Warner Music Group engagement report
@warnermusic - 591K followers on X
Measured over 2 original posts from a 30-day window, last computed on August 26, 2026.
Engagement
Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 53 interactions against 591K followers, an engagement rate of 0.009%. Posts are seen about 7.8K times each, and 0.678% of those impressions turn into an interaction. That is about 1.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 3.9K interactions, about 73x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 2 original posts from a 30-day window, last computed on August 26, 2026.
Where this sits in the catalog
At 0.009%, Warner Music Group sits above the 10th percentile of the 37,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.439% |
| 90th percentile | 2.10% |
| 99th percentile | 158.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 52K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 50K |
| 07:00 UTC | -5% | 54K |
| 08:00 UTC | -4% | 62K |
| 09:00 UTC | -3% | 72K |
| 10:00 UTC | -2% | 74K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 89K |
| 13:00 UTC | -2% | 98K |
| 14:00 UTC | -4% | 101K |
| 15:00 UTC | -2% | 104K |
| 16:00 UTC | -3% | 102K |
| 17:00 UTC | -3% | 94K |
| 18:00 UTC | -1% | 88K |
| 19:00 UTC | -2% | 83K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 68K |
| 22:00 UTC | -2% | 59K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 237K |
| Monday | 0% | 300K |
| Tuesday | -3% | 299K |
| Wednesday | -1% | 256K |
| Thursday | -1% | 249K |
| Friday | -3% | 258K |
| Saturday | +3% | 232K |
Best tweets
- Apr 15, 202673x their median
Confessions On A Dance Floor: Part II — July 3 2026 Pre-order the album + the ultimate curation of expansive vinyl, CDs and cassette offerings at https://t.co/rfeR1Ej6Tw 🪩💗 https://t.co/JussLNSlhr
- Feb 2, 202644x their median
now that’s how you kick off music’s biggest night 💗 ROSÉ (@numberoneHQ) & @BrunoMars rock the #GRAMMYs stage with “APT.” 🤘 https://t.co/reP9onlGl6
- Apr 27, 202643x their median
April 30th @ 3pm PST ❤️ https://t.co/2s0okoA7MY
- Feb 19, 202642x their median
the biggest song in the world 🩷 #ROSÉ (@numberoneHQ) & @BrunoMars "APT." takes the No. 1 spot on @IFPI_org's Global Single Chart of 2025, becoming the biggest-selling global single of the year. 👏 https://t.co/oH8eIQuvKY
- Apr 30, 202629x their median
.@Madonna & @SabrinaAnnLynn have something to say 💗 "Bring Your Love," the first single off 'CONFESSIONS II,' is now all yours. 🔗 https://t.co/6XJM9flQdW https://t.co/jJwljluOlt
- Jul 3, 202625x their median
EVERYBODY GET UP AND DANCE 🩷 @Madonna x ‘CONFESSIONS II’ — out now 🪩 🔗 https://t.co/ID3XzkSpBe https://t.co/ip0yBCTWVW
- Feb 4, 202614x their median
𝐻𝒜𝒟𝐸𝒮 — the fourth studio album from @MelanieLBBH. Out March 27, pre-order today. The new single “POSSESSION” available now. 🔗 https://t.co/OwIqaxWX8i https://t.co/TIWoV2DqKQ
- Jul 12, 202610x their median
Madonna Achieves 10th No. 1 Album on Billboard 200 With ‘CONFESSIONS II’ https://t.co/LzYLpePcU8
- Feb 27, 20266.6x their median
me rn: 🔗 https://t.co/17nbgTGXRz https://t.co/2EZf1jnDCx
- Mar 9, 20263.8x their median
Bruno — No. 1 album on the @billboard 200 — Mars 👏 'The Romantic' becomes @BrunoMars second chart-topper and first album to debut at the No. 1 spot 🌹 https://t.co/oUgWCDs2aN
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 53 interactions against 591K followers, an engagement rate of 0.009%. Posts are seen about 7.8K times each, and 0.678% of those impressions turn into an interaction. That is about 1.32% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 3.9K interactions, about 73x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Warner Music Group's engagement rate on X?
- Warner Music Group (@warnermusic) has an engagement rate of 0.009%, based on the median interactions across 2 original posts from the last 30 days against 590,685 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.009%, Warner Music Group sits above the 10th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @warnermusic have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @warnermusic post?
- Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 0.07 posts per day across the measured window.