The Times Of India engagement report
@timesofindia - 14M followers on X
Measured over 432 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 13 interactions against 14M followers, an engagement rate of 0%. Measured over 432 original posts, its engagement rate beats 2% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.0K times each, and 0.144% of those impressions turn into an interaction. That is about 0.065% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 20.9 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 432 posts sampled, 68% carry an image or video and 90% link out. The account's strongest tracked post pulled 2.6K interactions, about 197x its own typical post. Recurring topics include #indvssl, #hwc2026, #hockeyindia.
Measured over 432 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #indvssl, #hwc2026, #hockeyindia.
Compared with accounts its own size
The Times Of India's engagement rate beats 2% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 13% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, The Times Of India sits below the 10th percentile of the 36,134 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.11% |
| 99th percentile | 161.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -4% | 49K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 42K |
| 05:00 UTC | -4% | 41K |
| 06:00 UTC | -4% | 47K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 68K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 77K |
| 12:00 UTC | -2% | 85K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 99K |
| 16:00 UTC | -3% | 96K |
| 17:00 UTC | -2% | 89K |
| 18:00 UTC | -2% | 83K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 73K |
| 21:00 UTC | -1% | 65K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 228K |
| Monday | 0% | 281K |
| Tuesday | -2% | 270K |
| Wednesday | -1% | 249K |
| Thursday | -2% | 242K |
| Friday | -3% | 250K |
| Saturday | +3% | 225K |
Best tweets
- Aug 16, 2026197x their median
A 30-year-old Dalit cab driver in #Lucknow has alleged that a ride-hailing platform suspended his account for “99 years and 11 months” after he asked four passengers to get out of his vehicle for repeatedly using casteist slurs during a journey earlier this week. More details 🔗https://t.co/93ur0d3cBq News beyond the headlines — on the TOI App 👉 https://t.co/ogFaRsUKyn
- Aug 29, 202693x their median
Punjabi social media influencer Manjeet Kaur died at PGIMER nearly two months after she was allegedly abducted from Chandigarh, taken to a forested area near Morinda, tied to a tree and set on fire.Kaur died on August 26 while undergoing treatment for severe burn injuries. Details 🔗 https://t.co/YISHHfhR5x Download the TOI App and stay in the know 👉 https://t.co/ogFaRsVinV #ManjeetKaur #Chandigarh #Punjab #Crime #CrimeNews #ChandigarhPolice
- Aug 22, 202655x their median
More than 50 protesters who had gathered at Jantar Mantar demanding changes to India’s reservation system were detained by cops Friday. While hundreds had gathered through the day, the situation escalated around 7.30pm as several protesters who remained at the spot beyond the prescribed time of 4pm began raising slogans. This prompted the deployment of additional Delhi Police personnel and Rapid Action Force. More details 🔗https://t.co/7k3MzpqZgn Stay informed, stay ahead – download the TOI app today 👉 https://t.co/ogFaRsUKyn #JantarMantar #DelhiProtest #Reservation #ReservationSystem #DelhiPolice #Protesters
- Aug 31, 202654x their median
A 16-year-old Class 11 student from #UttarPradesh was allegedly gang-raped inside a moving sleeper #bus after she boarded the #vehicle seeking help while stranded in heavy #rain, #police said. The incident took place on the night of August 4 after the #teenager, from #Mainpuri district, left #home following a disagreement with her #family and set out to meet her cousin in #Noida. Know more 🔗 https://t.co/BDxFVDNXVG News beyond the headlines — on the TOI App 👉 https://t.co/ogFaRsVinV
- Aug 28, 202649x their median
Nepal has declined offers from several countries, including India and China, to send specialised search-and-rescue teams, as it battles one of its worst flood disasters in years. It said that its own security agencies are capable of handling the operation. Know more 🔗 https://t.co/Aqx7KR68JE The story doesn’t end here — continue on the TOI App 👉 https://t.co/ogFaRsUKyn #NepalFloods #Bhotekoshi #Nepal #FloodDisaster #RescueOperation #India #China
- Aug 15, 202647x their median
Yoga guru Swami Ramdev questioned ongoing student protests and government job recruitment processes. He cited missing basic facilities in schools and colleges as reasons for student unrest. Ramdev alleged widespread corruption during government job interviews, favoring certain candidates. More details 🔗 https://t.co/BWkXkC2XSm Catch every update on the TOI App 👉 https://t.co/ogFaRsUKyn #SwamiRamdev #Ramdev #StudentProtests #GovernmentJobs #Recruitment #Education #Corruption #SystemReforms
- Aug 27, 202646x their median
A video showing a woman allegedly abusing and threatening #security #guards at a Greater #Noida housing #society has surfaced on #socialmedia, drawing attention to her conduct during a heated confrontation at the society gate. According to #police, the woman had ordered #food #online. When the #delivery boy arrived at the society with her order, security personnel stopped him at the gate. The woman allegedly became angry over the delay and confronted the guards, leading to a heated argument. More details 🔗 https://t.co/1FAQLi8a1Q For the complete story, download the TOI App 👉 https://t.co/ogFaRsUKyn
- Aug 22, 202638x their median
An 18-year-old, apparently upset because his parents refused to buy him an Iphone, died after jumping from Khavdya Dongar near Tisgaon on Friday. In a devastating turn, both his parents also lost their lives while trying to save him, despite nearly three hours of frantic efforts by family members, villagers, police and fire brigade personnel to bring him to safety. More details 🔗https://t.co/1udC2NbvmK Stay ahead with real-time updates on the TOI App 👉 https://t.co/ogFaRsVinV #MaharashtraNews #Tisgaon #KhavdyaDongar #TragicIncident #Heartbreaking #FamilyTragedy
- Aug 16, 202633x their median
National security adviser #AjitDoval offered a rare glimpse into the strategic thinking behind #OperationSindoor, revealing for the first time in detail how India set its objectives for the 88-hour military operation launched in response to the #Pahalgam terror attack and set out to destroy the terrorist infrastructure responsible for it. More details 🔗https://t.co/3mg9mHDIHx For the complete story, download the TOI App 👉 https://t.co/ogFaRsUKyn
- Aug 29, 202633x their median
A city gym trainer accused of murdering a 21-year-old woman in west #Delhi’s Tilak Nagar was injured in both legs during a police encounter in Rajouri Garden Thursday night. He opened fire at the personnel. Muskan Sharma was murdered, allegedly by Mohammad Imran, alias Aqib, at her home Wednesday. The case also invoked sections related to voluntarily causing hurt, stalking, outraging modesty and common intention. Details here 🔗https://t.co/xJBHHjjdkT Download the TOI App and stay in the know 👉 https://t.co/ogFaRsVinV
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 13 interactions against 14M followers, an engagement rate of 0%. Measured over 432 original posts, its engagement rate beats 2% of 3,739 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.0K times each, and 0.144% of those impressions turn into an interaction. That is about 0.065% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 20.9 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 432 posts sampled, 68% carry an image or video and 90% link out. The account's strongest tracked post pulled 2.6K interactions, about 197x its own typical post. Recurring topics include #indvssl, #hwc2026, #hockeyindia.
- What is The Times Of India's engagement rate on X?
- The Times Of India (@timesofindia) has an engagement rate of 0%, based on the median interactions across 432 original posts from the last 30 days against 13,924,284 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, The Times Of India sits below the 10th percentile of the 36,134 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @timesofindia have real engagement?
- Its engagement rate beats 2% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @timesofindia post?
- Most posts go out around 13:00 UTC, and Monday is its busiest day, at roughly 20.93 posts per day across the measured window.