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The Real Mike Rowe engagement report

@mikeroweworks - 697K followers on X

Measured over 5 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Per follower
1.73%
of 697K followers
Per impression
4.21%
286K views on a typical post
Reach
41.1%
of its followers see a post
Typical post
12K
interactions (median)
Saved
0.525%
1.5K bookmarks on a typical post
Posting rate
0.17/day
active 17% of days
Peak time
20:00 UTC
Sunday

Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 12K interactions against 697K followers, an engagement rate of 1.73%. Posts are seen about 286K times each, and 4.21% of those impressions turn into an interaction. That is about 41.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 5 posts sampled, 60% carry an image or video and 80% link out. The account's strongest tracked post pulled 56K interactions, about 4.7x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 5 original posts from a 30-day window, last computed on September 1, 2026.

Where this sits in the catalog

At 1.73%, The Real Mike Rowe sits above the 75th percentile of the 37,071 accounts in this comparison. That places it in the top 25% band, which runs 0.435% to 2.10%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.3%
Engagement rate as a share of followers, across the 37,071 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,527 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 4, 20264.7x their median

    Not the way I planned on spending my afternoon, but 7,600 comments should not be ignored! Bots, trolls and personal attacks notwithstanding, the critics of yesterday’s post were dominated by a large and vocal contingent who rushed to remind me that there’s “a difference between socialism and communism,” an obvious indication that they didn’t actually read the post. Shelley Armour writes… “Mike! You know there is a difference between democratic socialism and communism, right?” Hi, Shelley. Yes, I know there’s a difference, and I understand what the difference is. The larger point, and the fundamental flaw with your comment, is that you seem to believe the candidates within the Democratic Socialist Party are both “democratic and socialist" simply because that’s the name of their club. Well, maybe some of them are. I really couldn’t say. What I can tell you for sure is that more than a few have called for the complete dismantling of capitalism, free markets, representative government, property rights, borders, police, prisons, and the Constitution in general. My post referred to them, as well as a number of elected Democrats who have agreed to campaign on their behalf – including Gavin Newsom, who said, "The Democratic Party must accept the DSA in order to take back the Congress.” His words, not mine. Tracey Steele writes…“Wow! I cannot believe Mike Rowe said this. He has a huge reach, and he is actually spouting the word “communism” like it’s the 1950s! Wow Wow Wow!” Wow indeed, Tracey, and thanks for noticing the size of my reach! (Contrary to popular belief, size does matter!) To say it again, I am not the one “spouting” communism or conflating socialists and communists. The word is being “spouted” by members of the DSA who are using it to describe themselves. I am not accusing them; I am quoting them. John Engles… Hey Rowe, what’s the difference between the Communists who want to run the country and the Nazi/fascist who currently is? Several differences, John, but the only one relevant to this conversation is the fact that the communists currently running for office have clearly identified themselves as such. They do not dispute or reject the label. They embrace it. It is who they are, who they claim to be, and who they want to be. The president, on the other hand, has never claimed to be a Nazi or a fascist. That doesn’t mean he isn't, but it is worth noting he has rejected the accusation outright. Obviously, you are entitled to that opinion and the right to share it publicly, thanks to our Constitution. Unlike in a fascist, Nazi, or communist regime. (Also worth noting, Nazis and fascists are not the same thing.) Chris Tomaloff writes… “Kinda like how the political right didn’t shout down the extreme rhetoric coming from their candidates?” No, Chris, not like that at all. In the video I shared, we saw examples of prominent Democrats saying things like, “We need to elect more communists!” (Cea Weaver, Director of the NYC Mayor’s Office.) Mamdani himself literally tweeted, "Each according to their need, each according to their ability." That’s a direct quote from the Communist Manifesto. But what exactly is the corollary from the right? Are prominent Republicans tweeting, “We need to elect more Nazis! We need to elect more fascists! Eat the poor!” I don’t think so. John Engles may think Trump is fascist and a Nazi, but Trump disagrees, and so do a majority of voters. Communists, on the other hand, say it loud and say it proud. I’m inclined to take them at their word. Beto Ojeda… “Mike has always leaned to the Trumpian view of things but never states it, so as not to alienate anyone, but we know how to read between the lines. This “communist” talk is McCarthyism 2.0.” I wasn’t around in the 1950s, Beto, but from what I’ve read, it was indeed a very difficult time to be a communist in this country. Lots of private citizens were dragged before Congress, made to take “loyalty oaths," and blacklisted in their places of work. I can’t justify it or condone it, but I can explain it. We had just fought a hot war against fascism and Nazism and just begun a Cold War against a communist regime. The existence of an organized Communist Party in this country at such a time strained the limits of tolerance. But do you really think we’re less tolerant today than we were seventy-five years ago? Do you really believe my comments about communists who claim to be communists are synonymous with another Red Scare? If you haven’t noticed, Chris, no one in the DSA, including the communists, is being dragged before Congress and made to swear a loyalty oath to the Constitution. Today, a communist in America can run for office…with the endorsement of the governor of California! And the tacit approval of a major political party! Seems to me we’re about as far from McCarthyism as we can get. As for my desire not to alienate anyone, I suppose I am guilty of that. I run a foundation that is open to people of all political beliefs, and we’ve assisted lots of Americans who lean to the left. I also know for a fact that many Democrats have supported mikeroweWORKS historically, and I have no desire to run them off. But do you really have to “read between the lines” to understand where I’m coming from? True, I’ve never endorsed a candidate or publicly encouraged people to vote. But I’ve been very transparent about the fact that I’m a registered Independent who favors policies and programs that often align with conservative principles. Obviously, I would not characterize those conservative principles as “Trumpian,” because a) they were around long before him, b) Trump is not a conservative, and c) I do not agree with or support everything the President says and does. So, is it possible, Beto, that your accusation is rooted in the fact that I have never publicly denounced the president to your satisfaction? Is it possible you think I'm a Trumper, simply because I've never called him a fascist, or a Nazi, or a liar, or a conman, or a traitor, or whatever else you believe him to be? Gretchen Seipp… Mike, the fact that you still act as though you’re not political after all this time is a bit ridiculous. I still support your work and foundation because I believe in it, but the folksy act has worn thin. Aw, shucks, Gretchen. Folksy? Lil' ole me? Honestly, how am I acting as if I am “not political?” This entire conversation is the very definition of “political.” Christopher Pugh… I would have voted for Mike Rowe and Freddie a few years ago before he went full-on MAGA, and I’m all in favor of his project, but it’s pretty clear the political direction that he’s moved in and the money trail that has influenced it. It’s Freddy, not Freddie. (I don’t much care, but he’s a terrier and particular about such things.) As for the “full-on MAGA” moniker, is there something I did specifically to earn that designation? Is there some kind of general definition you can share? Or, are you coming from the same place as Beto? Is calling me “Full-On MAGA" your way of saying that I’ve failed to condemn Trump to your satisfaction? For the record, MRW is supported by liberals and conservatives alike. I have no idea what “money trail” you are referring to. Also, regarding my personal politics, think about the implications of what I wrote. I said that the Democrats have been given a gift – an opportunity to appear reasonable by speaking the truth to their own party, just as Bill Maher has done. All they have to do is distance themselves from candidates who have called for the complete dismantlement of our Constitution. All they have to do is say, “Hold on, comrade. Our tent is not that big. We respect your right to hate America, but we don’t want you in our party, and we will not support your candidacy.” If they say that, I think a lot of Independents would see them as they see John Fetterman, who has, in the eyes of many voters, become the most “rational” Democrat currently in office. If they don’t – if they actually welcome communist candidates into their party – then I’m afraid the Democrats, by default, will offer the American people a very simple choice in November – a party that disavows communism vs. a party that doesn’t. I think such a choice would be very positive for Republicans because I don’t think most Americans want to align themselves with a Democratic Party that welcomes communists. The question for you, Chris, is why would a “Full-On MAGA” like me encourage Democrats to act in a way that would disadvantage the Republican Party? And the answer is simple – it’s because I support the existence of a Democratic Party that believes America is still a fundamentally good place. I think there’s a lot of room for improvement in our country, and I believe the best way to realize those improvements is for Democrats and Republicans to have continuous, robust and public debate about all the issues. But if one of those parties is affirmatively determined to transform our democratic republic into a communist state, then we’re no longer debating the various ways to make our country better; we’re debating the merits of destroying it. And really, what’s the point of tolerating that? America is already a big tent, filled with hundreds of millions of people with wildly differing views and lots of political parties that represent those views. We’ve got the Green Party, the American Freedom Party, the Socialist Workers Party, the Constitution Party, and of course, the Communist Party USA, as well as the Democratic Socialist Party. America’s tent is so big, we can even tolerate fringe parties like the KKK, the Proud Boys, the Oath Keepers, and so forth. Why then, does Gavin Newsom want to make room in the Democratic tent for socialists and communists? There’s only one reason, and he’s already spelled it out for us – he believes the Democrats need them to win back the Congress. I think it’s a bad bet for the Democrats and for America. And if a prominent Republican reached out to the KKK with the same “big tent” offer, you’d better believe my vote would be in play. Michael Tillman… When are you going to throw your hat into the ring, Mr. Rowe? Ha! When it no longer fits my head!

    45K8.1K2.6K8321.5M viewsView on X
  • Aug 5, 20262.9x their median

    After perusing 25,000 comments in the past two days, most of which attempt to explain why Americans are voting for Communists, socialists, and antisemites in record numbers, I’ve done the only rational thing a man in my position can do; I’ve agreed to go on Real Time with Bill Maher this Friday to talk about it. What could possibly go wrong? I was also inspired by all the "sturm und drang" to make a quick commercial that highlights one of our many scholarship recipients who mastered a trade, and then went on to open her own business. Her name is Maryssa, and while I have no idea what her politics might be, I can assure you that her attitude, her initiative, and her work ethic are proof positive that the American Dream is still in reach, for any who would grab it and go. Currently, we have $10 million in scholarships set aside to help people like Maryssa. People who want to build a prosperous life for themselves by learning a skill that's in demand and going to work. Apply at https://t.co/ju76O0XWgC.

    30K4.3K662145486K viewsView on X
  • Apr 2, 20262.4x their median

    I want to apologize for not responding to any of the 22 thousand comments my last post inspired. I’ve been filming all week and just noticed my observations about Jimmy Kimmel and a former plumber named Markwayne Mullin have gone viral. I've also noticed that many of the comments are from people who genuinely seem to believe that Jimmy wasn’t belittling plumbers at all, but was instead, simply trying to point out that Mullin is not qualified to lead the DHS. Here's a small smattering... Roger Bicknell... Mikey stop. Kimmel wasn't making fun of plumbers he was making fun of Mullin. Rebecca Piatt Gonzalez... Dearest Mike, it's not anything to do with his being a plumber. It's him NOT being skilled in Homeland Security. Patrick Wise... Being a plumber qualifies you to be a plumber. Period. The issue Jimmy and the rest of us at the adult table recognize is that jobs require certain training and experience and being a plumber does not qualify you to be Sec of DHS. Had Roger, Rebecca, Patrick and all the others who rushed to Jimmy’s Kimmel’s defense actually read what I had written, they would see that I did not suggest - even remotely - that a plumber was inherently qualified to hold a cabinet position. What I said was that being a plumber should not disqualify a person from holding such a position. Big difference. Doctors, lawyers, veterinarians, fireman, and university professors are no more or less qualified to run the DHS than plumbers, electricians, or carpenters – but should they all be dismissed as “unqualified” simply because they made a living in some other vocation? As I wrote in my original post, credentials and diplomas are great ways to bolster a person’s credibility, especially if we’re talking about mastering a specific skill. I think we can all agree that plumbers, accountants, mechanics, and surgeons should all have to prove themselves competent before hanging out a shingle. But what do their credentials and diplomas have to do with their actual competency? Are we not already surrounded by a legion of perfectly qualified experts who don't know what the hell they're doing? Moreover, what do credentials and experience have to do with wisdom, honesty, common sense, integrity, courage, the ability to lead, or any other virtue we’d like to have in our elected officials? There are plenty of legitimate reasons to question Mullin’s suitability for this role. But there’s no legitimate reason to disqualify him simply because he used to be a plumber. Just as there was no legitimate reason to dismiss AOC because she used to tend bar. As for the joke itself, here’s an honest question. If Senator Mullin was a retired doctor instead of a retired plumber, do you believe he would have would made the same joke? Roger, Rebecca, Patrick...be honest. Do you really think Jimmy would have said to his audience, "So, now we have a DOCTOR in charge of protecting us from terrorism? Hey – it worked for Dr. Suess – maybe it’ll work for Markwayne!" Personally, I don't. Not in a million years. Why? Because no one would have found it funny, that’s why. Even though doctors are no more “qualified” to protect us from terrorists than plumbers are, Jimmy knows that doctors are widely respected in society, and that plumbers are not. He knows that medical degrees and doctorates are aspirational credentials, whereas plumbing certificates are not. The entire premise of his joke was based on a personal bias that he knew his audience shared – a bias that presupposes plumbers are uneducated, one-dimensional workers who never made it to college, and are therefore "unqualified" to do anything but plumb. Jimmy is entitled to his opinion, along with anyone else who believes that Mullin is unqualified to lead the DHS. The Constitution, however, says otherwise, and so does the Senate. Likewise, reasonable people can disagree as to what is funny and what isn’t. Frankly, I couldn’t care less. What I do care about, is the extraordinary shortage of plumbers and electricians our country is facing, and the longstanding stigmas and stereotypes that continue to discourage people from considering a lucrative career in the skilled trades. Jimmy’s joke – and his audience’s reaction to it – is proof positive that those stigmas and stereotypes are alive and well. PS. We have a lot of money set aside to help train the next generation of plumbers. Apply for a scholarship at https://t.co/vidLSYXCf6 Who knows? Could be the first step on your road to President..

    24K3.3K9332021.2M viewsView on X
  • Jul 4, 20261.7x their median

    This version of The Star Spangled Banner is dedicated to the 322 men and women who will learn this weekend that they received a work ethic scholarship from MRW. A total of $3 million is being awarded this quarter. Details to follow, later today. In the meantime, please join me and a few of our past recipients in a gentle reminder that our national anthem can - and should - be sung in under a minute. And feel free to sing along!

    17K2.6K31668135K viewsView on X
  • May 7, 20261.5x their median

    Xi Van Fleet is an American patriot. She was born in China, lived through the Cultural Revolution, and was sent to work in the countryside at the age of 16. After Mao's death, she was able to go to college to study English and has lived in the United States since 1986. In 2021, she attended a school board meeting in Loudoun County, Virginia, and spoke with great passion about the danger, the madness, and the abject stupidity of Critical Race Theory. Cameras were rolling, thankfully, and her remarks went viral. I was among the millions inspired by her willingness to speak out, and thought to myself, “I’d love to meet this woman someday.” Well, today is that day. @XVanFleet has written two terrific books about what America must do to resist the slow creep of communism and socialism taking root all over our country. The most recent is called Made in America, and I can’t recommend it enough. The book contends that the U.S. not only failed to understand communism, it allowed the Chinese Communist Party (CCP) to rise. Xi argues - very persuasively - that American business and political elites enabled this, and that the U.S. is now facing its greatest threat as a result. Xi now devotes all of her time and energy full to warning those who will listen about the dangers of communism, and the shocking parallels between what happened in China under Mao, and what’s happening in America today. I believe we ignore her at our peril. Our whole conversation is here. https://t.co/WpLB1BJmLN

    14K4.1K200164201K viewsView on X
  • Apr 7, 2026

    Like a lot of people in California, myself included, @AdamCarolla is worried about the future of this state, and frustrated with our elected officials. He would prefer to make jokes and tell amusing stories, which he’s very good at, but it’s impossible to live in Malibu and ignore the breathtaking incompetence and self-defeating policies that are making it impossible to rebuild after the fires. And so, Adam has been using his considerable platform to keep his enormous audience updated on the Idiocracy in which we find ourselves living. He’s been documenting the madness, vlogging every month, and talking every day to whoever will listen about the rank ineptitude on constant display, and the extraordinary arrogance that defines California governance. Today, he’s talking to me, and I’m encouraging you to listen, and take heed between the laughs. Our whole conversation is here. https://t.co/Ail5grTxse

    11K1.7K13724253K viewsView on X
  • Aug 12, 2026

    Most nineteen-year-olds who drop out of college do so because they can't hack the coursework, or afford the tuition, or just prefer to play video games in their parents' basement. @ethanrthornton dropped out for a slightly different reason: he wanted to build a better missile, and MIT was slowing him down. So, Ethan left the Ivy League, took a hundred-grand from Peter Thiel, and set out to disrupt the entire military-industrial complex before he was old enough to legally buy a beer. And I think he’s on the verge of doing that very thing. Ethan grew up on a farm in Texas, working as an auto mechanic and hammering out custom kitchen knives to pay for his early engineering experiments. When he looked at the state of American manufacturing, he didn't see a lack of apps or software; he saw a nation that had forgotten how to bend metal, spark welds, and build heavy things at scale. Today, Ethan is 22, and his company, Mach Industries, is valued at nearly two billion dollars. They’re building the next generation of autonomous defense hardware, and a lot of people are paying very close attention, including those in the Pentagon. Mach’s weapons are inexpensive, (relatively) easy to mass-produce, and most of all, lethal. I heard him speak last year at an energy conference and immediately invited him on the podcast. This was the first blank square on his calendar, and I was honored that he spent a few hours chatting with me. Pay attention. This kid is going places. Our whole conversation is here. https://t.co/lI0dq5kDBI

    10K1.8K11561177K viewsView on X
  • Aug 2, 2026

    https://t.co/GxLIzD3OBF I'm not what you'd call a keen observer of the political climate in our country, but I do pay attention, broadly, to what's going on within our two parties. Watching the latest from @billmaher, I was reminded of how we struggle to reconcile our support for an idea we might like, if it’s promoted by a politician we hate. And vice versa. Here though, we have an opportunity - Democrats, in particular - to speak out loudly and clearly against an ideology that has been proven, demonstrably, to be a really bad idea. It’s alarming to see how quickly communism has been embraced by so many, but it's even more alarming, to see how many have yet to condemn it, in favor of sheltering under a “big tent.” This week, Gavin Newsom dismissed concerns over Democratic Socialists of America (DSA) and progressive candidates winning key primaries, stating he would gladly campaign for them. He argued that the party must be in the "addition, not subtraction business" to retake control of Congress. Not that anyone asked me, but…wow. The candidates that Newsom is referring to here are not subtle. They have clearly articulated precisely what they want, and exactly what they will try to accomplish if they gain power. No borders. No police. No prisons. No Senate. From each according to his needs, from each according to his abilities, and so forth. They are literally quoting Karl Marx, and they are literally on the record as desiring to completely dismantle our government and replace it with actual communism. And the Governor of California says he will campaign on their behalf, if doing so will result in a Congressional win. Truly amazing. Seems to me, that this is best opportunity Democrats will ever have to make some kind of reasonable appeal to Independents, and those not on board with this administration. This is a chance to affirmatively distance themselves from an ideology that has caused more human suffering than any other scheme dreamt up by man. And yet, they have not. I understand how unpopular President Trump is in the eyes of many. But if the DSA continues to grow in popularity, and the Democrats actually campaign on their behalf, I think it’ll be the largest political blunder in my lifetime. Unless of course, I’m wrong, and the DSA expands to swallow the Democratic Party, and communism winds up on the ballot. In which case, Ronald Reagan’s warning will haunt us all. “Freedom is never more than one generation from extinction.”I

    7.8K1.9K246116286K viewsView on X
  • Jul 9, 2026

    Today’s guest was influenced in large part by his Mamaw, a devoted Christian woman with an unrepentant potty-mouth, and the bestselling memoir that made her, and him, famous. I'm reminded of the first saw him interviewed, shortly after the presidential election in 2016, by a panel of flabbergasted talking heads on CNN who were trying, desperately it seemed, to make sense of Trump’s unlikely victory. As you might recall, most of the pollsters got that one wrong, and a lot of deeply confused journalists were wondering why Trump won in Ohio, and in many so other places where Hillary Clinton was expected to easily prevail. The author of Hillbilly Elegy offered a thoughtful explanation, which came down to the simple fact that a lot of Americans in a lot of flyover states felt overlooked and underserved and taken for granted by their elected officials. Coincidentally, around the same time, I was invited on to Meet the Press to answer the same question. Prior to the election, I had predicted that the outcome was going to be a lot closer than people thought, and Chuck Todd wanted to know if the men and women I’d highlighted on Dirty Jobs might have provided me with some unique insight. After the interview, Kim Strossel – a reporter at the @WSJ who was also on the panel - asked me if I’d read Hillbilly Elegy or met the author. “Not yet,” I said. “But I just saw him on @CNN and liked what he had to say.” “There’s an obvious parallel,” she said. “You’ve gotten famous working alongside a lot of forgotten Americans, and he’s gotten famous writing about them. You two would probably have a lot to discuss.” Ten years later, it seems that Kim was right. I do in fact, have a lot to discuss with the author of Hillbilly Elegy, including his latest bestseller, Communion, which he’s been writing for the last decade. I suspect he’d have published it sooner had he not been distracted with his run for the Ohio Senate and subsequent elevation to Vice President of the United States. But regardless, Communion is finally available, and @JDVance has dropped by to discuss it, along various matters of national importance. Our whole conversation is here. https://t.co/KDReDQiX3h Hopefully, Mamaw is watching…

    7.1K1.0K1241390K viewsView on X
  • Jul 5, 2026

    As promised, here are the names of the first round of work ethic scholarship recipients. If your name is on the list, congratulations. If your name is not on the list, please apply again. We're still accepting applications.   We awarded 322 work ethic scholarships in the first of four rounds this year, for a total of $3 million. As always, scholarship awards varied, ranging from $500 to $34,000, with an average award of $9,100.00. This batch of recipients are collectively pursuing 23 different skilled trades in 45 states. Our goal is to award a total $10 million in scholarships this year, and thanks to our sponsors, we have the funds to make that happen. That doesn’t mean we’ll award the full $10 million. Despite the pressing need for skills tradespeople nationwide, our program is still rooted in work ethic, and we don’t grade on a curve. Truth is, we could lower our standards and give the money away a lot faster, but that’s not how it works here. The application process and the requirements therein are not negotiable, and I remain very stingy with the money we raise from our many sponsors.   Speaking of which, a big thanks to our benefactors.   Build Freedom Wells Fargo Fisher Global Foundation Ferguson Cares PureTalk J&K Trash Removal Folds of Honor Berens Foundation Google Montana Knife Company Software Engineering of America Ford Philanthropy BlackRock James & Shirley Rippey Family Foundation Lockheed Martin Suffolk Care Charitable Foundation Turbine X Energy Aligned Data Centers Coign Grady Family Foundation Paul Mitchell Schools   And most of all, to the people on this page—many of whom have supported us for over a decade through a variety of auctions and fundraisers—and the many others who prefer to keep their support anonymous. My foundation wouldn’t exist without you.   Finally, a big thanks to my team. The foundation itself only has only two full-time employees. Everyone else in my company volunteers their time, and this year, they have once again gone above and beyond the call of duty. Mary, Jade, Chuck, Shari, Jennifer, Paige, Libby, Logan, Noah, Charlie, Kristi…thank you all, very much. Now, back to work!

    5.8K9721433572K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 12K interactions against 697K followers, an engagement rate of 1.73%. Posts are seen about 286K times each, and 4.21% of those impressions turn into an interaction. That is about 41.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 5 posts sampled, 60% carry an image or video and 80% link out. The account's strongest tracked post pulled 56K interactions, about 4.7x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is The Real Mike Rowe's engagement rate on X?
The Real Mike Rowe (@mikeroweworks) has an engagement rate of 1.73%, based on the median interactions across 5 original posts from the last 30 days against 696,598 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 1.73%, The Real Mike Rowe sits above the 75th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @mikeroweworks have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @mikeroweworks post?
Most posts go out around 20:00 UTC, and Sunday is its busiest day, at roughly 0.17 posts per day across the measured window.

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