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【公式】白猫プロジェクト NEW WORLD'S engagement report

@wcat_project - 975K followers on X

Measured over 74 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Middle of its size range
Per follower
0.031%
of 975K followers
Per impression
0.672%
45K views on a typical post
Reach
4.61%
of its followers see a post
Typical post
302
interactions (median)
Saved
0.013%
6 bookmarks on a typical post
Posting rate
3.63/day
active 50% of days
Peak time
03:00 UTC
Monday

A typical post picks up 302 interactions against 975K followers, an engagement rate of 0.031%. Measured over 74 original posts, its engagement rate beats 52% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 45K times each, and 0.672% of those impressions turn into an interaction. That is about 4.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 03:00 UTC, and Monday is the busiest day of the week. Of the 74 posts sampled, 92% carry an image or video, 9% are part of a thread and 15% link out. The account's strongest tracked post pulled 11K interactions, about 35x its own typical post. Recurring topics include #白猫プロジェクト, #白猫12周年前夜祭スクショキャンペーン, #ホロライブゲーマーズ.

Measured over 74 original posts from a 30-day window, last computed on August 26, 2026. Recurring tags: #白猫プロジェクト, #白猫12周年前夜祭スクショキャンペーン, #ホロライブゲーマーズ.

Compared with accounts its own size

【公式】白猫プロジェクト NEW WORLD'S's engagement rate beats 52% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.031%, 【公式】白猫プロジェクト NEW WORLD'S sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 03:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 03:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 03:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 25, 202635x their median

    #白猫プロジェクト × #ホロライブ 第3弾🎮 こんこんきーつね!白上フブキです! ⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒ 🎁フォロー&引用リポストで! コラボストーリーの複製収録台本& 特製チェキ風カードが抽選で当たるにゃ(*´꒳`* ))) https://t.co/MeQ5rbhhZV

    4.7K4.1K481.7K334K viewsView on X
  • Aug 26, 202621x their median

    #白猫プロジェクト × #ホロライブ 第3弾🎮 うちうち、うちだよ!大神ミオだよ! ⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒ 🎁フォロー&引用リポストで! コラボストーリーの複製収録台本& 特製チェキ風カードが抽選で当たるにゃ(◍´ω`◍) https://t.co/AQYojBbJVL

    3.1K2.3K22913174K viewsView on X
  • Aug 12, 202611x their median

    🏮PV公開👘 ウイングス オブ サマーメモリーズ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ༶ ボンボン島のおボン祭りに訪れた ルカ、レイン、シルヴィア、エルガー。 屋台賑わう広場の片隅で、 一行は悲しげに泣く幽霊の少年と出会う。 #白猫プロジェクト https://t.co/XpoOnIoX7X

    1.4K1.7K42146252K viewsView on X
  • Aug 16, 202610x their median

    🌈ログインで日替わり報酬GET!!!!!🌈 本日8/16は【虹のルーンの欠片×20,000】もらえる! ◥◣ さらに!◢◤ 対象投稿の合計RP数が ❝1172❞ 達成で 8/19から使える「グランドクラス特別ラインナップキャラガチャ10回+1チケット×1」プレゼントにゃ( *¯ ꒳¯*) https://t.co/kpirhbdkJW

    1.2K1.9K221591K viewsView on X
  • Aug 25, 20268.2x their median

    𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁 キャラクター紹介 𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁 #白猫プロジェクト × #ホロライブ 第3弾!!! 🌽白上フブキ @shirakamifubuki ホロライブ1期生兼 #ホロライブゲーマーズ の狐耳少女。 トップオタクアイドルを目指している。 https://t.co/Drlc2xYbFo

    1.9K54661475K viewsView on X
  • Aug 25, 20265.9x their median

    \ 夏だ!水着だ!冒険だ!/ 🏝️コラボ記念! 【水着ver.】モードチェンジ登場🌽 対象のジュエルパックのおまけに、 モードチェンジ交換券が付いてくるにゃ٩(*ˊωˋ*)و #白猫プロジェクト #ホロライブゲーマーズ https://t.co/0vsXlTt7sr

    1.3K41921659K viewsView on X
  • Aug 26, 20265.7x their median

    𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁 キャラクター紹介 𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁 #白猫プロジェクト × #ホロライブ 第3弾!!! 🌲大神ミオ @ookamimio #ホロライブゲーマーズ のオオカミ耳少女。 神社によく出没する。ゲームが大好き。 https://t.co/zQxGHZds4j

    1.3K4014338K viewsView on X
  • Aug 23, 20265.1x their median

    ◥◣ 重大発表!!! ◢◤ 次回イベントはコラボにゃ| ‾᷄ω‾᷅)و✧ ⏰明日 8/24 20:00! コロプラ公式YouTubeでPVプレミア公開📺 https://t.co/IYyRFR2Cja #白猫プロジェクト https://t.co/daMSmvgaJr

    1.1K29369108351K viewsView on X
  • Aug 24, 20264.6x their median

    #白猫プロジェクト ×     #ホロライブ 第3弾開催決定!!! 𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁📺ただいま生配信中!𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁𐄙𐄁 🌽白上フブキ 🌲大神ミオ 🍙猫又おかゆ 🥐戌神ころね コラボ情報を先行してGETするにゃ( •̀ω•́)و ̑̑ https://t.co/r2hGxTLbgA

    9853571039137K viewsView on X
  • Aug 26, 20264.3x their median

    \ 水着はちょっと照れちゃうな / 🏝️コラボ記念! 【水着ver.】モードチェンジ登場🌲 対象のジュエルパックのおまけに、 モードチェンジ交換券が付いてくるにゃ( ๑°ω°๑)و #白猫プロジェクト #ホロライブゲーマーズ https://t.co/wkFVdJ3vbF

    9593328235K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#白猫プロジェクト#白猫12周年前夜祭スクショキャンペーン#ホロライブゲーマーズ#ホロライブ#gsj_shironekoconcert2026

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 302 interactions against 975K followers, an engagement rate of 0.031%. Measured over 74 original posts, its engagement rate beats 52% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 45K times each, and 0.672% of those impressions turn into an interaction. That is about 4.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 03:00 UTC, and Monday is the busiest day of the week. Of the 74 posts sampled, 92% carry an image or video, 9% are part of a thread and 15% link out. The account's strongest tracked post pulled 11K interactions, about 35x its own typical post. Recurring topics include #白猫プロジェクト, #白猫12周年前夜祭スクショキャンペーン, #ホロライブゲーマーズ.

What is 【公式】白猫プロジェクト NEW WORLD'S's engagement rate on X?
【公式】白猫プロジェクト NEW WORLD'S (@wcat_project) has an engagement rate of 0.031%, based on the median interactions across 74 original posts from the last 30 days against 975,382 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.031%, 【公式】白猫プロジェクト NEW WORLD'S sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @wcat_project have real engagement?
Its engagement rate beats 52% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @wcat_project post?
Most posts go out around 03:00 UTC, and Monday is its busiest day, at roughly 3.63 posts per day across the measured window.

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