NBA.com/Stats engagement report
@nbastats - 754K followers on X
Measured over 1 original post from a 30-day window, last computed on September 1, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 98 interactions against 754K followers, an engagement rate of 0.013%. Posts are seen about 64K times each, and 0.153% of those impressions turn into an interaction. That is about 8.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 00:00 UTC, and Wednesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 9.1K interactions, about 92x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on September 1, 2026.
Where this sits in the catalog
At 0.013%, NBA.com/Stats sits above the 25th percentile of the 37,214 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.436% |
| 90th percentile | 2.10% |
| 99th percentile | 160.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 00:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 80K |
| 12:00 UTC | -2% | 88K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 103K |
| 16:00 UTC | -3% | 100K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 86K |
| 19:00 UTC | -2% | 81K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -1% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 234K |
| Monday | 0% | 294K |
| Tuesday | -3% | 288K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 247K |
| Friday | -3% | 256K |
| Saturday | +3% | 230K |
Best tweets
- May 21, 202692x their median
STEPHON CASTLE RISES UP FOR THE POSTER SLAM 😲 A BIG-TIME JAM IN GAME 2! https://t.co/FK6hPYvEjp
- Apr 26, 202669x their median
AYO DOSUNMU GIVES WOLVES 3-1 LEAD WITH NIGHT FOR THE AGES. 🔥 43 PTS, most he's scored in NBA 🔥 13-17 FGM, 5-5 3PM, 12-12 FTM 🔥 68 PTS in Games 3+4 Dosunmu is the first player since Steph Curry in 2016 to score 40+ off the bench in the NBA Playoffs presented by @Google! https://t.co/myApdo2aRg
- Apr 4, 202664x their median
🔥 51 POINTS FOR COOPER FLAGG 🔥 MOST EVER BY A TEENAGER It was also @Cooper_Flagg's 3rd 40-piece of the season, the most by a rookie since Allen Iverson in 1996-97. https://t.co/zJJ4RSBlN9
- Apr 30, 202642x their median
45 POINTS FOR CADE. 45 POINTS FOR PAOLO. 2nd time EVER two opponents have dropped 45 in a postseason game... Pistons keep their season alive in an ALL-TIME battle between the 2021 and 2022 No. 1 picks 🤯 https://t.co/BvRX27ZP8S
- Apr 28, 202642x their median
JAMAL CAIN ATTACKS THE RIM AND THROWS IT DOWN💥 A BIG-TIME POSTER JAM IN GAME 4! https://t.co/oGxTm1uRpb
- Apr 25, 202635x their median
WHAT A PERFORMANCE BY MARCUS SMART. 21 PTS 10 AST 5 STL 2 BLK He's the FIRST player since Michael Jordan (6/12/1991) to record 20+ PTS, 10+ AST, 5+ STL, and 2+ BLK in a postseason game! LAL leads 3-0 I G4: Sunday, 9:30pm/et, NBC, Peacock https://t.co/6DrNjVhwn9
- Jul 14, 202632x their median
CALEB WILSON HAMMERS IT HOME 🔨 The No. 4 overall pick has 16 PTS, 7 REB, 2 STL & 5 BLK with 2 min left in the 4Q on ESPN! https://t.co/UMupBpVZpz
- Apr 8, 202632x their median
COOPER FLAGG JUST WENT FULL FORCE 🤯 POWERFUL tomahawk slam for the rookie 💥 https://t.co/OdxB5Ob5HI
- May 5, 202629x their median
NEW YORK KNICKS: First team in NBA history to win 3 straight postseason games by 25+ PTS 🤯 4/28 vs. ATL: 29-PT W 4/30 vs. ATL: 51-PT W 5/4 vs. PHI: 39-PT W New York has outscored opponents by 119 over this 3-game stretch, the largest in NBA postseason history! https://t.co/Jvj8cXlsbo
- May 21, 202625x their median
JALEN BRUNSON: CAPTAIN CLUTCH Coming off 15 huge 4th quarter points in the Knicks' Game 1 comeback, Brunson has scored an NBA-best 416 4Q points in the Playoffs since 2023… 89 MORE than any other player in that span 🤯 https://t.co/49u0sh5ukA
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 98 interactions against 754K followers, an engagement rate of 0.013%. Posts are seen about 64K times each, and 0.153% of those impressions turn into an interaction. That is about 8.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 00:00 UTC, and Wednesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 9.1K interactions, about 92x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is NBA.com/Stats's engagement rate on X?
- NBA.com/Stats (@nbastats) has an engagement rate of 0.013%, based on the median interactions across 1 original posts from the last 30 days against 754,059 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.013%, NBA.com/Stats sits above the 25th percentile of the 37,214 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @nbastats have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @nbastats post?
- Most posts go out around 00:00 UTC, and Wednesday is its busiest day, at roughly 0.03 posts per day across the measured window.