Omoyele Sowore engagement report
@sowore - 1.2M followers on X
Measured over 73 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 1.0K interactions against 1.2M followers, an engagement rate of 0.091%. Measured over 73 original posts, its engagement rate beats 72% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 2.05% of those impressions turn into an interaction. That is about 4.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 73 posts sampled, 85% carry an image or video and 23% link out. The account's strongest tracked post pulled 13K interactions, about 13x its own typical post. Recurring topics include #sowore2027, #takeitback, #aac.
Measured over 73 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #sowore2027, #takeitback, #aac.
Compared with accounts its own size
Omoyele Sowore's engagement rate beats 72% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 71% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.091%, Omoyele Sowore sits above the 50th percentile of the 36,654 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.433%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 22, 202613x their median
Yesterday, a senior management official at @UBAGroup reached out to me regarding my views on the treatment of the young woman in UBA’s Graduate Management Accelerated Programme (GMAP) who addressed @TonyOElumelu by his first name. I made it clear that, in my view, this was not a “culture clash”; it was a class war, a reflection of the deeply entrenched hierarchy and class consciousness that too often determines who is considered entitled to demand deference and who is expected to provide it. I gave a simple example, if Tony @TonyOElumelu son or daughter addressed the family gateman or driver by his first name, hardly any Nigerian would bat an eyelid. In fact, many of the same people outraged by this young woman calling him “Tony” would probably expect the gateman or driver to address Elumelu’s children with exaggerated deference. That tells you immediately that this argument is not really about “African culture” or respect. It is about class, status, wealth and power, about who society permits to speak casually to whom. More importantly, I specifically requested that, given the enormous public opprobrium, ridicule, and attacks this young woman has been subjected to, UBA must immediately provide her with appropriate psychosocial support. Whatever anyone thinks about how she addressed @TonyOElumelu, no young employee or trainee should be left alone to absorb the psychological consequences of suddenly becoming the target of a massive public controversy. She should not be sacrificed on the altar of corporate hierarchy or social-media outrage. Her dignity, welfare and mental well-being must come first. Let the poor breathe!
- Aug 18, 202612x their median
It is idiotic @ndlea_nigeria wake up, put on uniforms, march into farms, and set economically viable crops worth millions of dollars ablaze while your country is drowning in multidimensional poverty. Stop destroying cannabis farms. Stop wasting enormous economic opportunities in the name of a failed and outdated policy. Legalize and properly regulate cannabis. Invest in research, harness its legitimate medicinal and industrial potential, create jobs, generate revenue, and build an industry Nigerians can benefit from. You cannot burn your way out of poverty, foolish people!
- Jul 29, 202611x their median
Nigerians should direct their anger at their real enemies, the criminal leaders like @officialabat along its @OfficialAPCNg party who destroyed our country, reduced our people to second-class citizens across Africa and the rest of the world and the irresponsible South African leaders like @CyrilRamaphosa whose failures helped create the conditions for xenophobic violence. No one should hold a talented musician like @Tyllaaaaaaa vicariously liable for the crimes of xenophobia. Artistes are not responsible for the failures of politicians except where there is ample evidence they’re enablers. Tyla’s Lagos concert must go on. #RevolurionNOW
- Aug 11, 20269.4x their median
“Onyeaka Ozioma Elizabeth was spotted in the premises of the Federal High Court, Abuja and she informed me that she was arrested at 33 Onitsha, Anambra State over 5 years and 3 months ago by the DSS and dumped in WAWA MILITARY DETENTION CENTER IN KAINJI, NIGER STATE WITHOUT ACCESS TO HER FAMILY or lawyer. Her sister, whose phone number Ozioma Elizabeth gave to me when contacted could not believe that Ozioma Elizabeth was still alive until she saw this video. What manner of trial or justice can come from such illegal and dehumanizing detention? See fear written all over her face. Brought from Anambra to KAINJI, NIGER STATE, to Abuja; towns and cities she has never been to and away from everything that she knows, to face trial. Trial for being Biafran? Why nobody has ever faced trial for being Oduduwa and certainly none will ever face trial for being Arewa. Nigeria, a country of injustice.” - By Barr. Nnaemeka.
- Aug 16, 20267.2x their median
I am pretty happy the message sank in very well, to the point that you had to block me here on @X @davido, you can’t endorse a failure like Tinubu, @officialABAT, grin from ear to ear in meetings with him, power your circle with the so-called #cityboys and then pretend not to understand the consequences of that political choice. I hope you and your family, led by @AAdeleke_01, now understand that @OfficialAPCNg has failed Nigerians and that Tinubu’s presidency has been a spectacular failure. You guys must stop fooling around, stop treating the Osun State treasury like a family jackpot, and face the harsh reality millions of Nigerians are living through every single day. #TinubuMustGo #Sowore2027
- Aug 15, 20266.0x their median
The real Arindin United @AAdeleke_01 @davido @officialABAT https://t.co/ckJ7rFl5eg
- Aug 21, 20265.2x their median
Nigerian political hustlers will deceive the public, and the gullible will swallow the deception whole. Here is the loud and lousy @davido genuflecting before Nyesom Wike @GovWike, barely a week after their “agreement is agreement” election politics in Osun, a contest marred by deadly violence and the loss of scores of lives. Behind all the public grandstanding, insults, and manufactured outrage, these political actors know exactly where their interests converge. Dissemblers. Gerrymanderers. Carpetbaggers. Political hustlers. Lying machines. When their interests are at stake, the masks come off.
- Aug 12, 20265.2x their median
Men and women of the Nigeria Police Force @PoliceNG deployed to monitor the Osun Stage gubernatorial election somehow found time to attack us on our way into Oshogbo today. Despite our having a respectful and peaceful conversation with them, they secretly fired tear gas at us as we continued on our journey. But their intimidation failed. We pushed through, arrived in Oshogbo, and triumphed. The police should be protecting citizens and safeguarding the democratic process, not attacking peaceful political actors. Shame on the Nigeria Police Force!
- Aug 14, 20265.1x their median
The biggest agbero Lagos ever produced is Tinubu, @officialABAT. https://t.co/YBg23Nv47y
- Aug 25, 20265.0x their median
The lawless @OfficialDSSNG has apparently been tracking my movements since I arrived in Port Harcourt, Rivers State, for the Nigerian Bar Association Annual General Conference. After my speech at the Kay Hikers gathering, we noticed some strange movements and decided to switch vehicles. That was when we discovered an electronic tracking device attached underneath the security vehicle we had used that night. They are really scared!
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 1.0K interactions against 1.2M followers, an engagement rate of 0.091%. Measured over 73 original posts, its engagement rate beats 72% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 2.05% of those impressions turn into an interaction. That is about 4.42% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 73 posts sampled, 85% carry an image or video and 23% link out. The account's strongest tracked post pulled 13K interactions, about 13x its own typical post. Recurring topics include #sowore2027, #takeitback, #aac.
- What is Omoyele Sowore's engagement rate on X?
- Omoyele Sowore (@sowore) has an engagement rate of 0.091%, based on the median interactions across 73 original posts from the last 30 days against 1,154,920 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.091%, Omoyele Sowore sits above the 50th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @sowore have real engagement?
- Its engagement rate beats 72% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @sowore post?
- Most posts go out around 16:00 UTC, and Wednesday is its busiest day, at roughly 2.7 posts per day across the measured window.