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B.You by Berla Mundi engagement report

@berlamundi - 1.0M followers on X

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.063%
of 1.0M followers
Per impression
3.25%
20K views on a typical post
Reach
1.93%
of its followers see a post
Typical post
642
interactions (median)
Saved
0.035%
7 bookmarks on a typical post
Posting rate
0.63/day
active 27% of days
Peak time
08:00 UTC
Sunday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 642 interactions against 1.0M followers, an engagement rate of 0.063%. Posts are seen about 20K times each, and 3.25% of those impressions turn into an interaction. That is about 1.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 08:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 67% carry an image or video. The account's strongest tracked post pulled 6.5K interactions, about 10x its own typical post. Recurring topics include #todayswoman, #galaxyzfold8, #gmb2026. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #todayswoman, #galaxyzfold8, #gmb2026.

Where this sits in the catalog

At 0.063%, B.You by Berla Mundi sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 25, 202510x their median

    If you had Ghc50,000 what would be the best business to invest in at the moment?

    5.1K463792126603K viewsView on X
  • Jul 14, 20267.3x their median

    Mbappe!! My 🐐 anyday..... 🤲🏾 https://t.co/KYcNB7ROwz

    4.3K29142533K viewsView on X
  • Aug 2, 20266.6x their median

    42🎂🎉 https://t.co/MdwLcEGSTc

    3.6K309183110304K viewsView on X
  • Jul 29, 20266.2x their median

    Good morning…. In case your lights are off, here’s what GRIDCo says…. https://t.co/rF8z3IZXhv

    3.2K58015779248K viewsView on X
  • Jul 20, 20265.0x their median

    “Chairman Wontumi told me on phone much earlier that he suspected the ruling would not be in his favour and specifically asked me to Appeal the judgement on his behalf”- Lawyer Andy Appiah-Kubi #TV3GH

    2.9K2475611127K viewsView on X
  • Jul 27, 20262.8x their median

    Sometimes, change inside small. Have a light breakfast! Relax on the Kenkey and waakye at 8am 😩 https://t.co/4cG2RFEOyC

    1.7K7039880K viewsView on X
  • Jul 15, 20262.6x their median

    Mbappe would have given Argentina a show down!!!!!

    1.4K771623638K viewsView on X
  • Jul 6, 20261.9x their median

    I see a number of people jubilating Ronaldo’s exit from the tournament. Why? Is he not a GOAT anymore? https://t.co/5sWuQVc23u

    911442371329K viewsView on X
  • Aug 26, 20261.9x their median

    New phone, who dis!! It's the new 'passport'... It's the new @Samsung_Ghana #GalaxyZFold8 😉 https://t.co/uYRFvRmUDT

    1.1K638321K viewsView on X
  • Aug 28, 20261.7x their median

    I saw this on Facebook and it broke my heart. 💔 https://t.co/iresuc7RDt

    69024668101306K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#todayswoman#galaxyzfold8#gmb2026#gmbat20#gmbqueens

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 642 interactions against 1.0M followers, an engagement rate of 0.063%. Posts are seen about 20K times each, and 3.25% of those impressions turn into an interaction. That is about 1.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 08:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 67% carry an image or video. The account's strongest tracked post pulled 6.5K interactions, about 10x its own typical post. Recurring topics include #todayswoman, #galaxyzfold8, #gmb2026. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is B.You by Berla Mundi's engagement rate on X?
B.You by Berla Mundi (@berlamundi) has an engagement rate of 0.063%, based on the median interactions across 6 original posts from the last 30 days against 1,025,800 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.063%, B.You by Berla Mundi sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @berlamundi have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @berlamundi post?
Most posts go out around 08:00 UTC, and Sunday is its busiest day, at roughly 0.63 posts per day across the measured window.

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