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Yoani Sánchez engagement report

@yoanisanchez - 699K followers on X

Measured over 11 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.009%
of 699K followers
Per impression
0.888%
7.3K views on a typical post
Reach
1.05%
of its followers see a post
Typical post
65
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.53/day
active 40% of days
Peak time
10:00 UTC
Friday

A typical post picks up 65 interactions against 699K followers, an engagement rate of 0.009%. Measured over 11 original posts, its engagement rate beats 31% of 4,346 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.3K times each, and 0.888% of those impressions turn into an interaction. That is about 1.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 10:00 UTC, and Friday is the busiest day of the week. Of the 11 posts sampled, 100% link out. The account's strongest tracked post pulled 1.1K interactions, about 17x its own typical post. Recurring topics include #podcast, #cuba, #cubanos.

Measured over 11 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #podcast, #cuba, #cubanos.

Compared with accounts its own size

Yoani Sánchez's engagement rate beats 31% of the tracked X accounts closest to it in follower count (4,346 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 48% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.009%, Yoani Sánchez sits above the 10th percentile of the 42,087 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.013%.

p100.002%
p250.013%
p50 (median)0.084%
p750.449%
p902.07%
p99143.1%
Engagement rate as a share of followers, across the 42,087 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 84,187 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.013%
50th percentile0.084%
75th percentile0.449%
90th percentile2.07%
99th percentile143.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%59K
01:00 UTC-2%60K
02:00 UTC-4%58K
03:00 UTC-4%62K
04:00 UTC-6%50K
05:00 UTC-5%49K
06:00 UTC-5%56K
07:00 UTC-5%61K
08:00 UTC-4%71K
09:00 UTC-4%82K
10:00 UTC-3%84K
11:00 UTC-3%91K
12:00 UTC-2%100K
13:00 UTC-2%110K
14:00 UTC-3%113K
15:00 UTC-2%117K
16:00 UTC-3%114K
17:00 UTC-3%106K
18:00 UTC-2%99K
19:00 UTC-2%93K
20:00 UTC-1%87K
21:00 UTC-1%77K
22:00 UTC-2%67K
23:00 UTC-1%60K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%257K
Monday+1%329K
Tuesday-2%355K
Wednesday-4%323K
Thursday-3%273K
Friday-3%277K
Saturday+3%250K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 17, 202617x their median

    1/8 ⚫💡 Anoche, después de 28 horas de apagón y apenas 90 minutos de electricidad, mi barrio alcanzó un nivel de rabia colectiva que nunca antes había visto. Cuando volvió la oscuridad, llegó el cacerolazo.

    757281352231K viewsView on X
  • Jul 28, 20269.3x their median

    Esto es lo que respiramos cada día en esta ciudad. #SOSHabana #Cuba #SOSCuba https://t.co/vLT8TFecxU

    41117216524K viewsView on X
  • Jul 19, 20267.3x their median

    🌇 Así amanece este domingo en La Habana. Una capa de humo cubre la ciudad, mientras el olor a basura quemada se extiende por barrios enteros. La acumulación de desechos y la quema de los vertederos improvisados se han convertido en parte del paisaje… y del aire que respiramos. 🚮🔥🌫️

    298161878.0K viewsView on X
  • Jul 17, 20266.8x their median

    1/8 🧵 En Cuba, la vida se parece cada vez más a un programa de telerrealidad. Cada jornada trae una nueva prueba: sobrevivir al apagón, conseguir pan, encontrar agua, soportar el calor… y empezar otra vez. 📺 https://t.co/poNSeVks9f

    30511514512K viewsView on X
  • Jul 18, 20266.3x their median

    La basura que arde, los desperdicios humeantes, los desechos en llamas... una imagen cadáver más frecuente en La #Habana. #CercaníasBarrioChino #EsteSábado #Cuba #SOSCuba https://t.co/KMZYTDLxpm

    230150131412K viewsView on X
  • Jul 18, 20264.6x their median

    El pan, ya sea por su mala calidad, la inestabilidad en su suministro o su alto precio, sigue siendo un dolor de cabeza cada día para los cubanos. #PanaderíaCentroHabana #EsteSábado #Cuba #SOSCuba https://t.co/AyhnPERWF9

    185103935.5K viewsView on X
  • Jul 22, 20264.4x their median

    1/5 🛒 “¿Me puede vender solo una libra de pollo?”, suplica una mujer en un comercio de la calle Monte. “Solo el paquete entero”, responde la empleada. Donde los apagones duran cada vez más, comprar varios kilos de carne que necesita refrigeración es un problema. ❄️🥩 https://t.co/gfSvQtxJ2I

    190865316K viewsView on X
  • Jul 17, 20262.7x their median

    Aprobado el ‘parole’ para que Otero Alcántara viaje a EE UU https://t.co/o5SlSWrRl2 📷 El artista y preso político lleva diez días en paradero desconocido luego de ser sacado de la cárcel de Guanajay por la Seguridad del Estado

    10865213.6K viewsView on X
  • Jul 17, 20262.7x their median

    1/8 📋🛒🇨🇺 Una pizarra basta para entender la inflación en Cuba. No hacen falta complejos informes económicos. Basta detenerse unos minutos frente al listado de precios de cualquier mercado para comprender cómo se encoge el bolsillo de millones de cubanos. https://t.co/ECm83SKf8C

    11160204.2K viewsView on X
  • Jul 23, 20262.6x their median

    La "utopía" como excusa para el desastre #cubano. Te lo explico desde las cercanías de la esquina de 41 y 42 en la parte oeste de La #Habana. https://t.co/Cfv6vae7uA

    11350547.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#podcast#cuba#cubanos#cubanas#cafecito

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 65 interactions against 699K followers, an engagement rate of 0.009%. Measured over 11 original posts, its engagement rate beats 31% of 4,346 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.3K times each, and 0.888% of those impressions turn into an interaction. That is about 1.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 10:00 UTC, and Friday is the busiest day of the week. Of the 11 posts sampled, 100% link out. The account's strongest tracked post pulled 1.1K interactions, about 17x its own typical post. Recurring topics include #podcast, #cuba, #cubanos.

What is Yoani Sánchez's engagement rate on X?
Yoani Sánchez (@yoanisanchez) has an engagement rate of 0.009%, based on the median interactions across 11 original posts from the last 30 days against 698,628 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, Yoani Sánchez sits above the 10th percentile of the 42,087 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @yoanisanchez have real engagement?
Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (4,346 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @yoanisanchez post?
Most posts go out around 10:00 UTC, and Friday is its busiest day, at roughly 0.53 posts per day across the measured window.

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