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EL NORTE engagement report

@elnorte - 990K followers on X

Measured over 78 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 990K followers
Per impression
0.164%
3.0K views on a typical post
Reach
0.31%
of its followers see a post
Typical post
5
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.63/day
active 13% of days
Peak time
15:00 UTC
Tuesday

A typical post picks up 5 interactions against 990K followers, an engagement rate of 0.001%. Measured over 78 original posts, its engagement rate beats 7% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.0K times each, and 0.164% of those impressions turn into an interaction. That is about 0.308% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 15:00 UTC, and Tuesday is the busiest day of the week. Of the 78 posts sampled, 22% carry an image or video and 92% link out. The account's strongest tracked post pulled 1.3K interactions, about 261x its own typical post. Recurring topics include #elnortelocal, #entérate, #enportada.

Measured over 78 original posts from a 30-day window, last computed on August 26, 2026. Recurring tags: #elnortelocal, #entérate, #enportada.

Compared with accounts its own size

EL NORTE's engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 13% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, EL NORTE sits below the 10th percentile of the 37,071 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.3%
Engagement rate as a share of followers, across the 37,071 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,527 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 18, 2026261x their median

    La #UANL investiga un video que circula en redes sociales en el que se observa a dos alumnos de la Preparatoria Técnica Industrial #ÁlvaroObregón protagonizar una pelea a golpes en las instalaciones del plantel, en la que uno de ellos termina noqueado. https://t.co/w3uzujuV65

    1.1K10813510113K viewsView on X
  • Aug 25, 202667x their median

    Parque Fundidora clasificó como confidencial la información del Fan Fest, a pesar del compromiso del Estado de transparentar cuentas. https://t.co/GskRB19clU

    2634820420K viewsView on X
  • Aug 25, 202654x their median

    Colocan tótem naranja del Gobierno de Samuel García al exterior de la Cineteca de Nuevo León, donde durante décadas estuvo la escultura “Atlas Melody”, gestionada por Alejandra Rangel. https://t.co/lS0cjQbCYB

    20640131021K viewsView on X
  • Aug 25, 202645x their median

    Fiscalía catea el colegio Tonalli, en El Uro, en el sur de la Ciudad, como parte de una investigación de trata y delitos sexuales; asegura celulares y equipo de cómputo. https://t.co/aXOgBMTnil

    192246129K viewsView on X
  • Aug 18, 202625x their median

    Cuatro efectivos de la #Marina perdieron la vida luego de que la camioneta en la que viajaban cayó a un río, en #SotoLaMarina, Tamaulipas; autoridades investigan el hecho. https://t.co/m2KtqexW7G

    102618023K viewsView on X
  • Aug 25, 202622x their median

    Nuevo León será uno de los 15 Estados del País en los que la 4T eliminará en el 2027 el examen de admisión para preparatorias públicas. https://t.co/4omHX9KE5x

    4212441414K viewsView on X
  • Aug 25, 202616x their median

    Un cargamento de más de 300 drones y cámaras de la marca DJI fue robado tras salir del Aeropuerto Internacional Felipe Ángeles (AIFA), informó la compañía que los comercializa. https://t.co/d0eCuZhL8v

    6215217.9K viewsView on X
  • Aug 19, 202612x their median

    Tras presuntamente sufrir una falla en el motor, un auto terminó en llamas al incendiarse en la Avenida Constitución, en Monterrey. El fuego se extendió rápidamente por la unidad Kia Óptima hasta calcinarla casi por completo. El incendio fue reportado alrededor de las 17:00 horas en la mencionada avenida y la calle Rafael Ramírez, a un costado de la Normal Miguel F. Martínez. Por fortuna, el conductor salió ileso. Información: Christian Lara

    5631016K viewsView on X
  • Aug 25, 20269.6x their median

    Las alarmas guindas en Nuevo León están encendidas en el proceso interno de Morena para elegir a su candidato a la Gubernatura... A unas semanas de conocer los resultados de la "encuesta" para ungir al ganador, la mayoría de los aspirantes están inconformes por lo que ven como dados cargados en la contienda... Lee más sobre el tema en la columna de hoy de M.A. Kiavelo que está aquí: https://t.co/WG0UqUtRym

    3311226.7K viewsView on X
  • Aug 18, 20268.4x their median

    La Fiscalía General de la República ya "exoneró" a Andrés Manuel "Andy" López Beltrán, hijo del ex Presidente Andrés Manuel López Obrador. La FGR informó ayer que no cuenta con ningún dato de prueba para siquiera iniciar una carpeta de investigación por huachicol fiscal contra López Beltrán. https://t.co/ggO0D7ZPSU

    2668211K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#elnortelocal#entérate#enportada#local#marina

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5 interactions against 990K followers, an engagement rate of 0.001%. Measured over 78 original posts, its engagement rate beats 7% of 3,829 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.0K times each, and 0.164% of those impressions turn into an interaction. That is about 0.308% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 15:00 UTC, and Tuesday is the busiest day of the week. Of the 78 posts sampled, 22% carry an image or video and 92% link out. The account's strongest tracked post pulled 1.3K interactions, about 261x its own typical post. Recurring topics include #elnortelocal, #entérate, #enportada.

What is EL NORTE's engagement rate on X?
EL NORTE (@elnorte) has an engagement rate of 0.001%, based on the median interactions across 78 original posts from the last 30 days against 989,518 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, EL NORTE sits below the 10th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @elnorte have real engagement?
Its engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @elnorte post?
Most posts go out around 15:00 UTC, and Tuesday is its busiest day, at roughly 2.63 posts per day across the measured window.

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