Olhar Digital engagement report
@olhardigital - 1.5M followers on X
Measured over 260 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 10 interactions against 1.5M followers, an engagement rate of 0.001%. Measured over 260 original posts, its engagement rate beats 15% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.9K times each, and 0.341% of those impressions turn into an interaction. That is about 0.195% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.9 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 260 posts sampled, 25% carry an image or video and 73% link out. The account's strongest tracked post pulled 116 interactions, about 12x its own typical post. Recurring topics include #olhardigital, #ia, #tecnologia.
Measured over 260 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #olhardigital, #ia, #tecnologia.
Compared with accounts its own size
Olhar Digital's engagement rate beats 15% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 30% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, Olhar Digital sits below the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Aug 28, 202612x their median
AO VIVO | ASSISTA AO ECLIPSE LUNAR NO BRASIL | 27/08/2026 https://t.co/zEnqGrRoIa
- Aug 26, 20267.5x their median
IMAGENS FORTES Uma região entre o Nepal e o Tibete foi atingida por uma inundação repentina. Informações iniciais dão conta de nove mortes. Segundo o Conselho de Turismo do Nepal, 384 viajantes que estão no país, sendo 291 estrangeiros, estão desaparecidos. Crédito: CCTV #Nepal #Tibete #inundação #desastre
- Aug 21, 20266.3x their median
A compra e venda de carros usados poderá ganhar um novo processo digital no Brasil. Uma resolução publicada pelo Conselho Nacional de Trânsito (Contran) na terça-feira (18) estabeleceu regras para permitir que a transferência de propriedade seja realizada eletronicamente, reunindo procedimentos que atualmente podem ocorrer em sistemas e etapas diferentes. #CNH #carro #Brasil #documento https://t.co/avOFlXcUGL
- Aug 27, 20265.3x their median
Tempestade solar vai atingir a Terra nas próximas horas. https://t.co/99XOIcy0Va
- Aug 17, 20264.6x their median
Imagem do rover Curiosity, da NASA, capturada em 2023, voltou a circular nas redes, levantando suspeitas de ser um OVNI. #OlharDigital #OVNIS https://t.co/k43d04zLW0
- Aug 29, 20264.4x their median
China cria corredores de vento para aliviar o calor em áreas urbanas #China #vento #calor https://t.co/WdggCjyami
- Aug 17, 20263.5x their median
👉Na sua opinião, qual medida seria mais benéfica?
- Aug 28, 20263.4x their median
Gigante chinesa abre data centers no Brasil e promete acelerar IA na região #Alibaba #datacenter #Brasil #IA https://t.co/tcfSWpjMKS
- Aug 22, 20263.4x their median
Tecnologia recupera relíquias de mais de 4 mil anos na China #China #tecnologia #relíquias https://t.co/B6kyTJfYuu
- Aug 22, 20263.3x their median
Tecnologia recupera relíquias de mais de 4 mil anos na China #China #tecnologia #relíquias https://t.co/NGInFyrvmQ
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell X accounts - escrow-protected
PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 10 interactions against 1.5M followers, an engagement rate of 0.001%. Measured over 260 original posts, its engagement rate beats 15% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.9K times each, and 0.341% of those impressions turn into an interaction. That is about 0.195% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 8.9 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 260 posts sampled, 25% carry an image or video and 73% link out. The account's strongest tracked post pulled 116 interactions, about 12x its own typical post. Recurring topics include #olhardigital, #ia, #tecnologia.
- What is Olhar Digital's engagement rate on X?
- Olhar Digital (@olhardigital) has an engagement rate of 0.001%, based on the median interactions across 260 original posts from the last 30 days against 1,502,994 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, Olhar Digital sits below the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @olhardigital have real engagement?
- Its engagement rate beats 15% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @olhardigital post?
- Most posts go out around 15:00 UTC, and Friday is its busiest day, at roughly 8.9 posts per day across the measured window.