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ESA España engagement report

@esa_es - 403K followers on X

Measured over 36 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.018%
of 403K followers
Per impression
1.62%
4.4K views on a typical post
Reach
1.09%
of its followers see a post
Typical post
72
interactions (median)
Saved
0.091%
4 bookmarks on a typical post
Posting rate
1.37/day
active 60% of days
Peak time
20:00 UTC
Thursday

A typical post picks up 72 interactions against 403K followers, an engagement rate of 0.018%. Measured over 36 original posts, its engagement rate beats 26% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.4K times each, and 1.62% of those impressions turn into an interaction. That is about 1.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 20:00 UTC, and Thursday is the busiest day of the week. Of the 36 posts sampled, 92% carry an image or video and 39% link out. The account's strongest tracked post pulled 736 interactions, about 10x its own typical post. Recurring topics include #cielosesa, #eclipse2026, #lecturasdeveranoesa.

Measured over 36 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #cielosesa, #eclipse2026, #lecturasdeveranoesa.

Compared with accounts its own size

ESA España's engagement rate beats 26% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 56% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.018%, ESA España sits above the 25th percentile of the 37,701 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Dec 29, 202510x their median

    This is the air you breathed in 2024🌍 Tiny dust particles and droplets — 'aerosols' — drift around the globe. They can trigger asthma, cause acid rain, and even alter climate by absorbing and scattering sunlight. The @CopernicusEU Sentinel‑5P mission tracks air pollution from space, giving us a clearer picture of the air we breathe.

    59312313725K viewsView on X
  • Feb 25, 20268.1x their median

    🆕 Webb has examined the Cranium Nebula 👩‍⚕️ The nebula PMR 1 is a cloud of gas and dust created as an aging star expels its outer layers – and it bears an uncanny resemblance to a brain in a transparent skull! 🧠 https://t.co/Mtjp2xLRcn

    46294111335K viewsView on X
  • Aug 25, 20264.5x their median

    Hoy en #cielosESA... Queremos agradecer la increíble cantidad de fotos que estamos recibiendo del #Eclipse2026. 🌞🌑 Entre ellas, estas magníficas imágenes de @Javi_Rosano ¡Muchas gracias por compartir tu experiencia! Etiqueta tus 📸 con #cielosESA. https://t.co/nWcLkpa74M

    27346228.4K viewsView on X
  • Aug 13, 20263.0x their median

    Hoy en #cielosESA... Vamos a compartir las imagenes en las que habéis etiquetado #cielosESA de como vistéis el #Eclipse2026 @ygolonac nos envía estas espectaculares imágenes del #Eclipse2026 ¡Muchas gracias @ygolonac por tus fotos! Etiqueta tus 📸📸con #cielosESA https://t.co/oqLqM3YJfc

    16843206.4K viewsView on X
  • Aug 13, 20262.6x their median

    Todavía estamos procesando lo que vivimos ayer con @LeonAyto y @unileon: durante 1 minuto y 45 segundos ¡el día se convirtió en noche sobre León! Así vivimos el eclipse solar total junto a especialistas y más de 14 500 personas con la mirada puesta en el cielo. #Eclipse2026 https://t.co/yfP6Ayv3Ua

    14637217.9K viewsView on X
  • Aug 17, 20262.4x their median

    Hoy en #cielosESA... @chavarri nos envía esta impresionante imagen del #Eclipse2026 ¡Muchas gracia @chavarri por tu bonita foto! Etiqueta tus 📸📸con #cielosESA https://t.co/DU7Cy3XZbX

    14922105.5K viewsView on X
  • Aug 20, 20262.3x their median

    Hoy en #cielosESA... @jifmpiano comparte con nosotr@s estas espectaculares imágenes del #Eclipse2026 ¡Muchas gracias @jifmpiano por enviarnos tus fotos! ¿Tú también capturaste el eclipse? Etiqueta tus 📸📸 con #cielosESA https://t.co/jPlvZMpf36

    14220214.6K viewsView on X
  • Aug 17, 20262.2x their median

    Como cada agosto, relanzamos la etiqueta #LecturasDeVeranoESA📖 con los artículos que te hayas podido perder en lo que llevamos de año. #LecturasDeVeranoESA 📖 - En enero ¡Los astrónomos que utilizan el telescopio espacial @ESA_Webb de NASA/ESA/CSA descubrieron una nueva luna orbitando alrededor de Urano! Denominada S/2025 U1, se une a otras 28 lunas conocidas que orbitan alrededor del gigante helado. La visión infrarroja de Webb también revela los anillos del planeta y los detalles de su atmósfera con una claridad asombrosa. https://t.co/CvXz94Z25S

    118350317K viewsView on X
  • Aug 22, 20262.1x their median

    Hoy en #cielosESA... Seguimos disfrutando de las increíbles imágenes que nos dejó el #Eclipse2026. Estas son las de @StealthSJ . ¡Gracias por compartirlas con nosotros! 🙌 No olvides etiquetar tus 📸 con #cielosESA. https://t.co/k2NkTMcJEE

    13218406.0K viewsView on X
  • Aug 19, 20262.1x their median

    Hoy en #cielosESA... @jaume_zapata nos envía esta espectacular imagen del #Eclipse2026 desde Tarragona ¡Muchas gracias @jaume_zapata por tu foto! Etiqueta tus 📸📸 con #cielosESA https://t.co/elAhI3YBpH

    12621216.9K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#cielosesa#eclipse2026#lecturasdeveranoesa#artemis#artemisii

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 72 interactions against 403K followers, an engagement rate of 0.018%. Measured over 36 original posts, its engagement rate beats 26% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.4K times each, and 1.62% of those impressions turn into an interaction. That is about 1.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 20:00 UTC, and Thursday is the busiest day of the week. Of the 36 posts sampled, 92% carry an image or video and 39% link out. The account's strongest tracked post pulled 736 interactions, about 10x its own typical post. Recurring topics include #cielosesa, #eclipse2026, #lecturasdeveranoesa.

What is ESA España's engagement rate on X?
ESA España (@esa_es) has an engagement rate of 0.018%, based on the median interactions across 36 original posts from the last 30 days against 403,192 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.018%, ESA España sits above the 25th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @esa_es have real engagement?
Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @esa_es post?
Most posts go out around 20:00 UTC, and Thursday is its busiest day, at roughly 1.37 posts per day across the measured window.

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