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danawhite engagement report

@danawhite - 7.2M followers on X

Measured over 95 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.003%
of 7.2M followers
Per impression
0.19%
122K views on a typical post
Reach
1.69%
of its followers see a post
Typical post
231
interactions (median)
Saved
0.003%
4 bookmarks on a typical post
Posting rate
3.33/day
active 60% of days
Peak time
00:00 UTC
Saturday

A typical post picks up 231 interactions against 7.2M followers, an engagement rate of 0.003%. Measured over 95 original posts, its engagement rate beats 30% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 122K times each, and 0.19% of those impressions turn into an interaction. That is about 1.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 00:00 UTC, and Saturday is the busiest day of the week. Of the 95 posts sampled, 99% carry an image or video and 8% link out. The account's strongest tracked post pulled 15K interactions, about 63x its own typical post. Recurring topics include #ufc330, #dwcs, #ufcsacramento.

Measured over 95 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #ufc330, #dwcs, #ufcsacramento.

Compared with accounts its own size

danawhite's engagement rate beats 30% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 18% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, danawhite sits above the 10th percentile of the 36,134 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.11%
p99161.6%
Engagement rate as a share of followers, across the 36,134 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,713 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.11%
99th percentile161.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-4%49K
03:00 UTC-4%53K
04:00 UTC-6%42K
05:00 UTC-4%41K
06:00 UTC-4%47K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%68K
10:00 UTC-2%71K
11:00 UTC-3%77K
12:00 UTC-2%85K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%99K
16:00 UTC-3%96K
17:00 UTC-2%89K
18:00 UTC-2%83K
19:00 UTC-2%79K
20:00 UTC-1%73K
21:00 UTC-1%65K
22:00 UTC-1%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%228K
Monday0%281K
Tuesday-2%270K
Wednesday-1%249K
Thursday-2%242K
Friday-3%250K
Saturday+3%225K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 16, 202663x their median

    #AndStill #UFC330 https://t.co/BYLl1qRwaL

    14K71724740263K viewsView on X
  • Aug 16, 202628x their median

    Dern has arrived to the arena! #UFC330 https://t.co/Vfp3kb5F2M

    6.1K1477220240K viewsView on X
  • Aug 14, 202623x their median

    DERN vs ROBERTSON! #UFC330 is LIVE TOMORROW on @paramountplus! https://t.co/KdBROaM6WB

    5.2K1325511309K viewsView on X
  • Aug 12, 202622x their median

    Some fun shit coming up!!!!! https://t.co/N9Dd3w0m8N

    4.5K21424446773K viewsView on X
  • Aug 16, 202619x their median

    #AndStill #UFC330 https://t.co/iz9c6WwSJf

    4.3K126622236K viewsView on X
  • Aug 16, 202613x their median

    Makhachev has arrived to the arena! #UFC330 https://t.co/J5lrQf5rrt

    2.7K1194912146K viewsView on X
  • Aug 13, 202611x their median

    MAKHACHEV vs GARRY! #UFC330 is LIVE SATURDAY on @paramountplus! https://t.co/jxyHFGoZKE

    2.4K142658232K viewsView on X
  • Aug 16, 202611x their median

    #NowYouKnow

    2.4K49815436K viewsView on X
  • Aug 13, 20267.8x their median

    DERN vs ROBERTSON! #UFC330 is LIVE SATURDAY on @paramountplus! https://t.co/OpiwKj9ctG

    1.7K68244231K viewsView on X
  • Aug 14, 20267.7x their median

    TSARUKYAN vs RUFFY! #UFC331 is LIVE September 19th on @paramountplus https://t.co/QsLimgW8NQ

    1.7K56193222K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ufc330#dwcs#ufcsacramento#zuffaboxing10#ufcbjj10

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 231 interactions against 7.2M followers, an engagement rate of 0.003%. Measured over 95 original posts, its engagement rate beats 30% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 122K times each, and 0.19% of those impressions turn into an interaction. That is about 1.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 00:00 UTC, and Saturday is the busiest day of the week. Of the 95 posts sampled, 99% carry an image or video and 8% link out. The account's strongest tracked post pulled 15K interactions, about 63x its own typical post. Recurring topics include #ufc330, #dwcs, #ufcsacramento.

What is danawhite's engagement rate on X?
danawhite (@danawhite) has an engagement rate of 0.003%, based on the median interactions across 95 original posts from the last 30 days against 7,200,880 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, danawhite sits above the 10th percentile of the 36,134 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @danawhite have real engagement?
Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @danawhite post?
Most posts go out around 00:00 UTC, and Saturday is its busiest day, at roughly 3.33 posts per day across the measured window.

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