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eFootball engagement report

@play_eFootball - 1.3M followers on X

Measured over 28 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.101%
of 1.3M followers
Per impression
1.12%
121K views on a typical post
Reach
9.02%
of its followers see a post
Typical post
1.4K
interactions (median)
Saved
0.026%
31 bookmarks on a typical post
Posting rate
1.03/day
active 57% of days
Peak time
12:00 UTC
Wednesday

A typical post picks up 1.4K interactions against 1.3M followers, an engagement rate of 0.101%. Measured over 28 original posts, its engagement rate beats 73% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 121K times each, and 1.12% of those impressions turn into an interaction. That is about 9.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 28 posts sampled, 82% carry an image or video, 7% are part of a thread and 18% link out. The account's strongest tracked post pulled 14K interactions, about 10x its own typical post. Recurring topics include #efootball, #ontheappstore, #potw.

Measured over 28 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #efootball, #ontheappstore, #potw.

Compared with accounts its own size

eFootball's engagement rate beats 73% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.101%, eFootball sits above the 50th percentile of the 36,654 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.433%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 1, 202610x their median

    On the Passing of Franco Baresi We extend our heartfelt condolences on the passing of Franco Baresi, a true legend of world football. We once again honour his legacy and his many achievements with AC Milan and the Italy national team, and pray that he may rest in peace. https://t.co/DiWMXMZFGN

    13K66634247468K viewsView on X
  • Jul 24, 20264.7x their median

    / Two Legends Revealed! \ Wayne Rooney Sergio Agüero (New Legend) The two iconic strikers are coming to Epic: Legends Assemble Special! 🔥 Complete the objectives and sign your favourite Legend! *This content was originally scheduled to be revealed during eFootball™ CONNECT but has been announced early. Be sure to tune in to the stream for even more new information! #eFootball

    5.6K34426073341K viewsView on X
  • Aug 10, 20264.5x their median

    It’s that time of year again… 👀 The new season kick-off date is confirmed and a new eFootball™ CONNECT is coming alongside it! The eFootball™ season update (v6.0.0) arrives on Thursday, 13 August! To prepare for the new season, extended maintenance will take place on Wednesday, 12 August. A special eFootball™ CONNECT stream will also be broadcast alongside the update, bringing you all the latest news! #eFootball

    5.1K36552880553K viewsView on X
  • Aug 12, 20263.8x their median

    v6.0.0 Update: Dynamic Volleys ⚡ Take your finishing to new heights! Connect with an aerial ball using a Stunning Shot to unleash a powerful first-time volley. Time it right and score some bangers! 🔥 #eFootball https://t.co/Bhj7gLWU13

    4.7K21522468498K viewsView on X
  • Aug 12, 20263.1x their median

    v6.0.0 Update: Custom Tournaments 🏆 Your tournament. Your rules. Host your own tournament or join your friends’ tournaments, with entry conditions based on leagues, clubs, nationalities and more! #eFootball https://t.co/eohLwMLRBw

    3.7K27216336207K viewsView on X
  • Jul 26, 20262.5x their median

    Get your chance to win a contract draw ticket today! 💪 A star-studded line-up of Legends, including the new Legend ‘Sergio Agüero’, is coming to Epic: Legends Assemble! And to celebrate the eFootball™ World Festival log in to receive one contract draw ticket!🎁 #eFootball https://t.co/GSEclzOJA8

    3.0K11913621155K viewsView on X
  • Jul 26, 20262.3x their median

    Agüerooooo! Sergio Agüero makes his debut in eFootball™ 🎉 The striker who has left a legacy of legendary moments is here as a new Legend! Keep an eye out for the special card designs that will feature in future new Legends 👀 Get him using the Random Contract Tickets you can earn by logging in later today, or the Select Contract Tickets you can earn by meeting certain conditions! #eFootball

    2.8K1169010130K viewsView on X
  • Jul 26, 20262.2x their median

    ‘Big Time & Show Time: Living Legends 2026’ is coming soon! 🎉 Living legends are set to appear in Big Time & Show Time! Here’s your chance to add superstars who have created countless iconic moments to your team ✨ Stay tuned for the release! #eFootball https://t.co/ABAVXwiKpe

    2.7K13715936236K viewsView on X
  • Aug 12, 20262.1x their median

    v6.0.0 Update: Fluid Formation ♟️ Modern football is built on systems and strategy. Set different formations for when your team is in and out of possession, and build a tactical setup that adapts to every phase of the game. #eFootball https://t.co/EoSrQ971nQ

    2.5K13713533153K viewsView on X
  • Aug 12, 20262.1x their median

    eFootball™ CONNECT goes live today at 11:00 (UTC)! 📺 Get ready for the latest news on the Ver. 6.0.0 Season Update! We’ll take a closer look at the features first revealed during “eFootball™ CONNECT in World Festival” and unveil new campaigns celebrating the start of the new season. Watch here: https://t.co/DMBIDZnVYp Don’t miss it! 👀

    2.5K15612029288K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#efootball#ontheappstore#potw#playonalltogether

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.4K interactions against 1.3M followers, an engagement rate of 0.101%. Measured over 28 original posts, its engagement rate beats 73% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 121K times each, and 1.12% of those impressions turn into an interaction. That is about 9.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 12:00 UTC, and Wednesday is the busiest day of the week. Of the 28 posts sampled, 82% carry an image or video, 7% are part of a thread and 18% link out. The account's strongest tracked post pulled 14K interactions, about 10x its own typical post. Recurring topics include #efootball, #ontheappstore, #potw.

What is eFootball's engagement rate on X?
eFootball (@play_eFootball) has an engagement rate of 0.101%, based on the median interactions across 28 original posts from the last 30 days against 1,341,110 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.101%, eFootball sits above the 50th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @play_eFootball have real engagement?
Its engagement rate beats 73% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @play_eFootball post?
Most posts go out around 12:00 UTC, and Wednesday is its busiest day, at roughly 1.03 posts per day across the measured window.

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