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ABC15 Arizona engagement report

@abc15 - 446K followers on X

Measured over 40 original posts from a 30-day window, last computed on August 29, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 446K followers
Per impression
0.266%
4.5K views on a typical post
Reach
1.01%
of its followers see a post
Typical post
12
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.33/day
active 10% of days
Peak time
02:00 UTC
Friday

A typical post picks up 12 interactions against 446K followers, an engagement rate of 0.003%. Measured over 40 original posts, its engagement rate beats 16% of 3,917 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.5K times each, and 0.266% of those impressions turn into an interaction. That is about 1.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 20% carry an image or video and 93% link out. The account's strongest tracked post pulled 296 interactions, about 25x its own typical post.

Measured over 40 original posts from a 30-day window, last computed on August 29, 2026.

Compared with accounts its own size

ABC15 Arizona's engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,917 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 20% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, ABC15 Arizona sits above the 10th percentile of the 37,996 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99154.7%
Engagement rate as a share of followers, across the 37,996 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 96,714 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile154.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%54K
02:00 UTC-3%52K
03:00 UTC-4%56K
04:00 UTC-6%45K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%82K
12:00 UTC-2%90K
13:00 UTC-2%99K
14:00 UTC-3%102K
15:00 UTC-2%105K
16:00 UTC-4%103K
17:00 UTC-3%95K
18:00 UTC-1%89K
19:00 UTC-2%84K
20:00 UTC-1%78K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%54K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%239K
Monday0%303K
Tuesday-3%305K
Wednesday-1%259K
Thursday-2%251K
Friday-3%260K
Saturday+3%234K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 27, 202625x their median

    A year-long ABC15 investigation raises questions about financial transparency in Arizona charter schools, where founders and board members can own or manage private companies that do business with their own schools. https://t.co/7rn7kyZRBj

    1776349713K viewsView on X
  • Aug 28, 202618x their median

    Youngtown has around 40 Flock cameras along one stretch of road — the highest concentration in the Valley. Residents say it's an invasion of privacy and want them gone. https://t.co/B8BguDORZg

    1353638410K viewsView on X
  • Aug 29, 202613x their median

    The nation’s largest reservoir is just 26% full, and federal projections shows it declining further over the next two years. More here: https://t.co/Xg5rRURpdR https://t.co/ZzVeNsOAjb

    77234469.2K viewsView on X
  • Aug 28, 202612x their median

    Phoenix is among the top U.S. cities best positioned to benefit from a potential $1 trillion wave of investment in advanced manufacturing construction over the next decade, according to a report by Houston-based Hines. https://t.co/YaVx4R6aeI

    941327740K viewsView on X
  • Aug 29, 20268.2x their median

    A new foal has been born to the Salt River wild horse herd, and the public gets to help name him. The colt is 13 days old. https://t.co/X23SUEroM5

    8110613.7K viewsView on X
  • Aug 29, 20267.0x their median

    Arizona’s intense heat is showing no mercy to homeless people living in their cars. In some cases, entire families cannot find housing, leaving them with no alternative. https://t.co/KbjZ3H4P96

    47142036.9K viewsView on X
  • Aug 27, 20266.4x their median

    President Donald Trump has signed an order renaming Lake Ontario to “Lake America” amid ongoing trade tensions between the United States and Canada. https://t.co/UU6THaukn2 https://t.co/bWh96b4ykp

    2913989.7K viewsView on X
  • Aug 28, 20264.1x their median

    The owner of the Westin Kierland Resort & Spa has filed its third application to convert a golf course into residential housing, but neighbors say the latest revision still does not address their concerns. https://t.co/vIGsckwTh9

    33104220K viewsView on X
  • Aug 28, 20263.0x their median

    Tonopah Valley High School football players are now the subject of a criminal investigation, according to the Maricopa County Sheriff's Office and the Williams Police Department. More here: https://t.co/4gQ4hEJHAf https://t.co/16EIiAlI2A

    3032113K viewsView on X
  • Aug 29, 20262.6x their median

    The ABC15 Investigators go in-depth, breaking down the case against two police officers now criminally charged after a violent "off the books traffic stop". More here: https://t.co/zb6rxBf1vl https://t.co/WPUQLvevd7

    254116.7K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 12 interactions against 446K followers, an engagement rate of 0.003%. Measured over 40 original posts, its engagement rate beats 16% of 3,917 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.5K times each, and 0.266% of those impressions turn into an interaction. That is about 1.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 20% carry an image or video and 93% link out. The account's strongest tracked post pulled 296 interactions, about 25x its own typical post.

What is ABC15 Arizona's engagement rate on X?
ABC15 Arizona (@abc15) has an engagement rate of 0.003%, based on the median interactions across 40 original posts from the last 30 days against 446,114 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, ABC15 Arizona sits above the 10th percentile of the 37,996 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @abc15 have real engagement?
Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,917 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @abc15 post?
Most posts go out around 02:00 UTC, and Friday is its busiest day, at roughly 1.33 posts per day across the measured window.

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