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Derrick Goold engagement report

@dgoold - 146K followers on X

Measured over 11 original posts from a 30-day window, last computed on September 26, 2026.

Engagement

Bottom quarter for its size
Per follower
0.006%
of 146K followers
Per impression
0.175%
5.1K views on a typical post
Reach
3.52%
of its followers see a post
Typical post
9
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.3/day
active 10% of days
Peak time
01:00 UTC
Thursday

A typical post picks up 9 interactions against 146K followers, an engagement rate of 0.006%. Measured over 11 original posts, its engagement rate beats 15% of 21,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.1K times each, and 0.175% of those impressions turn into an interaction. That is about 3.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 11 posts sampled, 73% link out. The account's strongest tracked post pulled 867 interactions, about 96x its own typical post. Recurring topics include #stlcards, #mlb, #cardinals.

Measured over 11 original posts from a 30-day window, last computed on September 26, 2026. Recurring tags: #stlcards, #mlb, #cardinals.

Compared with accounts its own size

Derrick Goold's engagement rate beats 15% of the tracked X accounts closest to it in follower count (21,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 9% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.006%, Derrick Goold sits above the 10th percentile of the 219,359 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.149%
p750.706%
p902.63%
p9982.5%
Engagement rate as a share of followers, across the 219,359 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,707 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.149%
75th percentile0.706%
90th percentile2.63%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link73% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 73% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 165 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 1, 201496x their median

    Old enough to be unapologetically comfortable with the things that keep me young. RT "@maris9: @dgoold how old are you?”

    673541346View on X
  • Sep 24, 202661x their median

    #stlcards optioned Cooper Hjerpe after the game today so they can add a fresh, available arm for the series in Milwaukee. Corresponding move will be finalized later as Memphis has a playoff game tonight. Hjerpe impressed even today in MLB, after coming back from surgery.

    522149027K viewsView on X
  • Sep 24, 202631x their median

    SLU basketball star Robbie Avila files suit to return for Billikens https://t.co/RYu2WxKKw6

    2152792495K viewsView on X
  • Sep 26, 202616x their median

    Alec Burleson vaults back into the #MLB RBI lead with a two-run, pinch-hit homer. He now has 115 RBIs to break a tie with Pete Alonso. And the #stlcards, held to a hit in the first six innings, have three already this inning to level game, 4-4.

    1331518.8K viewsView on X
  • Sep 25, 202612x their median

    Time for my annual awards! MVPs LVPs Cy Youngs Cy Yuks Rookies/relievers/managers of the year Amazing that you agree with every one of these picks Unlocked and free for all to read https://t.co/wXJDQPBbfi

    811396125K viewsView on X
  • Sep 25, 20263.3x their median

    Hancel Rincon is rejoining #stlcards today.

    2711114K viewsView on X
  • Sep 24, 2026

    What to do when a loss that assures a losing season isn’t the full story? A #stlcards road report from Pitt before racing to Milwaukee … https://t.co/gfqucguEe6

    71104.9K viewsView on X
  • Sep 26, 2026

    Just finished writing about this exact moment for Brycen Mautz and filed story — and here it is happening … How hunt for 'high-ceiling guys' shapes recent late-game rookie relief choices: Cardinals Extra https://t.co/kGuDCBmV8W

    31204.6K viewsView on X
  • Sep 24, 2026

    Instant coverage from PNC Park: https://t.co/WAUBejQzI4

    41105.1K viewsView on X
  • Sep 25, 2026

    Cardinals successfully shifted Kyle Leahy to starter. Testing their depth is the next step. https://t.co/ZRuJPLsIhJ

    30204.3K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#stlcards#mlb#cardinals#nats#postseason

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 9 interactions against 146K followers, an engagement rate of 0.006%. Measured over 11 original posts, its engagement rate beats 15% of 21,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.1K times each, and 0.175% of those impressions turn into an interaction. That is about 3.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 11 posts sampled, 73% link out. The account's strongest tracked post pulled 867 interactions, about 96x its own typical post. Recurring topics include #stlcards, #mlb, #cardinals.

What is Derrick Goold's engagement rate on X?
Derrick Goold (@dgoold) has an engagement rate of 0.006%, based on the median interactions across 11 original posts from the last 30 days against 146,258 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, Derrick Goold sits above the 10th percentile of the 219,359 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @dgoold have real engagement?
Its engagement rate beats 15% of the tracked X accounts closest to it in follower count (21,874 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @dgoold post?
Most posts go out around 01:00 UTC, and Thursday is its busiest day, at roughly 1.3 posts per day across the measured window.

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