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KATY PERRY engagement report

@katyperry - 90M followers on X

Measured over 1 original post from a 30-day window, last computed on October 30, 2026.

Engagement

Per follower
0.012%
of 90M followers
Per impression
3.46%
302K views on a typical post
Reach
0.34%
of its followers see a post
Typical post
10K
interactions (median)
Saved
0.047%
141 bookmarks on a typical post
Posting rate
0.1/day
active 10% of days
Peak time
18:00 UTC
Thursday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 10K interactions against 90M followers, an engagement rate of 0.012%. Posts are seen about 302K times each, and 3.46% of those impressions turn into an interaction. That is about 0.336% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 332K interactions. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 30, 2026. Recurring tag: #chegou.

Where this sits in the catalog

At 0.012%, KATY PERRY sits above the 10th percentile of the 217,635 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.148%
p750.704%
p902.63%
p9982.4%
Engagement rate as a share of followers, across the 217,635 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,696 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.148%
75th percentile0.704%
90th percentile2.63%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 295 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 25, 2026

    I am deeply appalled and angry to see “Firework” used on the @WhiteHouse TikTok account as a backing track for video footage of military strikes. I did not approve this, I was not asked, and I absolutely do not condone it. I wrote this song to be an anthem of hope, healing, and inner strength for people going through their darkest personal moments. To see a message of self-worth and upliftment weaponized to soundtrack destruction and violence is a complete violation of everything my song stands for. My music is for bringing people together, not celebrating warfare.

    265K33K31K3.3K26M viewsView on X
  • Feb 8, 202633x their median

    you got this @sanbenito remind the world what the real American dream looks like 🏈♥️ #SuperBowlLX

    289K25K2.9K1.1K14M viewsView on X
  • Jun 21, 202618x their median

    if a toddler puts a sticker on you, that’s a sign of great respect in their culture

    152K13K3323522.6M viewsView on X
  • May 12, 202618x their median

    Enjoy being while becoming

    122K34K1824672.8M viewsView on X
  • Apr 20, 202611x their median

    “The One That Got Away” Directors Cut April 21st ♥️ 9am PT Narrated by the legendary @StevieNicks https://t.co/cMXcNluSd8

    85K11K1.8K4.6K5.1M viewsView on X
  • May 28, 2026

    LEGENDARY LOVERS TONIGHT 9pm PT YABADABADOOOO @ChiefKeef https://t.co/yuNpo4xOdv

    76K7.5K1.4K1.1K3.0M viewsView on X
  • Jun 1, 2026

    🌈HAPPY PRIDE MONTH MY LOVES🌈♥️🧡💛💚💙💜

    72K11K2.0K3071.9M viewsView on X
  • Feb 7, 20267.2x their median

    I love you

    54K5.7K8.0K1.6K6.3M viewsView on X
  • Jun 7, 20266.9x their median

    when i accidentally close my 45 tabs it's like the burning of the library of alexandria, but worse and much more dire

    55K6.3K2091701.1M viewsView on X
  • Feb 28, 20266.1x their median

    done https://t.co/DkS9DmlUAR

    50K2.9K3.4K2.7K13M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#chegou

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 10K interactions against 90M followers, an engagement rate of 0.012%. Posts are seen about 302K times each, and 3.46% of those impressions turn into an interaction. That is about 0.336% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 332K interactions. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is KATY PERRY's engagement rate on X?
KATY PERRY (@katyperry) has an engagement rate of 0.012%, based on the median interactions across 1 original posts from the last 30 days against 90,021,557 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.012%, KATY PERRY sits above the 10th percentile of the 217,635 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @katyperry have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @katyperry post?
Most posts go out around 18:00 UTC, and Thursday is its busiest day, at roughly 0.1 posts per day across the measured window.

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