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Balanço Geral engagement report

@balancogeral - 872K followers on X

Measured over 96 original posts from a 30-day window, last computed on August 29, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 872K followers
Per impression
0.22%
2.0K views on a typical post
Reach
0.23%
of its followers see a post
Typical post
4
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
3.2/day
active 23% of days
Peak time
17:00 UTC
Thursday

A typical post picks up 4 interactions against 872K followers, an engagement rate of 0.001%. Measured over 96 original posts, its engagement rate beats 7% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.0K times each, and 0.22% of those impressions turn into an interaction. That is about 0.234% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 96 posts sampled, 100% carry an image or video and 78% link out. The account's strongest tracked post pulled 2.1K interactions, about 513x its own typical post. Recurring topics include #ovotonarecord, #eleições2026, #portalr7.

Measured over 96 original posts from a 30-day window, last computed on August 29, 2026. Recurring tags: #ovotonarecord, #eleições2026, #portalr7.

Compared with accounts its own size

Balanço Geral's engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 17% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Balanço Geral sits below the 10th percentile of the 37,071 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.3%
Engagement rate as a share of followers, across the 37,071 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,527 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 28, 2026513x their median

    Um pedido de socorro escrito em uma ficha de prontuário médico ajudou a polícia a prender um homem suspeito de agredir e manter a esposa em cárcere privado. A vítima foi ao hospital acompanhada do marido e, sem que ele percebesse, pediu para ficar sozinha durante a consulta. Em segurança, ela denunciou agressões, ameaças e as condições em que era mantida. O suspeito foi preso em flagrante. #BalançoGeralSP 👉 Veja mais no #BalançoGeral em https://t.co/U5hAG73gEC

    1.9K14033670K viewsView on X
  • Aug 28, 2026231x their median

    Cristian Cravinhos, condenado pela morte dos pais de Suzane von Richthofen, está solto e produz conteúdo adulto para ganhar dinheiro. Agora, ele apareceu em um vídeo segurando um taco de beisebol semelhante ao usado no crime. A publicação gerou revolta nas redes e levantou o debate sobre uma possível volta dele à prisão. Alexandre Nardoni e Ana Carolina Jatobá também podem voltar para a cadeia por suposto descumprimento de medidas do regime aberto. #BalançoGeralSP 👉 Veja a reportagem completa no #BalançoGeral em https://t.co/U5hAG73gEC

    8174852870K viewsView on X
  • Jul 14, 202696x their median

    CONHEÇA O BALANÇO GERAL 📺 Informação que faz diferença no seu dia a dia. No #BalançoGeralManhã e no #BalançoGeralSP, você acompanha as principais notícias de São Paulo e do Brasil, prestação de serviço, denúncias, trânsito, previsão do tempo e os assuntos que movimentam o país. 👉 Arraste para o lado e descubra tudo o que faz parte do universo do #BalançoGeral

    2765745631K viewsView on X
  • Aug 29, 202688x their median

    Dudu Camargo é quem comanda o #BalançoGeral – Edição de Sábado de hoje. Liga na #RECORD e vem com a gente! https://t.co/Vb0ZAYuvX0

    2665222119.8K viewsView on X
  • Aug 28, 202676x their median

    O dia mal começou e o #BalançoGeralManhã já está daquele jeito: informação, notícia e companhia para você! 📺📰 Estamos no ar até 8h40, na #RECORD! 💙 https://t.co/CnaET0mzT4

    245439510K viewsView on X
  • Aug 21, 202665x their median

    O dono de uma oficina de costura foi preso suspeito de agredir um funcionário e manter cerca de 30 pessoas em situação análoga à escravidão na Zona Leste de São Paulo. Imagens mostram Carlos dando tapas e uma cabeçada no trabalhador, que desmaiou. Segundo a polícia, homens, mulheres, idosos e até crianças trabalhavam no local sem receber. Carlos foi preso. #BalançoGeralSP 👉 Veja mais no #BalançoGeral em https://t.co/U5hAG73gEC

    2231918118K viewsView on X
  • Aug 28, 202646x their median

    Uma cuidadora de 44 anos foi vítima de abuso sexual após um homem invadir a casa onde ela trabalhava, em Vitória de Santo Antão, Pernambuco. Segundo as informações do caso, o suspeito pulou o muro, ameaçou a mulher e a levou para um quarto. Câmeras de segurança registraram parte da ação e as ameaças feitas depois do crime. O homem fugiu levando R$ 200, mas foi identificado e preso. #BalançoGeralSP 👉 Veja mais no #BalançoGeral em https://t.co/U5hAG73gEC

    17752034K viewsView on X
  • Aug 21, 202645x their median

    Notícia, informação e serviço para deixar sua manhã mais completa. 📺📰 Vem com o #BalançoGeralManhã! https://t.co/x2wzotVDAn

    14926223.4K viewsView on X
  • Aug 21, 202642x their median

    Acordou? Então já vem saber o que está acontecendo. ☀️📰 #BalançoGeralManhã https://t.co/iK9MilWmMG

    14123326.2K viewsView on X
  • Aug 20, 202641x their median

    Uma família foi presa suspeita de furtar o carro de um mergulhador na Praia Preta, em São Sebastião, no litoral norte de São Paulo. O homem estava no mar quando teve o carro, o celular e equipamentos furtados. Imagens de segurança registraram a família deixando a praia com o veículo. Com ajuda do rastreador do celular, a polícia localizou o endereço dos suspeitos. Sara Tavares, de 32 anos, e Leonardo Tavares, de 49, foram presos em flagrante e admitiram o crime. Os cinco filhos do casal foram encaminhados para a casa da avó. A polícia também tenta identificar outro homem que aparece nas imagens. #BalançoGeralSP 👉 Veja a reportagem completa no #BalançoGeral em https://t.co/U5hAG73gEC

    14812309.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ovotonarecord#eleições2026#portalr7#r7#balançogeral

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 4 interactions against 872K followers, an engagement rate of 0.001%. Measured over 96 original posts, its engagement rate beats 7% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.0K times each, and 0.22% of those impressions turn into an interaction. That is about 0.234% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 96 posts sampled, 100% carry an image or video and 78% link out. The account's strongest tracked post pulled 2.1K interactions, about 513x its own typical post. Recurring topics include #ovotonarecord, #eleições2026, #portalr7.

What is Balanço Geral's engagement rate on X?
Balanço Geral (@balancogeral) has an engagement rate of 0.001%, based on the median interactions across 96 original posts from the last 30 days against 872,499 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Balanço Geral sits below the 10th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @balancogeral have real engagement?
Its engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @balancogeral post?
Most posts go out around 17:00 UTC, and Thursday is its busiest day, at roughly 3.2 posts per day across the measured window.

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