Zerodha engagement report
@zerodha - 455K followers on X
Measured over 10 original posts from a 30-day window, last computed on August 29, 2026.
Engagement
A typical post picks up 442 interactions against 455K followers, an engagement rate of 0.097%. Measured over 10 original posts, its engagement rate beats 68% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 0.872% of those impressions turn into an interaction. That is about 11.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 03:00 UTC, and Wednesday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video, 50% are part of a thread and 30% link out. The account's strongest tracked post pulled 9.3K interactions, about 21x its own typical post.
Measured over 10 original posts from a 30-day window, last computed on August 29, 2026.
Compared with accounts its own size
Zerodha's engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 47% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.097%, Zerodha sits above the 50th percentile of the 37,071 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.435%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.435% |
| 90th percentile | 2.10% |
| 99th percentile | 158.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 03:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 71K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 80K |
| 12:00 UTC | -2% | 88K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 103K |
| 16:00 UTC | -3% | 100K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 86K |
| 19:00 UTC | -2% | 81K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -1% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 234K |
| Monday | 0% | 294K |
| Tuesday | -3% | 288K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 247K |
| Friday | -3% | 256K |
| Saturday | +3% | 230K |
Best tweets
- Aug 9, 202621x their median
Guys…did I just stumble upon GENERATIONAL WEALTH ?! 👀 https://t.co/zcDurSqUnH
- Aug 15, 202614x their median
😍♥️ https://t.co/m7Cpk3z5Ij
- Aug 19, 20262.0x their median
Lucky to get Shiprocket in my 2 year old daughters account 🥳 50%+ now https://t.co/c2aXgLXEQj
- Jul 14, 20261.9x their median
Starting August 3, 2026, the way stock closing prices are calculated will change. SEBI is introducing a Closing Auction Session (CAS), starting with stocks that trade in the F&O segment. Here’s all you need to know👇
- Aug 15, 20261.7x their median
Happy Independence Day, everyone🇮🇳
- Aug 10, 20261.6x their median
We’ve added a few data points to market depth on Kite web that will be available during the CAS window to help you track the auction: - Reference price: The VWAP between 3:00 PM and 3:15 PM. This is the reference around which the closing auction is conducted. - Indicative close: The price at which the maximum quantity of buy and sell orders can currently be matched. This tells you where the stock may close if the auction were to end at that point. - Total imbalance quantity: Tells you how much buy or sell quantity remains unmatched at the current indicative equilibrium price. For indices, you can also see the indicative close, which gives you an estimate of where the index may close based on its constituent stocks. These data points will be available in the Kite app soon.
- Jun 30, 2026
Introducing Trailing Stoploss on Kite web. A regular stop loss stays fixed at the price you set. This works when you enter a trade, but it can become a problem if the trade moves in your favour. Say you buy a stock at ₹100 and set a stop loss at ₹90. The stock then moves to ₹140, but your stop loss remains at ₹90. If the price reverses, you could give back a large part of the move. The obvious solution is to keep moving the stop loss higher manually. But once the trade is live, it is easy to delay the decision, second-guess the move, or miss the price action altogether. With trailing stoploss, this adjustment happens automatically. The stop-loss trigger moves as the trade moves in your direction and stays unchanged when the price moves against you. Here's all you need to know👇
- Aug 3, 2026
The new Closing Auction Session (CAS) goes live for stocks in the F&O list today. Here are the important things to know👇 - Stocks in the F&O list: Continuous trading will stop at 3:15 PM, followed by CAS until 3:35 PM. - All other stocks: Trading will close at 3:30 PM. - Index and stock F&O contracts: Trading will close at 3:40 PM. If you are trading intraday using the MIS product type, these will be the auto square-off timings from today: - Equity (stocks under CAS): 3:10 PM - Equity (stocks not under CAS): 3:25 PM - Index and stock F&O contracts: 3:26 PM To check which stocks trade in the F&O segment, add the “NSE F&O Stocks” list to your marketwatch on Kite or check them here: https://t.co/1BvJsjrKGy Here’s a breakdown of how CAS works: 3:00 PM to 3:15 PM: Reference-price calculation Regular trading will continue as usual. During these 15 minutes, the exchange will calculate the VWAP of all trades in the stock. This will become the reference price for the closing auction. 3:15 PM to 3:20 PM: Transition to CAS At 3:15 PM, regular trading will end for stocks under CAS. No new orders can be placed during this five-minute transition period. The exchange will calculate the reference price and set a CAS price band of ±3% around it. For example, if the reference price is ₹1,000, orders during CAS can generally be placed between ₹970 and ₹1,030. Unexecuted limit orders from regular trading will be carried forward into CAS. However, stop-loss orders and orders outside the CAS price band will be cancelled. Futures orders placed outside the applicable price band will also be cancelled. This does not apply to option orders. 3:20 PM to 3:25 PM: Market and limit order entry During this period, traders can place, modify, or cancel both market and limit orders. 3:25 PM until the random close: Limit orders only From 3:25 PM, new market orders can no longer be placed. Market orders placed earlier cannot be modified or cancelled. Limit orders can still be placed, modified, or cancelled. The order-entry period will close randomly between 3:28 PM and 3:30 PM. 3:30 PM to 3:35 PM: Order matching After order entry closes, no new orders will be accepted. The exchange will calculate the equilibrium price—the price at which the highest quantity of shares can be traded. All executable orders will then be matched at this single price. This will become the stock’s official closing price. This is how order matching happens: - Market orders get priority over limit orders. - Eligible market orders are first matched with one another based on the time they were placed. - Any unmatched market orders are then matched with eligible limit orders using price-time priority. - Finally, the remaining limit orders are matched with one another, again using price-time priority.
- Jul 16, 2026
Markets are always changing. Some changes make headlines, most do not. Delta, a new @ZerodhaVarsity newsletter, looks beyond the closing price to understand what is moving underneath. The word “Delta” appears in physics, mathematics, and options trading. It means different things in each, but the underlying idea is the same: change. At the end of every trading day, one number gets most of the attention: the close. Whether the market ended in the green or the red often becomes the entire story. But the close tells you only where the market ended. It does not tell you how many shares changed hands, how much went into delivery, where open interest was building, or which sectors were taking the lead. It does not explain how commodity prices are affecting industries, how options traders are positioned, or what bond yields and the rupee are signalling about the economy. All this information is public, but it is often scattered. Delta brings these signals together and helps explain what is changing in the markets and why it matters. With Delta, Varsity’s newsletters now cover four broad areas: - Delta: Trading and markets - Tell Me Why: The economy - Second Order: Personal finance - Side Notes: Business and financial strategies If you haven't yet checked out these newsletters, the link is in the comments.
- Aug 26, 2026
Today is a settlement holiday on account of Id-e-Milad. Here’s what you need to know: - Intraday equity profits and F&O credits from yesterday will be available for trading and withdrawal tomorrow. - Shares bought under MTF yesterday can be sold only from tomorrow. - Currency markets will remain closed today. - You can carry out regular delivery BTST trades today for shares purchased yesterday.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 442 interactions against 455K followers, an engagement rate of 0.097%. Measured over 10 original posts, its engagement rate beats 68% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 0.872% of those impressions turn into an interaction. That is about 11.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 03:00 UTC, and Wednesday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video, 50% are part of a thread and 30% link out. The account's strongest tracked post pulled 9.3K interactions, about 21x its own typical post.
- What is Zerodha's engagement rate on X?
- Zerodha (@zerodha) has an engagement rate of 0.097%, based on the median interactions across 10 original posts from the last 30 days against 454,586 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.097%, Zerodha sits above the 50th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @zerodha have real engagement?
- Its engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @zerodha post?
- Most posts go out around 03:00 UTC, and Wednesday is its busiest day, at roughly 0.97 posts per day across the measured window.