Total Film engagement report
@totalfilm - 881K followers on X
Measured over 80 original posts from a 30-day window, last computed on August 30, 2026.
Engagement
A typical post picks up 20 interactions against 881K followers, an engagement rate of 0.002%. Measured over 80 original posts, its engagement rate beats 19% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 14K times each, and 0.141% of those impressions turn into an interaction. That is about 1.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 11:00 UTC, and Thursday is the busiest day of the week. Of the 80 posts sampled, 28% carry an image or video and 78% link out. The account's strongest tracked post pulled 750 interactions, about 38x its own typical post.
Measured over 80 original posts from a 30-day window, last computed on August 30, 2026. Recurring tag: #lanterns.
Compared with accounts its own size
Total Film's engagement rate beats 19% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 11% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.002%, Total Film sits above the 10th percentile of the 36,759 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.434% |
| 90th percentile | 2.10% |
| 99th percentile | 160.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 79K |
| 12:00 UTC | -2% | 87K |
| 13:00 UTC | -3% | 95K |
| 14:00 UTC | -4% | 98K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -4% | 99K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 58K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 232K |
| Monday | 0% | 290K |
| Tuesday | -2% | 281K |
| Wednesday | -1% | 252K |
| Thursday | -2% | 245K |
| Friday | -3% | 254K |
| Saturday | +3% | 228K |
Best tweets
- Aug 22, 202638x their median
Here's what we have rated every DCU project so far, including Lanterns ð Keep up with James Gunn's DCU Chapter One with our guide below âŽïļ https://t.co/sR8duM9l8p https://t.co/ZhNDYuxk62
- Aug 20, 202614x their median
Four seasons and over four years of Reacher ð https://t.co/JoIsYnQYc2
- Aug 26, 20268.4x their median
The Avengers: Endgame Encore partner posters have landed ð The rerelease, which is set to bridge the gap to Avengers: Doomsday, hits cinemas on 25th September! https://t.co/M2iRPdzb54
- Aug 29, 20267.6x their median
Our favourite Dune characters have changed quite a lot in the lead-up to war in Dune: Part 3 ðĪš Dune 3 hits cinemas on 18th December! https://t.co/uvTXQAUsSr
- Aug 29, 20266.5x their median
There's no shortage of new movies hitting the big screen this September ðĨ Read more: https://t.co/nyMVPhrToN https://t.co/xkU2jO40GN
- Aug 22, 20266.0x their median
"I never had any friends later on like the ones I had when I was twelve." Stand By Me was released 40 years ago today! https://t.co/LD6jvA12IY
- Aug 28, 20265.0x their median
HBO has released official stills from Lanterns episode 3, and it looks like the new installment will focus on John Stewart and fill in the gaps on his childhood ð Lanterns episode 3 hits HBO this Sunday in the US at 9:00pm ET / 6:00pm PT, and on Monday at 2am in the UK! https://t.co/s3ImXmYiac
- Aug 21, 20264.5x their median
Lanterns is here to save the day, pulling in a whopping 9.3 million viewers in three days https://t.co/ULvSYfIwYX
- Aug 22, 20264.2x their median
John Stewart star Aaron Pierre says DC boss James Gunn is a big fan of Lanterns ð https://t.co/VXfzLxlo74
- Aug 30, 20263.5x their median
Happy Frankenstein Day! What's your favourite Frankenstein adaptation? https://t.co/EsiE1znwzY
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 20 interactions against 881K followers, an engagement rate of 0.002%. Measured over 80 original posts, its engagement rate beats 19% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 14K times each, and 0.141% of those impressions turn into an interaction. That is about 1.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 11:00 UTC, and Thursday is the busiest day of the week. Of the 80 posts sampled, 28% carry an image or video and 78% link out. The account's strongest tracked post pulled 750 interactions, about 38x its own typical post.
- What is Total Film's engagement rate on X?
- Total Film (@totalfilm) has an engagement rate of 0.002%, based on the median interactions across 80 original posts from the last 30 days against 881,192 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, Total Film sits above the 10th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @totalfilm have real engagement?
- Its engagement rate beats 19% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @totalfilm post?
- Most posts go out around 11:00 UTC, and Thursday is its busiest day, at roughly 2.67 posts per day across the measured window.