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the script engagement report

@thescript - 1.5M followers on X

Measured over 64 original posts from a 30-day window, last computed on September 2, 2026.

Engagement

Middle of its size range
Per follower
0.013%
of 1.5M followers
Per impression
0.935%
21K views on a typical post
Reach
1.37%
of its followers see a post
Typical post
196
interactions (median)
Saved
0.009%
2 bookmarks on a typical post
Posting rate
2.33/day
active 77% of days
Peak time
15:00 UTC
Monday

A typical post picks up 196 interactions against 1.5M followers, an engagement rate of 0.013%. Measured over 64 original posts, its engagement rate beats 49% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 21K times each, and 0.935% of those impressions turn into an interaction. That is about 1.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 64 posts sampled, 78% carry an image or video and 47% link out. The account's strongest tracked post pulled 610 interactions, about 3.1x its own typical post. Recurring topics include #thescriptfamily, #theusersguidetobeinghuman, #thescript.

Measured over 64 original posts from a 30-day window, last computed on September 2, 2026. Recurring tags: #thescriptfamily, #theusersguidetobeinghuman, #thescript.

Compared with accounts its own size

the script's engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.013%, the script sits above the 25th percentile of the 37,701 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 14, 20263.1x their median

    Sometimes you gotta go back to the start. This album felt like a full circle moment…back in LA with the same team we made our first album with, seeing where the songs would take us this time. The User’s Guide To Being Human out now. ❤️ https://t.co/fXVzk0xKFt

    397145541436K viewsView on X
  • Aug 16, 20262.3x their median

    I’m incredibly grateful for the support and love you’ve given this album since it came out. If this song means something to you, or could help someone you know please share it. Full version out now on YouTube ❤️ https://t.co/SsU6HjD1nV

    3486724535K viewsView on X
  • Aug 25, 20262.0x their median

    Amazing couple of weeks thanks to #thescriptfamily. We cannot wait to get back out there and see you all in a couple of months for the Man In the Arena tour. Who's coming? https://t.co/UnO5wtF3yL

    2973550522K viewsView on X
  • Jul 28, 20261.9x their median

    Got my hands on our new album! Make sure to preorder your copy now https://t.co/wV9BS7IMMQ

    3025022450K viewsView on X
  • Aug 15, 20261.9x their median

    We just want to take a moment to say a massive thank you to each and every one of you that bought the album. What an incredible feeling to have our 8th record, The User’s Guide To Being Human out and to be back home in Ireland. Let us know what song you are loving below https://t.co/ibfg3CkWAQ

    2913939236K viewsView on X
  • Aug 21, 20261.8x their median

    Here’s the moment where the album became “The User’s Guide To Being Human” and now you guys have made it your own. So much gratitude this week for #TheScriptfamily ❤️ - Danny https://t.co/LYfxYMP9ha

    2785025328K viewsView on X
  • Aug 19, 20261.8x their median

    So tell me what the hell we're doing If we're not human beings being human https://t.co/k3f72iLOnQ

    2645527422K viewsView on X
  • Aug 17, 20261.8x their median

    Living Our Life Without Me live video is up on YouTube now https://t.co/t0Fb1iRCP3

    2476730527K viewsView on X
  • Aug 20, 20261.8x their median

    One of our favourites off the album ...Grow Old With Grace. https://t.co/7piMoatlyX

    2634635223K viewsView on X
  • Aug 20, 20261.8x their median

    Crazy to think we were singing Hall of Fame at Slane Castle just last month, and today marks 14 years since we released it. What a journey it's been. From this song to now releasing our 8th studio album, we couldn't have done it without you. If you haven't already, go give The User's Guide for Being Human a listen.

    2744621523K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#thescriptfamily#theusersguidetobeinghuman#thescript#thescriptedits

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 196 interactions against 1.5M followers, an engagement rate of 0.013%. Measured over 64 original posts, its engagement rate beats 49% of 3,899 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 21K times each, and 0.935% of those impressions turn into an interaction. That is about 1.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 64 posts sampled, 78% carry an image or video and 47% link out. The account's strongest tracked post pulled 610 interactions, about 3.1x its own typical post. Recurring topics include #thescriptfamily, #theusersguidetobeinghuman, #thescript.

What is the script's engagement rate on X?
the script (@thescript) has an engagement rate of 0.013%, based on the median interactions across 64 original posts from the last 30 days against 1,534,485 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.013%, the script sits above the 25th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @thescript have real engagement?
Its engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @thescript post?
Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 2.33 posts per day across the measured window.

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