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日向坂46 engagement report

@hinatazaka46 - 797K followers on X

Measured over 117 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Top 10% for its size
Per follower
0.832%
of 797K followers
Per impression
4.48%
148K views on a typical post
Reach
18.6%
of its followers see a post
Typical post
6.6K
interactions (median)
Saved
0.116%
171 bookmarks on a typical post
Posting rate
4/day
active 33% of days
Peak time
09:00 UTC
Friday

A typical post picks up 6.6K interactions against 797K followers, an engagement rate of 0.832%. Measured over 117 original posts, its engagement rate beats 96% of 3,917 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 148K times each, and 4.48% of those impressions turn into an interaction. That is about 18.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 117 posts sampled, 74% carry an image or video and 92% link out. The account's strongest tracked post pulled 23K interactions, about 3.4x its own typical post. Recurring topics include #日向坂46, #ひなたフェス2026, #日向坂46_三期生live.

Measured over 117 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #日向坂46, #ひなたフェス2026, #日向坂46_三期生live.

Compared with accounts its own size

日向坂46's engagement rate beats 96% of the tracked X accounts closest to it in follower count (3,917 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 90% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.832%, 日向坂46 sits above the 75th percentile of the 37,856 accounts in this comparison. That places it in the top 25% band, which runs 0.439% to 2.10%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99155.6%
Engagement rate as a share of followers, across the 37,856 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 97,248 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile155.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%54K
02:00 UTC-3%52K
03:00 UTC-4%56K
04:00 UTC-6%45K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%82K
12:00 UTC-2%90K
13:00 UTC-2%99K
14:00 UTC-3%102K
15:00 UTC-2%105K
16:00 UTC-4%103K
17:00 UTC-3%95K
18:00 UTC-1%89K
19:00 UTC-2%84K
20:00 UTC-1%78K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%54K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%239K
Monday0%303K
Tuesday-3%305K
Wednesday-1%259K
Thursday-2%251K
Friday-3%260K
Saturday+3%234K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 20, 20263.4x their median

    【ブログ更新☀️ 金村美玖】 #金村美玖2nd写真集 どうぞよろしくお願いします! https://t.co/kpdo6tyJCV #日向坂46 #金村美玖 https://t.co/pe8PNXhAQt

    19K3.3K159434475K viewsView on X
  • Aug 20, 20263.2x their median

    2026年10月20日(火)に #金村美玖2nd写真集 の発売が決定いたしました🍣✨ https://t.co/XFeGgKLhac 公式X:@miku_2ndbook 🍣通常版 https://t.co/tP0WTBn2Wj 🍣Sony Music Shop限定カバー版 https://t.co/gFUJtXPo2I 🍣楽天ブックス限定カバー版 https://t.co/OhtiMVBz31 🍣 @ Loppi・HMV限定カバー版 https://t.co/z9314bQVbm #日向坂46 #金村美玖

    17K3.7K102816658K viewsView on X
  • Aug 23, 20262.9x their median

    // #日向坂46_三期生LIVE \\ 三期生のみんなへ 三期生ツアーほんとうに楽しかったね!! さいっこうの思い出をありがとう👼🏻❤︎ そしてはるよ卒業おめでとう🎓✨ ずっとだいすきだよー‼︎ マネージャーより #日向坂46 #山口陽世卒業セレモニー https://t.co/eMaYrfcoYa

    16K3.3K55407424K viewsView on X
  • Aug 30, 20262.6x their median

    9月1日(火)0:00〜 日向坂46 OFFICIAL YouTube CHANNELにて、 2026年9月30日(水)発売、 18thシングル『イチャイチャ虫』の Music Videoをプレミア公開いたします🎬 https://t.co/rlCKLgziLt また、同時に各音楽配信サイトでの先行配信も決定🎧 どうぞお楽しみに☀️ #日向坂46_イチャイチャ虫 #日向坂46

    13K3.3K92670720K viewsView on X
  • Aug 23, 20262.2x their median

    // #日向坂46_三期生LIVE \\ 三期生へ みんなの夢を叶えてくれてありがとう! 4人がだいすきだよ! いってらっしゃい‼︎ 🎫配信チケットはこちら https://t.co/vzgxWGNp49 #日向坂46 #山口陽世卒業セレモニー https://t.co/mlJbk6xPuZ

    12K2.1K23156421K viewsView on X
  • Aug 29, 20262.1x their median

    「#日向坂ちゃんねる」にて「【大迫力】恐竜の骨格標本や化石、動物の剥製まで!小坂菜緒が西日本最大級の総合博物館に行ってみた!【真夏の自由研究】」を公開いたしました☀️ 訪れてみたかった博物館、ついに行けました…! 様々な展示を前に、目を輝かせる小坂の姿を収めたので、一緒に楽しんでください( ¨̮ ) by #小坂菜緒 https://t.co/JZ8np9J5k9 #日向坂46

    12K2.1K52358445K viewsView on X
  • Aug 23, 20262.0x their median

    // #日向坂46_三期生LIVE \\ だいすきなはるよ 今日は最高の1日にしようね!! #日向坂46 #山口陽世卒業セレモニー https://t.co/7vki3kfru4

    11K1.7K2644406K viewsView on X
  • Aug 23, 20262.0x their median

    // #日向坂46_三期生LIVE \\ 真面目で努力家で何事にも全力なはるよがだいすき!! #日向坂46 #山口陽世卒業セレモニー https://t.co/KkGMwvKEeK

    11K1.7K749201K viewsView on X
  • Aug 23, 20261.8x their median

    // #日向坂46_三期生LIVE \\ はるよの笑顔がだいすき!! #日向坂46 #山口陽世卒業セレモニー https://t.co/aj99xaiE1e

    10K1.6K15101278K viewsView on X
  • Aug 30, 20261.7x their median

    【ブログ更新☀️ 山口陽世】 ( ¨̮ )>≡三期生LIVE〈完〉 https://t.co/flHKTfzejJ #日向坂46 #山口陽世 https://t.co/xqX5Slffm9

    9.4K1.9K31142230K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#日向坂46#ひなたフェス2026#日向坂46_三期生live#山口陽世卒業セレモニー#大田美月

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 6.6K interactions against 797K followers, an engagement rate of 0.832%. Measured over 117 original posts, its engagement rate beats 96% of 3,917 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 148K times each, and 4.48% of those impressions turn into an interaction. That is about 18.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 117 posts sampled, 74% carry an image or video and 92% link out. The account's strongest tracked post pulled 23K interactions, about 3.4x its own typical post. Recurring topics include #日向坂46, #ひなたフェス2026, #日向坂46_三期生live.

What is 日向坂46's engagement rate on X?
日向坂46 (@hinatazaka46) has an engagement rate of 0.832%, based on the median interactions across 117 original posts from the last 30 days against 797,028 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.832%, 日向坂46 sits above the 75th percentile of the 37,856 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @hinatazaka46 have real engagement?
Its engagement rate beats 96% of the tracked X accounts closest to it in follower count (3,917 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @hinatazaka46 post?
Most posts go out around 09:00 UTC, and Friday is its busiest day, at roughly 4 posts per day across the measured window.

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