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GAIL (India) Limited engagement report

@gailindia - 157K followers on X

Measured over 37 original posts from a 30-day window, last computed on October 28, 2026.

Engagement

Bottom quarter for its size
Per follower
0.004%
of 157K followers
Per impression
1.43%
488 views on a typical post
Reach
0.31%
of its followers see a post
Typical post
7
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.93/day
active 30% of days
Peak time
12:00 UTC
Tuesday

A typical post picks up 7 interactions against 157K followers, an engagement rate of 0.004%. Measured over 37 original posts, its engagement rate beats 12% of 21,624 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 488 times each, and 1.43% of those impressions turn into an interaction. That is about 0.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 37 posts sampled, 97% carry an image or video, 8% are part of a thread and 8% link out. The account's strongest tracked post pulled 19 interactions, about 2.7x its own typical post.

Measured over 37 original posts from a 30-day window, last computed on October 28, 2026. Recurring tag: #asianparagames2026.

Compared with accounts its own size

GAIL (India) Limited's engagement rate beats 12% of the tracked X accounts closest to it in follower count (21,624 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 51% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, GAIL (India) Limited sits above the 10th percentile of the 218,597 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.149%
p750.705%
p902.63%
p9982.5%
Engagement rate as a share of followers, across the 218,597 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,723 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.149%
75th percentile0.705%
90th percentile2.63%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video97% of posts+111%+108% to +115%34K
Outbound link8% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 97% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 8% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 940 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 20, 20262.7x their median

    दशहरे के पावन अवसर पर GAIL (India) Limited सभी को हार्दिक शुभकामनाएँ देता है। यह पर्व हमें सत्य, धर्म और सदाचार के मार्ग पर चलने तथा बुराई पर अच्छाई की विजय के शाश्वत संदेश की याद दिलाता है। NOTE: Ignore auto-translation if visible on your screen. On the auspicious occasion of Dussehra, GAIL (India) Limited extends its warm wishes to everyone. The festival reminds us of the timeless victory of good over evil and the enduring values of truth, righteousness and integrity. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #WahKyaEnergyHai #EnergizingPossibilities #GAILIndia #Dussehra #VictoryOfGoodOverEvil

    10630509 viewsView on X
  • Oct 23, 20262.4x their median

    A cleaner, more efficient and sustainable workplace begins with the everyday practices we adopt. Through Special Campaign 6.0, GAIL (India) Limited reinforces its commitment to workplace cleanliness, efficient records management, waste reduction, responsible disposal, timely resolution of pending matters and sustainable practices. By encouraging responsible resource use, organised workspaces and greater efficiency in day-to-day operations, the campaign promotes a culture of accountability and continuous improvement across the organisation. Together, let us make cleanliness, efficiency and sustainability an integral part of our everyday work. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #WahKyaEnergyHai #EnergizingPossibilities #GAILIndia #SpecialCampaign6 #Sustainability

    10700664 viewsView on X
  • Oct 23, 20262.3x their median

    GAIL (India) Limited has launched GAIL Agrima, a holistic Women Leadership Development Journey Programme designed for Senior Women Executives, conceptualised by GAIL Training Institute (GTI), Noida, in collaboration with SHRM. The initiative was formally launched on 22 October 2026 by Shri Ayush Gupta, Director (HR), at the GAIL L&D Hub, GTI Noida. In his inaugural address, Shri Gupta described GAIL Agrima as a first-of-its-kind leadership journey for the Company’s women executives and encouraged participants to immerse themselves fully in the experience. The inaugural session featured a keynote address by Ms. Pavitra Singh, CPO and VP, PepsiCo India & South Asia, who shared insights from her professional journey and engaged with the cohort on the unique challenges faced by women leaders and strategies to overcome them. Shri Praveer Agrawal, ED (Training) & OIC, GTI, also expressed his conviction that the GAIL Agrima Programme would be inspirational and rewarding. The event was attended by the SHRM PSE team, led by Shri Ashissh Kaul, Senior Director – Consulting & Head, along with the Agrima participants and senior GTI executives. Spanning six months, GAIL Agrima aims to strengthen GAIL’s leadership pipeline, unlock the potential of women professionals through structured mentorship, champion inclusivity at every level and foster a stronger culture of collaboration across the organisation. GAIL (India) Limited wishes all participants an enriching and rewarding leadership journey. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #WahKyaEnergyHai #EnergizingPossibilities #GAILIndia #GAILAgrima #WomenInLeadership

    10510669 viewsView on X
  • Sep 19, 20262.1x their median

    Shri Manoj Kumar Sharma assumes charge as Director (Projects), GAIL (India) Limited With over three decades of experience across the entire value chain of hydrocarbon infrastructure, Shri Sharma brings extensive expertise in design and engineering, project management, procurement, construction management, operations and maintenance, business development, operational excellence and cost optimisation. Prior to assuming charge as Director (Projects), GAIL (India) Limited, Shri Sharma served as Executive Director and Regional Head, Eastern Region Pipelines, at Indian Oil Corporation Limited (IOCL), overseeing operations and maintenance, construction and City Gas Distribution (CGD) businesses across five states and a pipeline network spanning more than 5,700 km. His extensive leadership experience, board-level governance and focus on innovation and emerging energy initiatives will contribute to GAIL’s continued growth and transformation in the evolving energy landscape. GAIL extends its warm wishes to Shri Manoj Kumar Sharma for a successful tenure. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #GAILIndia #Leadership #EnergyInfrastructure #WahKyaEnergyHai #EnergizingPossibilities

    8331981 viewsView on X
  • Oct 25, 20262.0x their median

    GAIL (India) Limited organised a DMSG Meeting-cum-Table-Top Exercise on Disaster Risk Management in New Delhi on 23 October 2026, coordinated by the Corporate HSE Department, GAIL in collaboration with the National Institute of Disaster Management (NIDM), Government of India. The programme covered multi-hazard incidents, disaster risk management and psychosocial care during disasters, along with a practical Table-Top Exercise to assess organisational preparedness. The event was inaugurated by Shri Ayush Gupta, Director (HR), who emphasised the need for disaster management plans to remain practical, dynamic and aligned with emerging risks. He highlighted the importance of regular capacity building, continuous training and awareness programmes for employees and contract workforce, and strengthening preparedness beyond documented procedures to ensure effective responses during real-life emergencies. The interactive exercise facilitated a critical review of response mechanisms, coordination protocols, decision-making processes, resource management and organisational readiness across various emergency scenarios. The deliberations reinforced GAIL’s commitment to building a resilient safety culture and strengthening Disaster Risk Reduction (DRR) strategies across the organisation. Through preparedness, competency development and proactive risk management, GAIL continues to advance its commitment to safeguarding people, assets, the environment and the wider community. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #WahKyaEnergyHai #EnergizingPossibilities #GAILIndia #SafetyFirst #DisasterRiskManagement

    9500719 viewsView on X
  • Oct 24, 20262.0x their median

    States play a vital role in building a strong and sustainable Compressed Biogas (CBG) ecosystem by enabling infrastructure, facilitating approvals and strengthening feedstock networks. The Ministry of Petroleum and Natural Gas (MoPNG) has released the Model State CBG Policy to provide States with a framework to adopt and accelerate CBG growth. Key enablers include land facilitation, time-bound approvals, feedstock aggregation, access to essential infrastructure and district-level coordination among departments, producers and farmers. Under SASCI 2026-27, dedicated incentives are provided to States that adopt and implement the Model State CBG Policy, encouraging coordinated action towards a stronger CBG ecosystem. Empowered States. Vibrant Rural Economies. A Cleaner, Greener India. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #GAILIndia #GOBARdhan #CBG #ModelStateCBGPolicy #EnergizingPossibilities

    9410900 viewsView on X
  • Oct 20, 20262.0x their median

    Innovation often begins with looking at familiar challenges from a different perspective. At GAIL (India) Limited, the floating CNG station at NaMo Ghat and Sant Ravidas Ghat on the Ganga River in Varanasi represents an innovative approach to making CNG accessible for water-based transport. As conversations around flying cars capture the imagination, GAIL’s floating CNG station offers a reminder that new possibilities in energy infrastructure are already taking shape. A distinctive milestone in India’s natural gas journey, it reflects the spirit of innovation and the pursuit of new possibilities in energy delivery. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #WahKyaEnergyHai #EnergizingPossibilities #GAILIndia #FloatingCNGStation #CNG #NaturalGas #EnergyInnovation

    10400922 viewsView on X
  • Sep 20, 20262.0x their median

    Cleanliness is not the responsibility of a few. It is a shared commitment that grows stronger when every individual chooses to participate and every small effort contributes to a larger change. Through the Swachhata Hi Seva 2026 series, GAIL (India) Limited celebrates the spirit of collective participation and encourages us to make cleanliness, hygiene and environmental responsibility a part of our everyday lives. Because when every hand contributes, every effort makes a difference. Swachhata Mein Sahbhag. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #WahKyaEnergyHai #EnergizingPossibilities #GAILIndia #SwachhataHiSeva2026 #SwachhataHiSeva

    94101.3K viewsView on X
  • Sep 19, 20262.0x their median

    As Team India takes the field at the Asian Games 2026 in Aichi-Nagoya, Japan, GAIL extends its best wishes to every athlete representing our nation. May their determination inspire, their spirit soar and their journey make India proud. Go Team India! 🇮🇳 @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #GAILIndia #AsianGames2026 #TeamIndia #EnergizingPossibilities #WahKyaEnergyHai

    11300603 viewsView on X
  • Sep 12, 20262.0x their median

    GAIL (India) Limited has been conferred with the prestigious ET Energy Leadership Award 2026 in the category “Energy Company Award (Oil & Gas) - Large Cap” on 10 September 2026. This prestigious recognition reflects GAIL’s continued commitment to excellence, innovation and leadership in India’s energy sector. It also underscores GAIL’s significant role in strengthening the nation’s natural gas ecosystem and contributing towards a sustainable, secure and energy-efficient future. On behalf of GAIL, the award was received by Shri Asim Prasad, Executive Director (Corporate Strategy, Planning & Advocacy and Corporate Affairs), accompanied by the team. The award was presented during the ET Energy Leadership Summit 2026, held at New Delhi. This recognition further inspires GAIL to continue driving innovation, creating value for stakeholders and contributing to India’s journey towards a sustainable energy future. @HardeepSPuri @TheSureshGopi @neerajmittalias @Secretary_MoPNG @PetroleumMin @CMD_GAIL #WahKyaEnergyHai #EnergizingPossibilities #GAILIndia #ETEnergyLeadershipSummit #ETEnergyLeadershipAwards

    122001.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#asianparagames2026

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 7 interactions against 157K followers, an engagement rate of 0.004%. Measured over 37 original posts, its engagement rate beats 12% of 21,624 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 488 times each, and 1.43% of those impressions turn into an interaction. That is about 0.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 37 posts sampled, 97% carry an image or video, 8% are part of a thread and 8% link out. The account's strongest tracked post pulled 19 interactions, about 2.7x its own typical post.

What is GAIL (India) Limited's engagement rate on X?
GAIL (India) Limited (@gailindia) has an engagement rate of 0.004%, based on the median interactions across 37 original posts from the last 30 days against 157,284 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, GAIL (India) Limited sits above the 10th percentile of the 218,597 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @gailindia have real engagement?
Its engagement rate beats 12% of the tracked X accounts closest to it in follower count (21,624 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @gailindia post?
Most posts go out around 12:00 UTC, and Tuesday is its busiest day, at roughly 1.93 posts per day across the measured window.

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