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Nikil Murukan engagement report

@onlynikil - 453K followers on X

Measured over 53 original posts from a 30-day window, last computed on August 29, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 453K followers
Per impression
0.232%
5.2K views on a typical post
Reach
1.14%
of its followers see a post
Typical post
12
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.93/day
active 57% of days
Peak time
05:00 UTC
Wednesday

A typical post picks up 12 interactions against 453K followers, an engagement rate of 0.003%. Measured over 53 original posts, its engagement rate beats 16% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.2K times each, and 0.232% of those impressions turn into an interaction. That is about 1.14% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 05:00 UTC, and Wednesday is the busiest day of the week. Of the 53 posts sampled, 91% carry an image or video, 6% are part of a thread and 15% link out. The account's strongest tracked post pulled 7.3K interactions, about 605x its own typical post. Recurring topics include #nm23prime, #xy, #nm.

Measured over 53 original posts from a 30-day window, last computed on August 29, 2026. Recurring tags: #nm23prime, #xy, #nm.

Compared with accounts its own size

Nikil Murukan's engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 18% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Nikil Murukan sits above the 10th percentile of the 37,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99158.1%
Engagement rate as a share of followers, across the 37,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,409 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile158.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 05:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 05:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 05:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%62K
09:00 UTC-3%72K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%98K
14:00 UTC-4%101K
15:00 UTC-2%104K
16:00 UTC-3%102K
17:00 UTC-3%94K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-2%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%237K
Monday0%300K
Tuesday-3%299K
Wednesday-1%256K
Thursday-1%249K
Friday-3%258K
Saturday+3%232K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Dec 11, 2021605x their median

    Memory of #RRRMovie with two Superstars and Super Director @ssrajamouli @tarak9999 @AlwaysRamCharan https://t.co/YCLraEXluk

    6.4K834336View on X
  • Aug 12, 202635x their median

    𝐂𝐨𝐢𝐦𝐛𝐚𝐭𝐨𝐫𝐞 𝐌𝐚𝐩𝐩𝐢𝐥𝐥𝐚𝐢𝐢 all set for the Muhurtham across 𝐓𝐚𝐦𝐢𝐥𝐧𝐚𝐝𝐮 𝐓𝐡𝐞𝐚𝐭𝐫𝐞𝐬 🤩🥳 𝐓𝐚𝐦𝐢𝐥𝐧𝐚𝐝𝐮 𝐓𝐡𝐞𝐚𝐭𝐫𝐢𝐜𝐚𝐥 𝐑𝐢𝐠𝐡𝐭𝐬 𝐁𝐚𝐠𝐠𝐞𝐝 𝐁𝐲 @agscinemas @archanakalpathi @aishkalpathi @Ags_production தமிழ்நாடு திரையரங்குகளில் விரைவில்!🎥 Coming Soon to Theatres Across Tamil Nadu!😉🫶 @noiseandgrains @karya2000 @itisveer @KishoreRajkumar @AnnaBenofficial @praveenzaiyan @Ram_Pandian_90 #ProductionNumber1 #NoiseAndGrainsProduction #NoiseAndGrains #KishoreRajkumar #AnnaBen

    403211046K viewsView on X
  • Aug 28, 202633x their median

    One person. All crafts. One incredible cinematic journey. 🎬🔥 A heartfelt thank you to all the press and media friends who watched #OneMan and showered the film with immense appreciation and support. ❤️🙏 The journey of #OneMan doesn’t end here. It continues with a new opportunity to reach an even wider audience. The film is coming to #YouTube next week! 📺✨ Hoping to receive the same love and support from everyone as we begin this new journey. ❤️ #OneMan_Raj @Rajkumar_Dir

    336551323K viewsView on X
  • Aug 25, 202632x their median

    #பாரதிராஜா அவர்களுக்கு மணிமண்டபம் கட்டுவதற்கு அனுமதி வழங்கிய மாண்புமிகு முதலமைச்சர் திரு. ஜோசப் விஜய் அவர்களுக்கும், மாண்புமிகு செய்தி மற்றும் கல்வி அமைச்சர் திரு. ராஜ்மோகன் அவர்களுக்கும் நன்றி தெரிவிக்கும் விதமாக, அவர்களை சந்தித்து பாரதிராஜாவின் சுயசரிதை புத்தகத்தை வழங்கி எங்கள் நன்றியை தெரிவித்தோம். தயாரிப்பாளர்கள் சங்கம் மற்றும் நடப்பு தயாரிப்பாளர் சங்கம் சார்பாக நாங்கள் நிர்வாகிகள் சந்தித்தோம். @imrajmohan @TFPCTN @gkmtamilkumaran @kathiresan_offl @tfapatn @TSivaAmma @Dhananjayang

    33939118.8K viewsView on X
  • Aug 13, 202613x their median

    A New Beginning! 🎬✨ @tridentartsoffl Production No. 21, titled #MaryGold, begins with a grand Pooja Ceremony. 🙏🏻❤️ Starring #IlaiyaThilagam #Prabhu, @SukanyaActor, @RakshanVJ & @namritha_mv Written & Directed by #PriyanRajendran #RRavindran @sude_v @sanjayvijayragh #Vadivukarasi @actorvivekpra #Subatra #PranksterStalin #Singampuli @ImmanAnnachi #Rethika @murugan_vadivel @i_nayan_aElza @mallikarjundp @nirmalcuts @Gdurairaj10 @Music_Siddhu #Deepu #Durga @viyaki_s @VeeraShali43519 @sparrowjai #AshrafAli #Selvam @cinemapayyan @warbling_wizard

    144121019K viewsView on X
  • Aug 20, 202612x their median

    A poster that comes alive! 🔥🎬 The theatres are getting ready for #OneMan — a whole new experience awaits! ⚡ #OneManFromTomorrow #OneMan_Raj @Rajkumar_Dir https://t.co/5ORJCzUQLp

    1251325179K viewsView on X
  • Aug 12, 20267.3x their median

    Actor #ArunVijay joins forces with Director #Muthaiya for Producer #ShanmugavelPandian’s #NethajiProductions Prestigious Production No.2 titled #IRULAN 💥 Here is the intriguing First Look and Motion Poster of #Irulan ! ⚔️🌅 A glimpse that promises a powerful world, rooted in the soil and loaded with intensity. ❤️‍🔥 ⚔️🔥 @arunvijayno1 @dir_muthaiya @s_v_pandian @nethajifilm1032 @thondankani @mirnaaofficial @highonkokken @ghibranvaibodha #Gopinath_DOP @kalaivananoffl #Balachander_Art #SakthiSaravanan_Stunt @Pavan_Reddot @Udaykumar_mix

    779109.6K viewsView on X
  • Aug 18, 20266.2x their median

    Director #SaiRamani brings together #KBhagyaraj & #TRajendar for the first time. The team of #KannadathuPaingili unveils the final scene from #KBhagyaraj’s last film. Written & directed by #SaiRamani. #MBMEntertainment #IndhumathiGopi @UngalKBhagyaraj #PoornimaBhagyaraj #Amaljith #Aadhya @iamSingampuli @pugazhoffl @aadhavans_tweet #LolluSabhaJeeva #SRSathishKumar

    63101014K viewsView on X
  • Aug 17, 20265.8x their median

    #NM23Prime @ikamalhaasan பட டைட்டிலை அறிமுகம் செய்த @rajinikanth 🔗 https://t.co/ENaTaWX5Qz @imKBRshanthnu @SeemanOfficial Produced By @KRGOffl #KannanRavi Co Produced By #DeepakRavi Directed by #suseenthiran @SamCSmusic musical @posterboyoffl #KRG10 https://t.co/gRjWKxvPcE

    6171017K viewsView on X
  • Aug 12, 20265.1x their median

    One more hour to go 🔥 Actor #ArunVijay joins forces with Director #Muthaiya for Producer #ShanmugavelPandian ’s #NethajiProductions Prestigious Production No.2 💥 The FIRST LOOK & MOTION POSTER will be unveiled today at 6 PM! ⚔️🔥 Stay tuned... @arunvijayno1 @dir_muthaiya @s_v_pandian @nethajifilm1032 @thondankani @mirnaaofficial @highonkokken @ghibranvaibodha #Gopinath_DOP @kalaivananoffl #Balachander_Art #SakthiSaravanan_Stunt @Pavan_Reddot

    529006.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#nm23prime#xy#nm#nikilmurukanisthebrandandgamechanger#maayavanuniverse

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 12 interactions against 453K followers, an engagement rate of 0.003%. Measured over 53 original posts, its engagement rate beats 16% of 3,882 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.2K times each, and 0.232% of those impressions turn into an interaction. That is about 1.14% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 05:00 UTC, and Wednesday is the busiest day of the week. Of the 53 posts sampled, 91% carry an image or video, 6% are part of a thread and 15% link out. The account's strongest tracked post pulled 7.3K interactions, about 605x its own typical post. Recurring topics include #nm23prime, #xy, #nm.

What is Nikil Murukan's engagement rate on X?
Nikil Murukan (@onlynikil) has an engagement rate of 0.003%, based on the median interactions across 53 original posts from the last 30 days against 453,258 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Nikil Murukan sits above the 10th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @onlynikil have real engagement?
Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @onlynikil post?
Most posts go out around 05:00 UTC, and Wednesday is its busiest day, at roughly 1.93 posts per day across the measured window.

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