danawhite engagement report
@danawhite - 7.2M followers on X
Measured over 95 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 231 interactions against 7.2M followers, an engagement rate of 0.003%. Measured over 95 original posts, its engagement rate beats 30% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 122K times each, and 0.19% of those impressions turn into an interaction. That is about 1.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 00:00 UTC, and Saturday is the busiest day of the week. Of the 95 posts sampled, 99% carry an image or video and 8% link out. The account's strongest tracked post pulled 15K interactions, about 63x its own typical post. Recurring topics include #ufc330, #dwcs, #ufcsacramento.
Measured over 95 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #ufc330, #dwcs, #ufcsacramento.
Compared with accounts its own size
danawhite's engagement rate beats 30% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 18% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.003%, danawhite sits above the 10th percentile of the 36,134 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.11% |
| 99th percentile | 161.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 00:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -4% | 49K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 42K |
| 05:00 UTC | -4% | 41K |
| 06:00 UTC | -4% | 47K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 68K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 77K |
| 12:00 UTC | -2% | 85K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 99K |
| 16:00 UTC | -3% | 96K |
| 17:00 UTC | -2% | 89K |
| 18:00 UTC | -2% | 83K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 73K |
| 21:00 UTC | -1% | 65K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 228K |
| Monday | 0% | 281K |
| Tuesday | -2% | 270K |
| Wednesday | -1% | 249K |
| Thursday | -2% | 242K |
| Friday | -3% | 250K |
| Saturday | +3% | 225K |
Best tweets
- Aug 16, 202663x their median
#AndStill #UFC330 https://t.co/BYLl1qRwaL
- Aug 16, 202628x their median
Dern has arrived to the arena! #UFC330 https://t.co/Vfp3kb5F2M
- Aug 14, 202623x their median
DERN vs ROBERTSON! #UFC330 is LIVE TOMORROW on @paramountplus! https://t.co/KdBROaM6WB
- Aug 12, 202622x their median
Some fun shit coming up!!!!! https://t.co/N9Dd3w0m8N
- Aug 16, 202619x their median
#AndStill #UFC330 https://t.co/iz9c6WwSJf
- Aug 16, 202613x their median
Makhachev has arrived to the arena! #UFC330 https://t.co/J5lrQf5rrt
- Aug 13, 202611x their median
MAKHACHEV vs GARRY! #UFC330 is LIVE SATURDAY on @paramountplus! https://t.co/jxyHFGoZKE
- Aug 16, 202611x their median
#NowYouKnow
- Aug 13, 20267.8x their median
DERN vs ROBERTSON! #UFC330 is LIVE SATURDAY on @paramountplus! https://t.co/OpiwKj9ctG
- Aug 14, 20267.7x their median
TSARUKYAN vs RUFFY! #UFC331 is LIVE September 19th on @paramountplus https://t.co/QsLimgW8NQ
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 231 interactions against 7.2M followers, an engagement rate of 0.003%. Measured over 95 original posts, its engagement rate beats 30% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 122K times each, and 0.19% of those impressions turn into an interaction. That is about 1.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 00:00 UTC, and Saturday is the busiest day of the week. Of the 95 posts sampled, 99% carry an image or video and 8% link out. The account's strongest tracked post pulled 15K interactions, about 63x its own typical post. Recurring topics include #ufc330, #dwcs, #ufcsacramento.
- What is danawhite's engagement rate on X?
- danawhite (@danawhite) has an engagement rate of 0.003%, based on the median interactions across 95 original posts from the last 30 days against 7,200,880 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, danawhite sits above the 10th percentile of the 36,134 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @danawhite have real engagement?
- Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @danawhite post?
- Most posts go out around 00:00 UTC, and Saturday is its busiest day, at roughly 3.33 posts per day across the measured window.