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L'Équipe engagement report

@lequipe - 6.2M followers on X

Measured over 390 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom quarter for its size
Per follower
0.002%
of 6.2M followers
Per impression
0.314%
40K views on a typical post
Reach
0.63%
of its followers see a post
Typical post
124
interactions (median)
Saved
0.005%
2 bookmarks on a typical post
Posting rate
13.1/day
active 40% of days
Peak time
20:00 UTC
Sunday

A typical post picks up 124 interactions against 6.2M followers, an engagement rate of 0.002%. Measured over 390 original posts, its engagement rate beats 24% of 3,758 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 40K times each, and 0.314% of those impressions turn into an interaction. That is about 0.634% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 13.1 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 390 posts sampled, 100% carry an image or video and 91% link out. The account's strongest tracked post pulled 14K interactions, about 109x its own typical post. Recurring topics include #lequipebadminton, #lequipevolley, #lequipeping.

Measured over 390 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #lequipebadminton, #lequipevolley, #lequipeping.

Compared with accounts its own size

L'Équipe's engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 28% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.002%, L'Équipe sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 18, 2026109x their median

    « 430 millions d'euros de dettes », sanctionné par l'UEFA mais toujours aussi actif : pourquoi Fenerbahçe continue à recruter et doit gagner contre l'OL ➡️ https://t.co/3nYrFXjd08 https://t.co/ajVn3N01C1

    10K1.9K7914031.5M viewsView on X
  • Aug 26, 202629x their median

    Mattéo Guendouzi adresse un doigt d'honneur aux supporters lyonnais avant OL-Fenerbahçe ➡️ https://t.co/lYhIwvwSEa https://t.co/5BqpKuxNLe

    2.6K29754482191K viewsView on X
  • Aug 23, 202616x their median

    Arthur Fils a dominé l'Américain Frances Tiafoe en finale à Cincinnati. À 22 ans, le Français remporte son premier Masters 1000. ➡️ https://t.co/dCmSrYc8sw https://t.co/1TaE7W1muV

    1.8K13123569K viewsView on X
  • Aug 30, 202612x their median

    Valorant : la Karmine Corp championne d'Europe pour la première fois ➡️ https://t.co/WlQZSXWkJR https://t.co/idSGiFClAD

    1.4K10310249K viewsView on X
  • Aug 26, 202611x their median

    Paulo Fonseca s'énerve en conférence de presse, après l'élimination de l'OL : « Peut-être que je suis un entraîneur de merde » https://t.co/ws8vW0Op0L

    882159162212370K viewsView on X
  • Aug 17, 202611x their median

    Pas de recrue mais un jeune qui pousse au Barça : Hamza Abdelkarim, l'attaquant égyptien de 18 ans qui pourrait devenir le nouveau numéro 9 du FC Barcelone ➡️ https://t.co/5ae6A76osv https://t.co/aliBygjAcI

    1.2K6989145K viewsView on X
  • Aug 24, 202610.0x their median

    🗞️ La une du journal L'Équipe du lundi 24 août 2026 Pour lire votre édition➡️ https://t.co/QzjyECcEfc https://t.co/0tuLlIpXww

    1.1K142251893K viewsView on X
  • Aug 23, 20269.8x their median

    Portée par un bijou de Frédéric Villeroux (1-0), l'équipe de France a été sacrée championne d'Europe, pour la deuxième fois d'affilée, ce dimanche à Strasbourg face à l'Angleterre. ➡️ https://t.co/LM8PLV1431 https://t.co/UKFT6SUipX

    1.1K968653K viewsView on X
  • Aug 26, 20268.1x their median

    « Allez l'OM », doigt d'honneur et signe Jul face aux supporters de l'OL : Mattéo Guendouzi a fait dégénérer la soirée ➡️ https://t.co/x2G7PAfFO4 https://t.co/EctYgZJkkZ

    734751861356K viewsView on X
  • Aug 24, 20267.6x their median

    Pierre Rolland remporte l'IncaDivide, une course cycliste délirante de 1 200 km au Pérou ➡️ https://t.co/8NMGd1kBzD https://t.co/HwqaM2udDf

    8884711088K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#lequipebadminton#lequipevolley#lequipeping

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 124 interactions against 6.2M followers, an engagement rate of 0.002%. Measured over 390 original posts, its engagement rate beats 24% of 3,758 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 40K times each, and 0.314% of those impressions turn into an interaction. That is about 0.634% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 13.1 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 390 posts sampled, 100% carry an image or video and 91% link out. The account's strongest tracked post pulled 14K interactions, about 109x its own typical post. Recurring topics include #lequipebadminton, #lequipevolley, #lequipeping.

What is L'Équipe's engagement rate on X?
L'Équipe (@lequipe) has an engagement rate of 0.002%, based on the median interactions across 390 original posts from the last 30 days against 6,236,670 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, L'Équipe sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @lequipe have real engagement?
Its engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @lequipe post?
Most posts go out around 20:00 UTC, and Sunday is its busiest day, at roughly 13.1 posts per day across the measured window.

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