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Microsoft Excel engagement report

@msexcel - 266K followers on X

Measured over 7 original posts from a 30-day window, last computed on October 29, 2026.

Engagement

Per follower
0.009%
of 266K followers
Per impression
0.461%
5.0K views on a typical post
Reach
1.88%
of its followers see a post
Typical post
23
interactions (median)
Saved
0.06%
3 bookmarks on a typical post
Posting rate
0.7/day
active 33% of days
Peak time
10:00 UTC
Thursday

Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 23 interactions against 266K followers, an engagement rate of 0.009%. Posts are seen about 5.0K times each, and 0.461% of those impressions turn into an interaction. That is about 1.88% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.7 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 10:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 57% link out. The account's strongest tracked post pulled 84K interactions. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 7 original posts from a 30-day window, last computed on October 29, 2026. Recurring tag: #microsoftpartner.

Where this sits in the catalog

At 0.009%, Microsoft Excel sits above the 10th percentile of the 218,393 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.149%
p750.705%
p902.63%
p9982.5%
Engagement rate as a share of followers, across the 218,393 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,698 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.149%
75th percentile0.705%
90th percentile2.63%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link57% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 57% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 295 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • May 28, 2026

    Introducing Claude Opus 4.8: it builds on Opus 4.7 with sharper judgment, more honesty about its own progress, and the ability to work independently for longer than its predecessors. Available today at the same price. https://t.co/EufxL7T1kb

    67K8.4K3.6K5.3K15M viewsView on X
  • Jul 9, 2026165x their median

    Super to see GPT-5.6 with Work IQ come to Copilot Chat, Cowork, M365 apps, GitHub, and Foundry today. From multi-step agentic work to analysis and content creation, it brings stronger reasoning and higher-quality outputs without sacrificing efficiency. https://t.co/4AF2Pr48Yq

    3.2K35018678651K viewsView on X
  • Jun 25, 2026157x their median

    Today we’re bringing skills to Copilot for Excel, giving teams a new way to scale their expertise across every workbook. https://t.co/DfD1nfPEO3

    2.9K31028374690K viewsView on X
  • Apr 19, 2026

    When it comes to Excel, Diarmuid Early is in a different league. Fun to have the chance to talk shop with the reigning Excel world champion! https://t.co/a13EqENaiB

    2.0K16711027377K viewsView on X
  • Mar 17, 2026

    With Copilot in Excel, everyone’s a college basketball expert. Use these prompts and you'll be ready to go just in time for tip off.

    1.3K144711018M viewsView on X
  • Sep 10, 202613x their median

    Last month I met up with Seahawks Analyst Brian Eayrs to see how Copilot in Excel is helping inform their gameday decisions. Getting to see how my favorite team is using a product I've spent so much of my career working on was an amazing experience. https://t.co/is9YzZAoqv

    24029713174K viewsView on X
  • Apr 23, 2026

    See how Microsoft 365 Copilot in Excel is now a true partner—not just making suggestions but building and editing formulas, tables, and visuals with you in your workbook. https://t.co/wIV3Bnh1Jo

    174306517K viewsView on X
  • Apr 13, 2026

    Here are five common Excel problems Copilot can help with.

    711017026K viewsView on X
  • Oct 17, 20263.0x their median

    Earn a 1-on-1 dinner with a finance legend. Visit https://t.co/XFlxCiSRrW. No purchase necessary. Legal residents of greater NYC metro area (NY, NJ & CT), 21+ & employed as a financial professional at time of Entry who utilizes Microsoft Excel & Copilot as part of their work as of 10/16/26. Ends 10/20/26. Rules/elig.: https://t.co/XFlxCiSRrW.

    55112025K viewsView on X
  • Apr 20, 2026

    How the fx do you make a customer revenue report? You just ask. https://t.co/GBjjdbFGUk

    545516.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#microsoftpartner

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 23 interactions against 266K followers, an engagement rate of 0.009%. Posts are seen about 5.0K times each, and 0.461% of those impressions turn into an interaction. That is about 1.88% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.7 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 10:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 100% carry an image or video and 57% link out. The account's strongest tracked post pulled 84K interactions. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Microsoft Excel's engagement rate on X?
Microsoft Excel (@msexcel) has an engagement rate of 0.009%, based on the median interactions across 7 original posts from the last 30 days against 265,608 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, Microsoft Excel sits above the 10th percentile of the 218,393 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @msexcel have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @msexcel post?
Most posts go out around 10:00 UTC, and Thursday is its busiest day, at roughly 0.7 posts per day across the measured window.

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