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La Jornada engagement report

@lajornadaonline - 2.7M followers on X

Measured over 527 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Bottom quarter for its size
Per follower
0.001%
of 2.7M followers
Per impression
0.561%
2.5K views on a typical post
Reach
0.09%
of its followers see a post
Typical post
14
interactions (median)
Saved
0.04%
1 bookmarks on a typical post
Posting rate
18.07/day
active 43% of days
Peak time
14:00 UTC
Tuesday

A typical post picks up 14 interactions against 2.7M followers, an engagement rate of 0.001%. Measured over 527 original posts, its engagement rate beats 13% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.5K times each, and 0.561% of those impressions turn into an interaction. That is about 0.092% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 18.1 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 527 posts sampled, 58% carry an image or video and 95% link out. The account's strongest tracked post pulled 8.9K interactions, about 633x its own typical post. Recurring topics include #opinión, #mañaneradelpueblo, #moneroslajornada.

Measured over 527 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #opinión, #mañaneradelpueblo, #moneroslajornada.

Compared with accounts its own size

La Jornada's engagement rate beats 13% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 42% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, La Jornada sits below the 10th percentile of the 36,654 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 28, 2026633x their median

    El ex mandatario de Colombia, Gustavo Petro, pidió ayer a la justicia abrir una investigación penal contra los ultraderechistas Fernando Cerimedo y Javier Negre, a quienes acusó de ser responsables de construir una matriz de mentira en América Latina, que alteró los resultados del pasado 21 de junio en las elecciones presidenciales. Según el ex mandatario, quien desde el mismo día de los escrutinios puso en duda los resultados que dieron ganador al ultraderechista Abelardo de la Espriella, con los hechos revelados en torno a las granjas de bots administradas por Cerimedo y su socio Negre (activista ultraderechista español), no hay duda de que su tesis sobre una manipulación masiva de votantes en Colombia es una realidad. Más información en: https://t.co/9mm2ILGsYE

    5.4K3.3K9163345K viewsView on X
  • Aug 18, 2026246x their median

    Fernando Cerimedo, consultor y ex asesor político de Javier Milei, presidente de Argentina, fue detenido esta mañana en el aeropuerto de Viru Viru, en Bolivia, acusado de contratar a sicarios para asesinar a su ex pareja, la abogada Nadia Beller, esto de acuerdo con Página 12. Cerimedo es fundador y accionista de La Derecha Diario, un medio nativo digital de ultraderecha, con presencia en México, y socio de Javier Negre, co propietario de dicho medio en España. Igualmente, es CEO de Numen Publicidad, y aunque actualmente no tiene un cargo oficial en Argentina, él mismo admitió haber utilizado miles de trolls y bots en las campañas de Milei. Más información en: https://t.co/OPcy1pzWs4

    2.0K1.2K46126117K viewsView on X
  • Aug 24, 2026115x their median

    🐶🌊 Pescadores rescataron a un perrito que nadaba exhausto a unos 1.6 kilómetros de la costa de Isla de Cedros, Baja California. Lo subieron a la embarcación, le dieron agua y comida y, al regresar al muelle, habitantes de la zona lo reconocieron. Pudo volver con su dueño. https://t.co/0pNVxWVTBA

    1.3K275141033K viewsView on X
  • Aug 23, 2026111x their median

    📍 #CDMX | Funcionarios de la Fiscalía General de Justicia (FGJ), cómplices en el despojo de un departamento Alteraron indagatoria para favorecer a defraudador. Mujer de origen estadunidense fue amenazada si proseguía con la denuncia. https://t.co/dghzsJTNTJ

    880634271924K viewsView on X
  • Aug 29, 2026102x their median

    🏘️ ⚠️ Nuevas formas de despojo se valen de argucias legales y corruptelas Propietarios cuentan cómo operan los maleantes. Isabel Garza arrendó su departamento hace cinco años y en el juzgado hay amparos a nombre de otra persona. Una mujer se hizo de su propiedad en la colonia Acacias; tras negarse a pagar, se quedó con ella. Desde hace cinco años, José Alberto Melgoza enfrenta una red sistemática de inacción de funcionarios de la Fiscalía General de Justicia (FGJ) que le han impedido recuperar su casa en la colonia Roma, pues fue despojado en 2021 con pruebas falsas que aceptó una agente del Ministerio Público. Lee más aquí 👇 https://t.co/aIwXHWMCjD

    762623201729K viewsView on X
  • Aug 29, 202696x their median

    🟠 Fernando Cerimedo presumía haber hecho presidente de Chile a Kast, dice su ex pareja Nadia Beller, ex pareja de Cerimedo, el publicista ultraderechista de redes sociales preso en Bolivia acusado de intentar asesinarla, afirmó en entrevista con la emisora chilena Radio Biobío, que el asesor se jactaba de haber intervenido en la campaña electoral que llevó a José Antonio Kast a la presidencia. El asesor declaró que ganaba un millón de dólares al mes, revelaron medios bolivianos. Lee más aquí 👇 https://t.co/rdZdvuxG8t

    7735656512K viewsView on X
  • Aug 29, 202686x their median

    Un sujeto que acababa de ser detenido escapó de una patrulla en la carretera México-Texcoco, a la altura de La Paz, y fue captado en video cuando intentaba subirse a una motocicleta para continuar su huida. Sin embargo, el motociclista se negó a ayudarlo y el hombre tuvo que seguir corriendo. Más adelante fue recapturado por las autoridades. 📹: gerasvlogs Más información en https://t.co/Ci6rYGay6M

    1.1K606087K viewsView on X
  • Aug 29, 202682x their median

    🇧🇴 La fiscalía de Bolivia presentó una segunda imputación esta vez por enriquecimiento ilícito en contra del polémico asesor personal del presidente Rodrigo Paz, el argentino, Fernando Cerimedo, cuyo caso ha desatado un terremoto político en el país andino después de que su novia fuera baleada por dos pistoleros. Cerimedo asesoró en la segunda vuelta en la que Paz resultó ganador y estuvo en el inicio del gobierno del mandatario aunque no tuvo un cargo formal en el estructura estatal según explicó el vocero presidencial, José Luis Gálvez. Lee más aquí 👇 https://t.co/Q6Ok9oNDTb

    6974315119.2K viewsView on X
  • Aug 24, 202676x their median

    Rosalía conoció a Oliver, un fan que vendía mercancía personalizada afuera de la Arena VFG, en Guadalajara. Él le contó que estudia Cultura Física y Deporte y que sueña con abrir un gimnasio seguro e incluyente. Al día siguiente, Rosalía regresó. Oliver le regaló una sudadera y ella le entregó un vinilo de ‘LUX’. Dentro había 1,000 euros y una dedicatoria para ayudarlo a cumplir su sueño. #Rosalía #México

    9441135349K viewsView on X
  • Aug 18, 202675x their median

    #MañaneraDelPueblo | La presidenta Claudia Sheinbaum Pardo afirmó que la instalación de centros de datos no representa la panacea para el desarrollo económico de México, pues aunque se requieren para avanzar en inteligencia artificial, generan pocos empleos y demandan un alto consumo de agua y energía eléctrica. Más información en: https://t.co/J60B0alyix

    759234252917K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#opinión#mañaneradelpueblo#moneroslajornada#lajornadaopina#méxicosa

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 14 interactions against 2.7M followers, an engagement rate of 0.001%. Measured over 527 original posts, its engagement rate beats 13% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.5K times each, and 0.561% of those impressions turn into an interaction. That is about 0.092% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 18.1 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 527 posts sampled, 58% carry an image or video and 95% link out. The account's strongest tracked post pulled 8.9K interactions, about 633x its own typical post. Recurring topics include #opinión, #mañaneradelpueblo, #moneroslajornada.

What is La Jornada's engagement rate on X?
La Jornada (@lajornadaonline) has an engagement rate of 0.001%, based on the median interactions across 527 original posts from the last 30 days against 2,711,442 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, La Jornada sits below the 10th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @lajornadaonline have real engagement?
Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @lajornadaonline post?
Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 18.07 posts per day across the measured window.

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