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Dr Jordan B Peterson engagement report

@jordanbpeterson - 6.2M followers on X

Measured over 12 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.028%
of 6.2M followers
Per impression
0.979%
173K views on a typical post
Reach
2.81%
of its followers see a post
Typical post
1.7K
interactions (median)
Saved
0.169%
292 bookmarks on a typical post
Posting rate
0.77/day
active 47% of days
Peak time
19:00 UTC
Sunday

A typical post picks up 1.7K interactions against 6.2M followers, an engagement rate of 0.028%. Measured over 12 original posts, its engagement rate beats 63% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 173K times each, and 0.979% of those impressions turn into an interaction. That is about 2.81% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 157K interactions, about 92x its own typical post.

Measured over 12 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

Dr Jordan B Peterson's engagement rate beats 63% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 56% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.028%, Dr Jordan B Peterson sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 4, 202692x their median

    To the Americans: I've travelled all over the world. I've familiarized myself with many places, and met many people. And I'm a Canadian, although I’m privileged to reside once again in the States. And here's something I've noticed, and it’s a key element of America's continuing greatness: You bloody Americans value success, and you believe in its existence. This is something that doesn't really happen anywhere else in the world. Even in other free democracies—the United Kingdom; Finland, Sweden, and Norway; Australia, New Zealand and Canada; Germany, France, and the Netherlands (great countries all)—a counterproductive cynicism too often reigns. Success is equated with exploitation. Ambition is looked upon with contempt. This happens sometimes in the United States too—particularly among the miserable progressives, who confuse their resentment, ingratitude and unearned skepticism with wisdom. But in your great country, by and large, striving is admired and success celebrated. This means that more people strive and succeed in the US than anywhere else. And it's increasingly obvious. You remain stunningly more innovative and productive than any people anywhere else on the planet. And so I say, as all should who are fortunate enough to live in the western world, let alone America: Thank God for the United States. Thank God for the wisdom of its founders. Thank God for its faith in the free market and in the natural rights of man. Happy birthday, you damn Yankees and Southerners. Long may your admirable country dominate the world. Long may your freedom and hope provide an example to those suffering everywhere at the hands of their malevolent states. May your two and a half centuries of unparallelled success be just the beginning. Your country is the light of the world, and the city on the hill. Thank God for the USA. Happy 250th. Dr. Jordan B. Peterson

    126K25K4.2K1.9K3.6M viewsView on X
  • Jul 24, 202645x their median

    https://t.co/zyiFoqOal3

    62K8.2K5.6K9169.4M viewsView on X
  • Apr 18, 202621x their median

    We figured out that dad has a psych med induced neurological injury, and has been suffering from akathisia. It’s been 6 years since any psych medications. Last summer his symptoms started, after a flare up likely induced by mold (CIRS) and stress. It was complicated by pneumonia and associated sepsis a month later. It’s been horrible. Neurological injuries from psych meds are far more common than people know. I made this video to explain what they are and what akathisia is because they’re not talked about enough, they’re misdiagnosed, nearly impossible to treat, and hidden by the pharmaceutical industry. I don’t plan on making another update about my dad, it stresses my family out, and myself, and there’s nothing more to say about it until things get better. I will be jumping up and down about psych med injury awareness from now on as it’s impacted my health as well, and is devastating. Prayers are appreciated still.

    46K4.0K5.6K1.3K11M viewsView on X
  • Jun 21, 202624x their median

    Hi, everybody. I’m pleased to let you know that we’re going to release a lecture a week from my extensive tour archive, beginning this Sunday and then repeating every Sunday after that. This allows me to do something interesting and useful while I’m otherwise incapacitated. My health is such at the moment that I can’t really return to podcasting or public lecturing. But we recorded these with the express intention of preparing them for release, and we’ve all determined that this is a very good time to do that. So that’s what’s going to happen. I hope you find them useful and compelling. They’ll be particularly attractive to those of you who liked my early YouTube work that was very lecture focused. It’s a return to my roots, I suppose, in some ways. And I’m as happy as I can be under the current circumstances, given my ill health, to be participating in this process and to have these lectures prepared for release. Thanks a lot for your continued attention and support. - Dr. Jordan B. Peterson

    36K3.1K2.1K1601.0M viewsView on X
  • Jul 17, 202623x their median

    We think of this evil as Marxism. In reality, Marxism is nothing more or less than the current instantiation of a much more ancient evil: possession by the envious and hateful spirit that drove Cain to murder his brother Abel. The great book of Genesis thus portrays mankind as riven by an eternal fratricidal conflict. Those who reject genuine sacrifice become embittered by their subsequent failure ("rejection by God"). Instead of repenting and changing, they turn to revenge. And who do they target? Those who strive to do well and offer what is best. I can't believe how much wisdom the author of Genesis 4 compressed into that story's few sentences. You might even come to believe that God Himself had a hand in it. Truly: it's uncanny. The first two human beings born into history are, respectively, a good, honest productive man and his brother, who allows himself to be consumed by resentment and the desire to destroy. Communism, in a nutshell. https://t.co/2wUVcwouHs

    31K6.6K1.2K4601.4M viewsView on X
  • Jul 7, 202618x their median

    My activities are still very limited at the moment. I have been doing some writing, however–thank God. I'm so relieved to be once again doing something creative and useful. I have also been watching Professor Paul Kengor's The Dark Side of Marxism from @petersonacademy.   It does not feature the Marx portrayed by the woke university socialist acolytes (to put it mildly). I interviewed @DrPaulKengor a year ago or so ago on my podcast. He's a truly engaging, creative and witty storyteller and lecturer. It turns out that Old Karl was quite the satanic soul. He was a parasite economically all his life, extorting continual support from his long-suffering relatives. He wrote (and admired) purposefully demonic poetry and drama. Most disturbing, however, was his choice of favorite quote. From Goethe's Faust, it's a line I have quoted many times, in consequence of its sheer existential horror. It's Mephistopheles presenting his identity and central credo: “I am the Spirit that endlessly denies! And rightly, too; for all that comes to birth Is fit for overthrow, as nothing worth; Wherefore the world were better sterilized; Thus all that's here as Evil recognized Is gain to me, and downfall, ruin, sin. The very element I prosper in.” I wonder if Zohran Mamdani @NYCMayor knows of the inclination of his apparent intellectual hero?

    26K2.8K1.3K153768K viewsView on X
  • Jun 25, 202618x their median

    True https://t.co/7fmliNMklw

    24K4.4K1.2K2192.4M viewsView on X
  • Jun 18, 202617x their median

    Britain hasn’t realized they’re in a war. If 250k girls in your country are raped by people from another country, that counts as an invasion and war. I spoke with @officialsammyuk about the Rape Gang Inquiry report here: https://t.co/AqlnCnJUnU

    23K4.7K36683417K viewsView on X
  • Jul 11, 202615x their median

    My wife Tammy played an instrumental role in encouraging my (and our) podcasts with Tommy Robinson @TRobinsonNewEra She was recently in the UK and spoke with him again. Without Robinson the Rape Gang scandal would have simply disappeared.

    23K2.4K30434653K viewsView on X
  • Jul 26, 202615x their median

    Here's something truly funny in the darkest possible manner. The "unflattering" traits listed as characteristic of white culture—even white supremacy culture—by institutions such as the Smithsonian share one fundamental psychological feature in common: They are all indications of—are you ready for it—the Big Five trait conscientiousness. Conscientiousness is the best known personality predictor of life success after general cognitive ability (otherwise known as intelligence). So this means that the idiot leftists who developed and promoted such material proclaim their antiracism by insisting that the very trait most associated with productivity, reliability, diligence, and success is a flaw, unique to white people. Hard work is key to success. Work before play. Delayed gratification. Future orientation. Planning. Punctuality. Self-reliance. Respect for authority. Pure conscientiousness. "Yo--those n-words shore are lazee..." Sincerely, The Democratic Socialists of America You can't make this stuff up. In truth, by the way, racial differences in the major personality traits are negligible.

    20K4.0K572244937K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1.7K interactions against 6.2M followers, an engagement rate of 0.028%. Measured over 12 original posts, its engagement rate beats 63% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 173K times each, and 0.979% of those impressions turn into an interaction. That is about 2.81% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 157K interactions, about 92x its own typical post.

What is Dr Jordan B Peterson's engagement rate on X?
Dr Jordan B Peterson (@jordanbpeterson) has an engagement rate of 0.028%, based on the median interactions across 12 original posts from the last 30 days against 6,176,870 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.028%, Dr Jordan B Peterson sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @jordanbpeterson have real engagement?
Its engagement rate beats 63% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @jordanbpeterson post?
Most posts go out around 19:00 UTC, and Sunday is its busiest day, at roughly 0.77 posts per day across the measured window.

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