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Know Your Meme engagement report

@knowyourmeme - 709K followers on X

Measured over 52 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.005%
of 709K followers
Per impression
0.221%
17K views on a typical post
Reach
2.43%
of its followers see a post
Typical post
38
interactions (median)
Saved
0.035%
6 bookmarks on a typical post
Posting rate
2.5/day
active 67% of days
Peak time
16:00 UTC
Thursday

A typical post picks up 38 interactions against 709K followers, an engagement rate of 0.005%. Measured over 52 original posts, its engagement rate beats 26% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.221% of those impressions turn into an interaction. That is about 2.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.5 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 52 posts sampled, 88% carry an image or video, 38% are part of a thread and 12% link out. The account's strongest tracked post pulled 21K interactions, about 558x its own typical post.

Measured over 52 original posts from a 30-day window, last computed on September 1, 2026.

Compared with accounts its own size

Know Your Meme's engagement rate beats 26% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 18% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, Know Your Meme sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 6, 2026558x their median

    On this day 3 years ago, VSCO user "evelynsmithhhhh" posted a photo of herself seated at a patio table in a restaurant. https://t.co/Ai3wMuvYFY

    20K198523498.2M viewsView on X
  • Aug 10, 2026154x their median

    On this day 8 years ago, 29-year-old ground service operator Richard Russell stole a Horizon Air Dash 8 Q400 from the Seattle-Tacoma International Airport and died after crashing on Ketron Island in Puget Sound. https://t.co/gAL7n5Nr4n

    5.1K484139120532K viewsView on X
  • Aug 3, 202666x their median

    On this day 18 years ago, it is widely believed that Emmy Ross first shared the image of her laying down and biting her finger to her MySpace page. https://t.co/PUhWMyL7P4

    2.4K49327321K viewsView on X
  • Aug 24, 202618x their median

    On this day 19 years ago, Lauren Upton competed in the Miss Teen USA pageant, representing South Carolina. During the Q&A round, Upton was asked, "Recent polls have shown a fifth of Americans can’t locate the U.S. on a world map. Why do you think this is?" Her rambling answer went viral and became one of the most notable pageant fails on the internet.

    598392514225K viewsView on X
  • Aug 26, 20268.2x their median

    5 years ago today, we saw the first "yassification" of something on the internet. https://t.co/bOsh7zHczJ

    29584323K viewsView on X
  • Aug 12, 20267.8x their median

    On this day 17 years ago, art created by user 's_zenith_lee' was posted to Danbooru. The image showed a girl with no limbs in a hospital bed, surrounded by flowers, a teddy bear, and bandages covering her face. https://t.co/uOkzjTKkYp

    25522111051K viewsView on X
  • Aug 25, 20266.0x their median

    Dolly Parton has passed away at age 80. 💔 https://t.co/fsoAiKiDbK

    207103714K viewsView on X
  • Aug 17, 20265.5x their median

    On this day 12 years ago, a Guardian article about a pro-Darren Wilson rally in St. Louis accidentally launched one of the internet's most recognizable reaction memes, also known as "Black Guy on the Phone". https://t.co/EymcVpRcLr

    19582321K viewsView on X
  • Aug 5, 20265.2x their median

    On this day 14 years ago, the iconic "McKayla Maroney Is Not Impressed" photo was taken. https://t.co/mZ7y1QHT3w

    185111214K viewsView on X
  • Aug 20, 20265.2x their median

    On this day 22 years ago, Season 1 Episode 6 of the children's show LazyTown premiered in North America, which included a music video for an original song about following directions while cooking and eating right called "Cooking by the Book". https://t.co/Up2UlLvX6t

    17797424K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 38 interactions against 709K followers, an engagement rate of 0.005%. Measured over 52 original posts, its engagement rate beats 26% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.221% of those impressions turn into an interaction. That is about 2.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.5 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 52 posts sampled, 88% carry an image or video, 38% are part of a thread and 12% link out. The account's strongest tracked post pulled 21K interactions, about 558x its own typical post.

What is Know Your Meme's engagement rate on X?
Know Your Meme (@knowyourmeme) has an engagement rate of 0.005%, based on the median interactions across 52 original posts from the last 30 days against 708,837 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, Know Your Meme sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @knowyourmeme have real engagement?
Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @knowyourmeme post?
Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 2.5 posts per day across the measured window.

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