in the catalog

At 0.066%, Creators sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jan 20, 202515x their median

    you better not be making a dedicated video tab when I get home me: https://t.co/ZbmLBmSbDp

    80K5.2K5.4K3.6K77M viewsView on X
  • Dec 30, 20255.2x their median

    My sister, @ToscaMusk, is posting 10 minute teasers of @PassionFlix movies, with the full movie available to subscribers. I recommend taking this approach for text/image/video content on 𝕏.

    31K3.5K2.7K21115M viewsView on X
  • Jan 16, 20264.1x their median

    We’re trying something new: we’re giving $1 million to the Top Article of the next payout period. We're doubling down on what creators on 𝕏 do best: writing. In 2026, our goal is to recognize high-value, high-impact content that shapes conversation, breaks news and moves culture.

    19K2.7K5.2K2.6K15M viewsView on X
  • Feb 5, 20263.3x their median

    You thought the fun was over? 🏈 This weekend, video takes center stage on the timeline. We’re awarding $1M, $500K, and $250K to the top three videos about @grok, created with Imagine 1.0. https://t.co/erwSiywBPs

    12K2.0K5.7K3.7K39M viewsView on X
  • Aug 7, 20262.9x their median

    https://t.co/Oy1nZbisbA

    12K2.1K2.3K4.9K11M viewsView on X
  • Oct 15, 20252.8x their median

    🚨#BREAKING: An X executive has reportedly suggested that the platform may discontinue its creator monetization program claiming the initiative has ultimately caused more harm than benefit to the platform and its community.

    14K1.1K1.8K2.7K7.1M viewsView on X
  • Feb 3, 20262.6x their median

    https://t.co/3ijc5cCIjx

    14K1.3K2.6K1.3K11M viewsView on X
  • Jan 16, 20262.2x their median

    2026 is the year of the creator on 𝕏. We closed 2025 with the highest payouts since our monetization program launched and we are just getting started. This year, our focus is clear: empower creators to grow on 𝕏 and earn more. Here is what we’ve already rolled out this year 👇

    10K1.5K2.7K1.3K4.2M viewsView on X
  • Jan 7, 20261.7x their median

    Ladies and gentlemen: Over the next week, we’ll be launching a handful of updates for our creators & power users. To kick things off, we’re opening up X Articles to all Premium subscribers. We’ve seen some incredible articles go viral over the last few weeks — and we’d love to see more writers posting on X. More to come.

    8.6K3502.3K693889K viewsView on X
  • May 1, 20261.6x their median

    Your entire creative workflow just collapsed into one infinite canvas. In @imagine Agent Mode, you can brainstorm, write, generate and edit images, then turn them into videos without leaving the page. Try it at https://t.co/UF5IvltrQc, on desktop. https://t.co/6c1nhuCMrD

    9.1K9931.0K22173M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 7.2K interactions against 11M followers, an engagement rate of 0.066%. Posts are seen about 731K times each, and 0.979% of those impressions turn into an interaction. That is about 6.74% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.27 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 4 posts sampled, 50% carry an image or video and 50% link out. The account's strongest tracked post pulled 95K interactions, about 15x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Creators's engagement rate on X?
Creators (@XCreators) has an engagement rate of 0.066%, based on the median interactions across 4 original posts from the last 30 days against 10,852,726 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.066%, Creators sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @XCreators have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @XCreators post?
Most posts go out around 21:00 UTC, and Friday is its busiest day, at roughly 0.27 posts per day across the measured window.

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