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Stoke City FC engagement report

@stokecity - 1.0M followers on X

Measured over 80 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom quarter for its size
Per follower
0.004%
of 1.0M followers
Per impression
0.287%
13K views on a typical post
Reach
1.33%
of its followers see a post
Typical post
38
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.8/day
active 17% of days
Peak time
12:00 UTC
Tuesday

A typical post picks up 38 interactions against 1.0M followers, an engagement rate of 0.004%. Measured over 80 original posts, its engagement rate beats 23% of 3,917 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 13K times each, and 0.287% of those impressions turn into an interaction. That is about 1.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 80 posts sampled, 38% carry an image or video. The account's strongest tracked post pulled 373 interactions, about 9.8x its own typical post.

Measured over 80 original posts from a 30-day window, last computed on August 31, 2026. Recurring tag: #ad.

Compared with accounts its own size

Stoke City FC's engagement rate beats 23% of the tracked X accounts closest to it in follower count (3,917 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 22% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, Stoke City FC sits above the 10th percentile of the 37,856 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99155.6%
Engagement rate as a share of followers, across the 37,856 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 97,248 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile155.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%54K
02:00 UTC-3%52K
03:00 UTC-4%56K
04:00 UTC-6%45K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%82K
12:00 UTC-2%90K
13:00 UTC-2%99K
14:00 UTC-3%102K
15:00 UTC-2%105K
16:00 UTC-4%103K
17:00 UTC-3%95K
18:00 UTC-1%89K
19:00 UTC-2%84K
20:00 UTC-1%78K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%54K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%239K
Monday0%303K
Tuesday-3%305K
Wednesday-1%259K
Thursday-2%251K
Friday-3%260K
Saturday+3%234K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 29, 20269.8x their median

    Defeat at Molineux. https://t.co/Mb8sismcKE

    13991883780K viewsView on X
  • Aug 29, 20268.9x their median

    Your Potters XI at Molineux 📝 https://t.co/ChZFHxB9xJ

    24331422362K viewsView on X
  • Aug 29, 20268.0x their median

    Mark Robins' reaction from Molineux 🗣️ https://t.co/OveMGivz0i

    18113102747K viewsView on X
  • Aug 25, 20267.9x their median

    Giani’s journey to his Potters’ senior debut 🔴⚪️ https://t.co/F9o6W6iimX

    275197117K viewsView on X
  • Aug 25, 20267.6x their median

    Your Potters for tonight’s Tigers tie 📝 https://t.co/vx5rt1bi1U

    210243521108K viewsView on X
  • Aug 29, 20267.1x their median

    GALLY WITH A ROCKET 🚀 https://t.co/IP7CFlPz6K

    2151732428K viewsView on X
  • Aug 29, 20266.7x their median

    Sublime, Sam 🙌 https://t.co/XgIHSmcCS5

    235107112K viewsView on X
  • Aug 26, 20266.7x their median

    Agent Vik 🕵️‍♂️

    2311111060K viewsView on X
  • Aug 28, 20265.9x their median

    Potters preparing for the Pack 🏃‍♂️ https://t.co/7iTs3CYJi8

    1561153435K viewsView on X
  • Aug 25, 20265.7x their median

    BOBBY AT THE BACK STICK! https://t.co/seKF0gdpkb

    1761525128K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ad

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

Buy or sell X accounts - escrow-protected

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Reading these numbers

A typical post picks up 38 interactions against 1.0M followers, an engagement rate of 0.004%. Measured over 80 original posts, its engagement rate beats 23% of 3,917 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 13K times each, and 0.287% of those impressions turn into an interaction. That is about 1.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 12:00 UTC, and Tuesday is the busiest day of the week. Of the 80 posts sampled, 38% carry an image or video. The account's strongest tracked post pulled 373 interactions, about 9.8x its own typical post.

What is Stoke City FC's engagement rate on X?
Stoke City FC (@stokecity) has an engagement rate of 0.004%, based on the median interactions across 80 original posts from the last 30 days against 1,010,457 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Stoke City FC sits above the 10th percentile of the 37,856 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @stokecity have real engagement?
Its engagement rate beats 23% of the tracked X accounts closest to it in follower count (3,917 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @stokecity post?
Most posts go out around 12:00 UTC, and Tuesday is its busiest day, at roughly 2.8 posts per day across the measured window.

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