CartaCapital engagement report
@cartacapital - 1.8M followers on X
Measured over 317 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 9 interactions against 1.8M followers, an engagement rate of 0.001%. Measured over 317 original posts, its engagement rate beats 13% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.0K times each, and 0.442% of those impressions turn into an interaction. That is about 0.113% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.6 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 20:00 UTC, and Tuesday is the busiest day of the week. Of the 317 posts sampled, 100% link out. The account's strongest tracked post pulled 1.2K interactions, about 139x its own typical post.
Measured over 317 original posts from a 30-day window, last computed on August 31, 2026.
Compared with accounts its own size
CartaCapital's engagement rate beats 13% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, CartaCapital sits below the 10th percentile of the 37,071 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.435% |
| 90th percentile | 2.10% |
| 99th percentile | 158.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 20:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 80K |
| 12:00 UTC | -2% | 88K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 103K |
| 16:00 UTC | -3% | 100K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 86K |
| 19:00 UTC | -2% | 81K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -1% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 234K |
| Monday | 0% | 294K |
| Tuesday | -3% | 288K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 247K |
| Friday | -3% | 256K |
| Saturday | +3% | 230K |
Best tweets
- Aug 30, 2026139x their median
Kakay: Flávio Bolsonaro oscilou entre a mentira e a ignorância na Globo https://t.co/OF2O4a3zUM
- Aug 29, 2026138x their median
Só no Brasil a extrema-direita defendeu as tarifas de Trump, diz analista político dos EUA https://t.co/Yxz4rk7ekY
- Aug 31, 2026135x their median
Lula tem quase 10 pontos de vantagem para Flávio Bolsonaro no 1º turno, indica AtlasIntel https://t.co/fuzkmfyxYC
- Aug 21, 2026106x their median
Moraes manda cassar aposentadoria de Silvinei Vasques O ex-diretor da Polícia Rodoviária Federal foi um dos condenados na trama golpista https://t.co/M8MPKBhM8Y
- Aug 29, 202677x their median
Campanha lulista vai expor ‘biografia não-autorizada’ de Flávio Bolsonaro https://t.co/Z89DWhCIJe
- Aug 23, 202675x their median
Dino determina nulidade de emendas decididas por dirigentes partidários e ex-parlamentares O ministro abriu investigação sobre o tema após Valdemar da Costa Neto, do PL, afirmar que ele e outros líderes de legendas indicam recursos mesmo sem mandato https://t.co/CjOU8s4Llk
- Aug 23, 202673x their median
‘Record’ mostra entrevista exclusiva de Lula na hora do debate na ‘Band’ Na sabatina, que já foi gravada, o presidente defende as investigações sobre o filho Fábio Luís, o Lulinha https://t.co/6GP7Xqkgu3
- Aug 31, 202662x their median
Atlas: 67% têm imagem negativa de Renan Santos, pior resultado entre presidenciáveis https://t.co/Tn3dNKwn17
- Aug 31, 202660x their median
Pesquisa AtlasIntel: Lula venceria em todos os cenários de segundo turno https://t.co/TqJNsb98PS
- Aug 29, 202657x their median
Flávio se enrola e não explica escândalo ‘Dark Horse’ https://t.co/8UdExJeUew
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 9 interactions against 1.8M followers, an engagement rate of 0.001%. Measured over 317 original posts, its engagement rate beats 13% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.0K times each, and 0.442% of those impressions turn into an interaction. That is about 0.113% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.6 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 20:00 UTC, and Tuesday is the busiest day of the week. Of the 317 posts sampled, 100% link out. The account's strongest tracked post pulled 1.2K interactions, about 139x its own typical post.
- What is CartaCapital's engagement rate on X?
- CartaCapital (@cartacapital) has an engagement rate of 0.001%, based on the median interactions across 317 original posts from the last 30 days against 1,801,285 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, CartaCapital sits below the 10th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @cartacapital have real engagement?
- Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @cartacapital post?
- Most posts go out around 20:00 UTC, and Tuesday is its busiest day, at roughly 10.6 posts per day across the measured window.