Alton Brown engagement report
@altonbrown - 4.0M followers on X
Measured over 1 original post from a 30-day window, last computed on September 1, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 932 interactions against 4.0M followers, an engagement rate of 0.023%. Posts are seen about 91K times each, and 1.03% of those impressions turn into an interaction. That is about 2.26% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 00:00 UTC, and Monday is the busiest day of the week. The account's strongest tracked post pulled 7.9K interactions, about 8.5x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on September 1, 2026.
Where this sits in the catalog
At 0.023%, Alton Brown sits above the 25th percentile of the 36,261 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 00:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Aug 14, 20258.5x their median
Roy Scheider improvised “You’re gonna need a bigger boat” in Jaws, it wasn’t in the script. One of cinema’s most legendary ad-libbed lines. https://t.co/RMxLc46KuI
- Aug 11, 20254.1x their median
Truth is, “use by” dates are just suggestions. If it doesn’t stink, isn’t bubbling ominously or growing fuzz (excluding certain cheeses of course), I’ll usually eat it.
- Feb 4, 20263.9x their median
How hard could it really be to live without an @amazon account? I mean...hard yeah, but maybe worth it?
- Jan 7, 20263.3x their median
I'd love to hear what you all think of the newfangled (not to mention inverted) food pyramid we were presented today.
- Jul 24, 20253.0x their median
I just cut up four slim Jim’s into a mixing bowl of captain crunch, heavy cream and bourbon, topped with mini marshmallows because….you know why.
- Aug 6, 20252.5x their median
The most luxurious meal isn’t a dinner, it’s a three-hour lunch followed by a nap.
- Jul 4, 20262.1x their median
Dear America, slaw...cole freakin' slaw. That's all I have to say.
- Aug 24, 20252.0x their median
If you want to really get technical about it, a hotdog isn’t a sandwich, it’s a gyro.
- Sep 20, 20251.9x their median
I’m curious, how many of you grill-folk out there prefer gas (natural or propane) to charcoal?
- Sep 24, 20251.9x their median
From now on I’m only designing recipes that call for the “really bad” olive oil.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 932 interactions against 4.0M followers, an engagement rate of 0.023%. Posts are seen about 91K times each, and 1.03% of those impressions turn into an interaction. That is about 2.26% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 00:00 UTC, and Monday is the busiest day of the week. The account's strongest tracked post pulled 7.9K interactions, about 8.5x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Alton Brown's engagement rate on X?
- Alton Brown (@altonbrown) has an engagement rate of 0.023%, based on the median interactions across 1 original posts from the last 30 days against 4,008,216 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.023%, Alton Brown sits above the 25th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @altonbrown have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @altonbrown post?
- Most posts go out around 00:00 UTC, and Monday is its busiest day, at roughly 0.07 posts per day across the measured window.