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withMBC engagement report

@withMBC - 878K followers on X

Measured over 79 original posts from a 30-day window, last computed on August 29, 2026.

Engagement

Bottom quarter for its size
Per follower
0.002%
of 878K followers
Per impression
0.204%
6.8K views on a typical post
Reach
0.78%
of its followers see a post
Typical post
14
interactions (median)
Saved
0.029%
2 bookmarks on a typical post
Posting rate
2.67/day
active 37% of days
Peak time
00:00 UTC
Thursday

A typical post picks up 14 interactions against 878K followers, an engagement rate of 0.002%. Measured over 79 original posts, its engagement rate beats 16% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.8K times each, and 0.204% of those impressions turn into an interaction. That is about 0.78% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 79 posts sampled, 100% carry an image or video and 6% link out. The account's strongest tracked post pulled 584 interactions, about 42x its own typical post. Recurring topics include #๋‚˜ํ˜ผ์ž์‚ฐ๋‹ค, #mbc, #๊น€์ˆ™.

Measured over 79 original posts from a 30-day window, last computed on August 29, 2026. Recurring tags: #๋‚˜ํ˜ผ์ž์‚ฐ๋‹ค, #mbc, #๊น€์ˆ™.

Compared with accounts its own size

withMBC's engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 16% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.002%, withMBC sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 28, 202642x their median

    #์Œ์ค‘ ์ด๋ฒˆ ์ฃผ โœจ๋ผ์ธ์—…โœจ #์ด์„ํ›ˆ, #์ด์ค€, #๋”˜๋”˜ . #NCT127 . #SF9 . #ONEWE . #ENHYPEN . #๋งˆ์‹œ๋กœ . #ํ•œ๋นˆ . #TNX . #ALL_H_OURS . #NEXZ . #Hearts2Hearts . #KiiiKiii . #AtHeart . #ALPHA_DRIVE_ONE . #AEN . #Splayit . #OURBIRTHDAY . #TUIDE ์ŠคํŽ˜์…œ MC ๐Ÿฉท #NEXZ '#ํ† ๋ชจ์•ผ' ๋‹˜, '#์†Œ๊ฑด' ๋‹˜, '#์œ ํ‚ค' ๋‹˜ <#์‡ผ์Œ์•…์ค‘์‹ฌ> [ํ† ] ๋‚ฎ 3:20 ๋ฐฉ์†ก๐Ÿญ #MBC #Kpop #ShowMusicCore MBC 260829 ๋ฐฉ์†ก โ“’ MBC&iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€

    40015822423K viewsView on X
  • Aug 19, 202631x their median

    [์„ ๊ณต๊ฐœ] ๋น„์ฃผ๋ฅ˜ ๋ถ€์ž #๊น€๊ตฌ๋ผ ๐‘ฝ๐‘บ #ํ—ˆํ‚ค "๋‚ด๊ฐ€ ๋” ๋น„์ฃผ๋ฅ˜์•ผ ํ‚ฅํ‚ฅ"๐Ÿคฃ๐Ÿคฃ #๋ผ๋””์˜ค์Šคํƒ€ [์ˆ˜] ๋ฐค 10:30์— ๋งŒ๋‚˜์š” ์ œ๋ฐœ~๐ŸŒŸ #๊น€๊ตญ์ง„ #๊น€๊ตฌ๋ผ #์œ ์„ธ์œค #์žฅ๋„์—ฐ MBC 260819 ๋ฐฉ์†ก โ“’ MBC&amp;iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€ https://t.co/aShHXTOTCt

    3823102532K viewsView on X
  • Aug 28, 202631x their median

    [์„ ๊ณต๊ฐœ] ์ œ 2์˜ ์ „์„ฑ๊ธฐ #์„ ์šฐ์šฉ์—ฌ โœจ ๊ทธ๋…€ ์˜†์˜ ํŠน๋ณ„ํ•œ ์ธ์—ฐ์˜ ๋งค๋‹ˆ์ € #์ „์ง€์ ์ฐธ๊ฒฌ์‹œ์  [ํ† ] ๋ฐค 11:10 ๋ฐฉ์†ก๐Ÿ‘€ MBC 260829 ๋ฐฉ์†ก โ“’ MBC&amp;iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€ https://t.co/OEW6pmC2Em

    413110839K viewsView on X
  • Aug 21, 202620x their median

    #์Œ์ค‘ ์ด๋ฒˆ ์ฃผ โœจ๋ผ์ธ์—…โœจ #์ด์„ํ›ˆ #์ด์ค€ #๋”˜๋”˜ . #๋ฏธ๋ฏธ . #์›ํ˜ธ . #MJ . #JUNHEE . #ONEWE . #ENHYPEN . #๋งˆ์‹œ๋กœ . #KISS_OF_LIFE . #ODD_YOUTH . #KiiiKiii . #UDTT . #AtHeart . #AxMxP . #BDAWN . #Splayit . #OURBIRTHDAY. #ํ•œํƒœ์ด <#์‡ผ์Œ์•…์ค‘์‹ฌ> [ํ† ] ๋‚ฎ 3:20 ๋ฐฉ์†ก๐Ÿญ #MBC #Kpop #ShowMusicCore MBC 260822 ๋ฐฉ์†ก โ“’ MBC&iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€

    1679041215K viewsView on X
  • Aug 26, 202617x their median

    [์„ ๊ณต๊ฐœ] #๊น€์ˆ™ X #๋ณ€์šฐ์„๐Ÿ’• ๊ธฐ์ˆ ์ด ๋งŒ๋“ค์–ด๋‚ธ ํˆฌ์ƒท์— ์‚ฌ๋ผ์ง„ #์ฃผ์šฐ์žฌ &lt;#๊ตฌํ•ด์ค˜ํ™ˆ์ฆˆ&gt; [๋ชฉ] ๋ฐค 10์‹œ ๋ฐฉ์†ก๐Ÿ  #๊น€์ˆ™ #์–‘์„ธํ˜• #์žฅ๋™๋ฏผ #์–‘์„ธ์ฐฌ #๊น€๋Œ€ํ˜ธ #์ฃผ์šฐ์žฌ #์ดํ˜„์ด #์ดํ˜œ์ • MBC 260827 ๋ฐฉ์†ก โ“’ MBC&amp;iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€ https://t.co/nMqSO8zLIL

    176660220K viewsView on X
  • Aug 26, 202617x their median

    ๐Ÿ“ข์ง๊ด€ ๊ด€๋žŒ๊ฐ ์Šคํฌ์ผ๋Ÿฌ ๊ธˆ์ง€ ์•ˆ๋‚ด ์ง€๋‚œ ์›๋”๋…์Šค ๊ฒฝ๊ธฐ๋ฅผ ํ•จ๊ป˜ํ•˜๋ฉฐ ๋œจ๊ฒ๊ฒŒ ์‘์›ํ•ด ์ฃผ์‹  ์ง๊ด€ ๊ด€๋žŒ๊ฐ ์—ฌ๋Ÿฌ๋ถ„๊ป˜ ์ง„์‹ฌ์œผ๋กœ ๊ฐ์‚ฌ๋“œ๋ฆฝ๋‹ˆ๋‹ค! ๐Ÿงก ๋ฐฉ์†ก ์ „๊นŒ์ง€ ๊ฒฝ๊ธฐ ๊ฒฐ๊ณผ ๋ฐ ์ฃผ์š” ๋‚ด์šฉ, ์„ ์ˆ˜ ๊ตฌ์„ฑ ๋“ฑ ๋ฐฉ์†ก ๋‚ด์šฉ์„ ์œ ์ถ”ํ•  ์ˆ˜ ์žˆ๋Š” ์ •๋ณด์˜ ๊ฒŒ์‹œยท๊ณต์œ ๋ฅผ ์‚ผ๊ฐ€์ฃผ์‹œ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค. ๐Ÿ™ โš ๏ธ ์Šคํฌ์ผ๋Ÿฌ ์œ ์˜์‚ฌํ•ญ โš ๏ธ ๐Ÿ“ท ๊ฒฝ๊ธฐ ํ˜„์žฅ ๊ด€๋ จ ์‚ฌ์ง„ยท์˜์ƒ ๐Ÿ† ๊ฒฝ๊ธฐ ๊ฒฐ๊ณผ ๋ฐ ์ฃผ์š” ๊ฒฝ๊ธฐ ๋‚ด์šฉ ๐Ÿ‘ฅ ์„ ์ˆ˜ ๊ตฌ์„ฑ ๋“ฑ ๋ฐฉ์†ก ๊ด€๋ จ ์ •๋ณด ์œ„ ๋‚ด์šฉ์„ SNS, ์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ, ๋‹จ์ฒด ์ฑ„ํŒ…๋ฐฉ ๋“ฑ์— ๊ฒŒ์‹œยท๊ณต์œ ยท์œ ํฌํ•  ๊ฒฝ์šฐ, ๊ฒŒ์‹œ๋ฌผ ์‚ญ์ œ ์š”์ฒญ ๋ฐ ์‚ฌ์•ˆ์— ๋”ฐ๋ผ ๋ฒ•์  ์กฐ์น˜๊ฐ€ ์ด๋ฃจ์–ด์งˆ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ง๊ด€ ๊ด€๋žŒ๊ฐ๊ณผ ๋ณธ๋ฐฉ์†ก ์‹œ์ฒญ์ž ๋ชจ๋‘๊ฐ€ ํ•จ๊ป˜ ์ฆ๊ธธ ์ˆ˜ ์žˆ๋„๋ก ์—ฌ๋Ÿฌ๋ถ„์˜ ์ ๊ทน์ ์ธ ์Šคํฌ์ผ๋Ÿฌ ๋ฐฉ์ง€ ํ˜‘์กฐ๋ฅผ ๋ถ€ํƒ๋“œ๋ฆฝ๋‹ˆ๋‹ค. #MBC #์‹ ์ธ๊ฐ๋…๊น€์—ฐ๊ฒฝ2 #๊น€์—ฐ๊ฒฝ #ํ•„์Šน์›๋”๋…์Šค #WonderDogs #๋ฐฐ๊ตฌ #์—ฌ์ž๋ฐฐ๊ตฌ

    1259001933K viewsView on X
  • Aug 27, 202616x their median

    ๋ฌด๋‹น์ด ๋ถ€์  ์จ์คฌ๋”๋‹ˆ ๋ถ€์  ๋“ค๊ณ  ์ฐพ์•„์˜จ ๊ท€์‹ ๐Ÿ˜ฑ &lt;#์‹ฌ์•ผ๊ดด๋‹ดํšŒ6&gt; [์›”] ๋ฐค 10:50 ๋ฐฉ์†ก๐Ÿ‘ป #์‹ฌ์•ผ๊ดด๋‹ด #์‹ฌ์•ผ๊ดด๋‹ดํšŒ #๊ดด๋‹ด #๋ฌด์„œ์šด์ด์•ผ๊ธฐ #๊น€๊ตฌ๋ผ #๊น€์ˆ™ #๊น€ํ˜ธ์˜ #๊น€์•„์˜ MBC 260824 ๋ฐฉ์†ก โ“’ MBC&amp;iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€ https://t.co/MaRuHnmiiv

    203160543K viewsView on X
  • Aug 21, 202614x their median

    [์˜ˆ๊ณ ] ๋น„์›€๊ณผ ์ฑ„์›€ ์˜ค๊ฐ€๋Š” #์œ ๋ฆฌ ์˜ ์•„์นจ๐ŸŒž ์นด์žํ ์•ผํ˜ธ~๐Ÿ‘ #์ „ํ˜„๋ฌด ์˜ ํ–‰๋ณต ์—ฌํ–‰ &lt;#๋‚˜ํ˜ผ์ž์‚ฐ๋‹ค&gt; [๊ธˆ] ๋ฐค 11:10 ๋ฐฉ์†ก๐Ÿงธ MBC 260821 ๋ฐฉ์†ก โ“’ MBC&amp;iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€ https://t.co/lfaoeJIYUl

    123740115K viewsView on X
  • Aug 25, 202614x their median

    ์•„์ด๋“ค ์œ„ํ•ด ์ฒญ์†Œ๋งŒํผ์€!โšก ์˜ค๋ฐ•์‚ฌ์™€ ์žฅ๋™๋ฏผ์˜ ์“ด์†Œ๋ฆฌ &lt;#์˜ค์€์˜๋ฆฌํฌํŠธ๊ฒฐํ˜ผ์ง€์˜ฅ&gt; [์›”] ๋ฐค 9์‹œ ๋ฐฉ์†ก ๐Ÿ’Œ #์˜ค์€์˜๋ฆฌํฌํŠธ #์˜ค์€์˜๋ฆฌํฌํŠธ_๊ฒฐํ˜ผ์ง€์˜ฅ #๊ฒฐํ˜ผ์ง€์˜ฅ MBC 260824 ๋ฐฉ์†ก โ“’ MBC&amp;iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€ https://t.co/UVoC4oeAJf

    154403651K viewsView on X
  • Aug 20, 202614x their median

    [์„ ๊ณต๊ฐœ] ์‹œ๊ฐ ํ˜ผ๋ž€ ์œ ๋ฐœ, ๊ทธ ์‹œ์ ˆ ์ž์ทจ๋ฐฉ ์‚ฌ์ง„๐Ÿ“ธ (Quiz. ์‚ฌ์ง„ ์† ์ธ๋ฌผ์€ ์ด ๋ช‡ ๋ช…?) &lt;#๊ตฌํ•ด์ค˜ํ™ˆ์ฆˆ&gt; [๋ชฉ] ๋ฐค 10์‹œ ๋ฐฉ์†ก๐Ÿ  #๊น€์ˆ™ #์–‘์„ธํ˜• #์žฅ๋™๋ฏผ #์–‘์„ธ์ฐฌ #๊น€๋Œ€ํ˜ธ #์ฃผ์šฐ์žฌ #๊น€๊ทœ์› #๊น€์ง€์œ  MBC 260820 ๋ฐฉ์†ก โ“’ MBC&amp;iMBC ๋ฌด๋‹จ ์ „์žฌ, ์žฌ๋ฐฐํฌ ๋ฐ ์ด์šฉ(AIํ•™์Šต ํฌํ•จ)๊ธˆ์ง€ https://t.co/FSxoYJGopH

    18810114K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#๋‚˜ํ˜ผ์ž์‚ฐ๋‹ค#mbc#๊น€์ˆ™#์ฃผ์šฐ์žฌ#mbcdrama

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 14 interactions against 878K followers, an engagement rate of 0.002%. Measured over 79 original posts, its engagement rate beats 16% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.8K times each, and 0.204% of those impressions turn into an interaction. That is about 0.78% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 79 posts sampled, 100% carry an image or video and 6% link out. The account's strongest tracked post pulled 584 interactions, about 42x its own typical post. Recurring topics include #๋‚˜ํ˜ผ์ž์‚ฐ๋‹ค, #mbc, #๊น€์ˆ™.

What is withMBC's engagement rate on X?
withMBC (@withMBC) has an engagement rate of 0.002%, based on the median interactions across 79 original posts from the last 30 days against 878,379 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, withMBC sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @withMBC have real engagement?
Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @withMBC post?
Most posts go out around 00:00 UTC, and Thursday is its busiest day, at roughly 2.67 posts per day across the measured window.

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