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Sarah Wilkinson engagement report

@swilkinsonbc - 379K followers on X

Measured over 46 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.118%
of 379K followers
Per impression
5.08%
8.8K views on a typical post
Reach
2.32%
of its followers see a post
Typical post
446
interactions (median)
Saved
0.08%
7 bookmarks on a typical post
Posting rate
1.67/day
active 10% of days
Peak time
12:00 UTC
Monday

A typical post picks up 446 interactions against 379K followers, an engagement rate of 0.118%. Measured over 46 original posts, its engagement rate beats 56% of 3,775 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.8K times each, and 5.08% of those impressions turn into an interaction. That is about 2.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 46 posts sampled, 54% carry an image or video and 46% link out. The account's strongest tracked post pulled 7.2K interactions, about 16x its own typical post.

Measured over 46 original posts from a 30-day window, last computed on September 1, 2026. Recurring tag: #gaza.

Compared with accounts its own size

Sarah Wilkinson's engagement rate beats 56% of the tracked X accounts closest to it in follower count (3,775 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 87% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.118%, Sarah Wilkinson sits above the 50th percentile of the 36,654 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.433%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 31, 202616x their median

    The israelis injured 6 year-old Sila Abu Karim’s spinal cord in a strike near her Gaza home: she can no longer stand & needs urgent treatment https://t.co/54j67yf5uX

    4.8K2.3K8444112K viewsView on X
  • Aug 31, 20269.6x their median

    Five Palestinian fishermen are shot by the israelis with a machine gun this morning while fishing on their boats just off the coast of Gaza City https://t.co/HsCQUFPJ3j

    2.3K1.9K557653K viewsView on X
  • Aug 31, 20267.7x their median

    A gang of masked israelis beat our @NBCNews team & pummelled the woman we were interviewing unconscious, reports @MattMcBradley https://t.co/mVrUsmC7xt

    2.0K1.3K634022K viewsView on X
  • Aug 31, 20264.4x their median

    Hashem Mustafa, born hungry in a tent in Gaza, may already be beyond saving — this is what the israelis are doing — starving children to death https://t.co/94C4JhTiSv

    1.2K768263611K viewsView on X
  • May 30, 20264.1x their median

    With @KiarashJourno on @PressTV: the israeli bombing & killing in Gaza continues: there is NO ceasefire – just an ongoing & escalating genocide https://t.co/JQypGI18qL

    9796741451674K viewsView on X
  • Aug 30, 20263.8x their median

    A 3 month-old baby is facing a life-threatening brain condition that needs specialised treatment not available in Gaza | via @Aboodrafaat1 https://t.co/Y4htjmz6V6

    1.1K62118412K viewsView on X
  • Aug 30, 20263.8x their median

    3 Palestinian farmers from the Abdeen family are killed by the israelis in a strike while harvesting their crops, east of al-Qarara, in southern Gaza https://t.co/BxS1VF5Hmr

    982653182013K viewsView on X
  • Aug 31, 20263.3x their median

    After 6 months in Damon jail, the israelis move Palestinian journalist Bushra Al-Tawil into inhumane solitary confinement in Ramleh Prison https://t.co/oDczHzveUZ

    94848215510K viewsView on X
  • Aug 30, 20263.1x their median

    People protest the israeli troops who’ve likely killed 100s of children in cold blood competing in the Sydney Marathon | via @gazabehindscens https://t.co/JRBLqSlwhW

    92043016213K viewsView on X
  • Aug 31, 20262.4x their median

    A grieving Palestinian mother bids farewell to her son Omar Al-Sarraj, killed by the israelis today in a vicious missile strike targeting Gaza City https://t.co/wuWvCc9EiL

    73333013610.0K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#gaza

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 446 interactions against 379K followers, an engagement rate of 0.118%. Measured over 46 original posts, its engagement rate beats 56% of 3,775 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.8K times each, and 5.08% of those impressions turn into an interaction. That is about 2.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 46 posts sampled, 54% carry an image or video and 46% link out. The account's strongest tracked post pulled 7.2K interactions, about 16x its own typical post.

What is Sarah Wilkinson's engagement rate on X?
Sarah Wilkinson (@swilkinsonbc) has an engagement rate of 0.118%, based on the median interactions across 46 original posts from the last 30 days against 378,618 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.118%, Sarah Wilkinson sits above the 50th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @swilkinsonbc have real engagement?
Its engagement rate beats 56% of the tracked X accounts closest to it in follower count (3,775 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @swilkinsonbc post?
Most posts go out around 12:00 UTC, and Monday is its busiest day, at roughly 1.67 posts per day across the measured window.

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